, the official car and SUV of launch a "fully integrated and multidimensional  campaign that will communicate its 'Better Drives Us' philosophy and introduce consumers to the newest vehicles in its lineup." This will be Hyundai's 10th Super Bowl appearance in 11 years.
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are in Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.
• The Disney Co. is acquiring major assets of 21st Century Fox for $52.4 billion. 21st Century Fox said it would spinoff "Fox Broadcasting Co., Fox Sports, Fox News, Fox Television Stations and a handful of other assets into a new company." The deal brings to Disney key assets of major properties it did not own, including Marvel's X-Men and the first movie in the Star Wars franchise (Star Wars: A New Hope). Also included is FX Networks, National Geographic, 300-plus international channels, 22 regional sports networks and Fox’s 30% stake in Hulu.


Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics




Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles



NFL My Cause My Cleats 2017 Auction

Marcus Mariotta Tennesse Titans To benefit: Habitat for Humanity
Eli Apple New York Giants To benefit: New York Police Department
Mark Barron Los Angeles Rams To benefit: My Brother's Keeper
Mike Glennon Chicago Bears To benefit: Chicago Police Foundation
Desean Jackson Tampa Bay Buccaneers To benefit: Brotherhood Crusade Los Angeles
Derrick Johnson Kansas City Chiefs To benefit: Derrick Johnson's Defend the Dream Foundation
Patrick DiMarco Buffalo Bills To benefit: American Cancer Society
Khalil Mack Oakland Raiders To benefit: The Lupus Foundation of America
Eddie Lacy Seattle Seahawks To benefit: International Relief Teams
Mike Daniels Green Bay Packers To benefit: STOMP Out Bullying

My Cause My Cleats Auction

SEARCH + Topic Of Requested Search

NBA; "Gift of Basketball' 'Star Wars Jedi' Ads Below

follow us on Twitter

. rescues in & finds US homes 1.8k+ in 8 yrs Milo & siblings now in US

'We have come too far, we have sacrificed too much, to disdain the future now'


MLB WINTER MEETINGS Dec. 10-14 Orlando


NFL PRO BOWL ROSTERS unveiled Dec. 19 NFL Network 8 PM (ET)


• Philadelphia 76ers vs New York Knicks ESPN Noon (ET)

• Cleveland Cavaliers vs Golden State Warriors ABC 3 PM (ET)

• Washington Wizards vs Boston Celtics ABC 5:30 PM (ET)

• Houston Rockets vs Oklahoma City Thunder ABC 8 PM (ET)

• Minnesota Timberwolves vs Los Angeles Lakers TNT 10:30 PM (ET)

NHL WINTER CLASSIC Jan. 1, 2018 Buffalo Sabres vs. New York Rangers Citi Field NBC 1 PM (ET)

CFB PLAYOFFS Allstate Sugar Bowl Mercedes-Benz Superdome, New Orleans Jan. 1, 2018 ESPN 9 PM (ET)

CFB PLAYOFFS Rose Bowl Presented By Northwestern Pasadena, Calif. Mutual Jan. 1, 2018 ESPN 4 PM (ET)

CFB NATIONAL CHAMPIONSHIP Jan. 8, 2018 Mercedes-Benz Stadium, Atlanta ESPN 9 PM (ET)


Wild Card Jan. 6-7, 2018

Divisional Round Jan. 13-14, 2018

Conference Championships Jan. 21, 2018

AUSTRALIAN OPEN Jan. 15-28, 2018 Melbourne

BASEBALL HALL OF FAME Class of 2018 Unveiled Jan. 24 MLB Network

NFL PRO BOWL Jan. 28, 2018 Camping World Stadium, Orlando ESPN 3 PM (ET)


CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.

Twitter Uses Lonzo, Candace, K-Pop To Explain Twitter

In an effort to jump-start its new-user base, Twitter has unveiled a multi-platform campaign, 'Let's Go Twitter,' that takes a humorous look at the social media platform and employs some high-profile users — including music group K-Pop, NBA player Lonzo Ball, WNBA star Candace Parker and UCLA mascot Joe Bruin — to cut through the obstacles that seem to prevent people from joining ('How do I join?' 'How do I navigate and explore?' 'What is Twitter?'), fronted by British comic Romesh Ranganathan, with ads to run in-cinema attached to Star Wars: The Last Jedi and on other traditional and social media platforms in the U.S., Canada and the U.K. MORE

Sam Adams Playing For Hometown Boston Red Sox

In a multi-year deal that has fans and consumers saying, 'What took so long?' the Boston Red Sox have signed Boston-based Samuel Adams as the team's official beer sponsor, replacing long-time partner Anheuser-Busch (Budweiser) in what the brand is calling the 'first American craft brewer to enter into a partnership with a MLB team for this length of time and this scale' as well as its 'first pro team partnership of this scale,' with the alliance to include multi-media marketing and a 'Sam's Deck' section and 'Sam's On Third' bar in Fenway Park. MORE

Giancarlo Stanton Brings HR Marketing Power To New York

Days after the team signed Aaron Boone as manager, the New York Yankees went out and acquired 2017 NL MVP Giancarlo Stanton from the Miami Marlins (and team owner and Yankees legend Derek Jeter), adding power (a MLB-leading 59 homers last season) to a roster that includes Aaron Judge (52 HRs) and also bringing a solid endorsement roster — Nike, Majestic, Tag Heuer, Six Star Pro Nutrition, plus MLB ad campaigns — that will increase with local and national deals via his move to New York. 'This will be a great new chapter for my life and my career,' Stanton said during his intro media conference. MORE

Santa Opens His Bag Of Goodies For NBA On ESPN

A mischievous Santa (played by actor/comic/writer Jon Glaser) has a bag of unusual presents for NBA players who will be part of the league's Xmas day schedule on ESPN and ABC — such as a new name for JR Smith, ugly sweaters for John Wall and Bradley Beal and a stuffed unicorn for Ben Simmons, all while ignoring a wish-list from Nick Young — to support the NBA's 15th season of national programming on Dec. 25, including the opening game between the Philadelphia 76ers and New York Knicks (Noon ET) on ESPN, three games on ABC and a late-nighter on TNT. MORE

NFL Partner On Location Expands Hospitality Reach

On Location Experiences, the official premium hospitality partner for the NFL, has increased its already substantial reach with the acquisition of PrimeSport, a global sports-travel and events-management company, and now has on its roster more than 150 rights holders such as the NFL, NCAA, PGA Tour and U.S. Tennis Assn. and alliances with top-tier sports and entertainments events including the Super Bowl, CFB bowl games, tennis Grand Slams, the Dayton 500, NCAA Final Four, Coachella and Bonnaroo, Desert Trip and Stagecoach. MORE

Minneapolis Feeling Super About NCAA Men's Final Four

 With Super Bowl LII almost at its doorstep, Minneapolis has already put out a welcome mat for the 2019 NCAA Div. I Men's Final Four — which, like the NFL's Big Game on Feb. 4, will be played in the Viking's home venue, U.S. Bank Stadium — with the unveiling of the official logo, the launch of a multi-platform marketing campaign and a roster of local-based companies that have national and/or international footprints on-board for support, including 3M, Delta Dental, CHS, Land O'Lakes, Polaris, Target and U.S. Bancorp. 'It's going to be an incredibly exciting time for this community,' said Dan Gavitt, svp-basketball for the NCAA. MORE

NFL, Verizon Expand, Extend Via Five-Year, $2.5B Deal

The NFL and Verizon have signed a five-year extension to their alliance, initiated in 2013, valued at $2.5B that will see the telecom company give up exclusive rights to live-steam games via mobile — live-stream games will now be available on all devices, to include regular season, post-season, Pro Bowl and the Super Bowl — but gets rights to stream games and other programming across all it platforms, such as Yahoo and Yahoo Sports as well as go90 and the NFL mobile app. 'We're making a commitment to fans for Verizon's family of media properties to become the mobile destination for live sports,' said Lowell McAdam, chairman and CEO for Verizon Communications. MORE

Q&A: With MLS, NHL As Blueprints, NLL Strives For Growth

The sport of lacrosse dates back hundreds of years, indoor box lacrosse about 150 years and the National Lacrosse League some 30-plus years, and in many ways the NLL is still the new kid on the block with financial, marketing, national broadcasting and a non-endemic fan base still in its relative infancy. But as Nick Sakiewicz, a 21-year executive with MLS before being named NLL commissioner in 2016, reveals in this Q&A, not only is the NLL — which begins its new season this weekend — building a solid ownership base (with owners from the NFL, NBA, NHL and next season Comcast-Spectacor as well as the co-founder of Alibaba), getting on the radar of more marketers and adding to a partnership roster that already includes Under Armour, New Era, CBS Sports Digital and Twitter, but its players are poised to become national stars. 'We are like soccer in the 1980s, the NHL about 30 years ago. It's not if, but when,' said Sakiewicz.

NBA 'Movers' Thomas, Butler Aided By Kids Foot Locker

It's tough being a new kid in a new town or a new player on a new team, but Kids Foot Locker is there to help Isaiah Thomas, Jimmy Butler and D'Angelo Russell, who were all traded to new teams in new cities prior to the NBA season, settle in by finding them new friends — real kids who also recently relocated to Cleveland, Minneapolis and Brooklyn, respectively — in a new campaign for the holidays. MORE

Bad Boy Mowers, Cheribundi Tart Cherry Bowls En Route

 There will be 38 CFB bowls games played over the next few weeks, in addition to the two CFB playoff games and the National Championship, and brands nationwide will be getting a lot of air time with football thanks to their bowl game sponsorships, including the Bad Boy Mowers Gasparila Bowl, Cheribundi Tart Cherry Boca Raton Bowl, PlayStation Fiesta Bowl, Dollar General Bowl, Quick Lane Bowl, Taxslayer Bowl, Foster Farms Bowl, New Era Pinstripe Bowl, Famous Idaho Potato Bowl, Gildan New Mexico Bowl, San Diego County Credit Union Holiday Bowl, Outback Bowl and more. MORE

Star Wars The Last Jedi: Nissan Mobility, Verizon, Phillips Shavers, Vizio XLED


My Cause My Cleats Hits NFL Turf For Second Time

This weekend, for the second year, NFL players across the league will be wearing their causes on their cleats, raising awareness for cancer, autism, Alzheimer's, children's diseases, domestic violence, cruelty to animals, literacy, arts and music and other efforts, beginning with the Redskins and Cowboys on Thursday Night Football and running through games on Dec. 3 and then Monday Night Football on Dec. 4, after which many of the shoes (some autographed) will be put up for auction, with the proceeds benefiting each player's respective cause. MORE

Is New NFL Deal A Prelude To Super Bowl In Mexico City?

The NFL and Mexico's Ministry of Tourism have extended their current deal — a three-year plan to play games in Mexico City in 2016, 2017 and 2018 — another three years to include regular season games from 2019-2021, invigorated by a growing fan and marketing base and what local and national officials said was a significant boost to tourism in and awareness of the country, but will this increasing interest south of the border — more than 77K attended Sunday's game between the New England Patriots and Oakland Raiders — eventually lead to a Super Bowl being played in Estadio Azteca in Mexico City? MORE

Dak QBs Effort For Tostitos Bite Size, Salvation Army

Dallas Cowboys QB Dak Prescott can handle a football, but can he handle a bag of Tostitos Yellow Corn Bite Size tortilla chips? People will soon find out as Prescott has signed to be brand ambassador for the new product, which comes with multi-platform marketing — including a TV spot to break on Thanksgiving Day during the Cowboys-Los Angeles Chargers game on CBS — as well as a cause marketing component that sees PepsiCo division Frito-Lays make a donation to local Salvation Army chapters for every bag of Yellow Corn Bite SIze sold between now and the end of the year, up to $500K. 'I'm excited to partner with Tostitos on this program that really will make a difference,' said Prescott. MORE

NBCU Eyes $1B Ad Sales From Games, Super Bowl

Super Bowl LII is just about three months away (Feb. 4) and the Winter Games follow right behind (Feb. 9-25), and in a rare case of broadcast double-dipping NBCUniversal has exclusive U.S. broadcast rights to both, which could have caused overload for some advertisers but is becoming quite the opposite, according to Dan Lovinger, evp-advertising and marketing for NBC Sports Group, who said that because less than 50% of the audience watch both mega-events, 25% of ad sales is coming from companies buying into both. 'Our marketplace is healthy, sales are brisk,' said Lovinger, who anticipated that combined ad revenue would top $1B. MORE

Justin (Sans Janet) To Play Super Bowl LII Half Time

Given enough time, it seems, everyone can be forgiven, which is the case with Justin Timberlake, who with Janet Jackson was part of the infamous 'wardrobe malfunction' half time show in 2004 during Super Bowl XXXVIII, but is now returning from NFL banishment to star in the Pepsi Halftime Show during Super Bowl LII this February. 'That won't happen this time,' Timberlake told Mike Tirico during half time of NBC's Sunday Night Football. MORE

NFL Has Free Super Bowl Tickets, But Don't Call Them

With Super Bowl LII less that four months away, the NFL is ramping up its marketing machine, including a first-time initiative that will see the league give away 500 tickets to the Big Game scheduled fo Feb. 4, 2018 in U.S. Bank Stadium, Minneapolis, but don't call them, they'll find you via randomly selected community programs, schools, ardent team supporters, at fan forums, clinics, 'during tailgates, in stadiums and even inside the homes of fans,' according to the NFL. 'This is one of the many ways we want to thank our fans for their love and support of our teams and the games,' said NFL commissioner Roger Goodell. MORE

NFL Taking '18 Draft To Cowboys AT&T Stadium

The NFL may only be seven weeks into the 2017 season, but plans are in place for the 2018 Draft in April, which is on the move again to AT&T Stadium in Arlington, Texas after taking place the last few years in New York, Chicago and Philadelphia, with the league seeking to fill the Dallas Cowboys 100K-plus venue over the three-day event and top the attendance mark set earlier this year in Philly (250K) as well the $94M in economic impact that Philadelphia realized. 'Dallas will enable us to continue the Draft's evolution and grow it even farther,' said NFL commissioner Roger Goodell. MORE