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deal w O via the NFL Players Inc. licensing- unit. "Since partnering in 2013, and have helped nearly 1,000 players connect with hundreds of brands to share campaigns, reaching more than 1 billion fans worldwide."

• The has named Shenzhen, as the host city for 2019-2028, a deal that includes the building of a 12K-seat venue, and doubling the prize money to $14M for the Top 8 singles players and Top 8 doubles teams.

• Overwatch League said that its first week of competition drew more than 10 million viewers via Twitch, MLG, and Chinese streaming partners ZhanQi TV, NetEase CC and Panda TV. Opening day had an average audience per minute of 408,000.

• Coca-Cola, International Speedway Corp. and Nascar have signed an extension to their partnerships under which Coca-Cola, would "continue its deep-rooted history in the sport by engaging racing fans across Nascar’s three national series and 12 ISC-operated race tracks" and events including the Coca-Cola 600 and the Coca-Cola 400. Coca-Cola-sponsored drivers include Austin Dillon, Denny Hamlin, Kyle Larson, Joey Logano, Ryan Newman, Daniel Suarez and Darrell “Bubba” Wallace Jr. Coca-Cola said it "has been involved with stock car racing for 50 years," and became an official partner with Nascar in 1998.

• NBC Olympics will debut Olympic Ice Presented by Toyota, a live, daily figure skating show airing nightly (7 PM ET) on NBCSN beginning Feb. 10 and continuing through Feb. 24. Live Olympic figure skating competition will follow the show in primetime. NBCOlympics.com and the NBC Sports app will present a digital-exclusive version of Olympic Ice Presented by Toyota immediately following prime-time coverage beginning Feb. 8.

SPORTS MARKETING
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Which Team Will Win Overwatch League 2018?
 
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KEEPING SCORE

Top NBA All-Star Game Votes (To Date)
Eastern Conference
1.  Giannis Antetokounmpo (MIL) 863,416
2.  LeBron James (CLE) 856,080
3.  Kyrie Irving (BOS) 802,834
4.  Joel Embiid (PHI) 433,161
5. Kristaps Porzingis (NYK) 359,459
6.  DeMar DeRozan (TOR) 259,368
7.  Victor Oladipo (IND) 251,886
8.  Kevin Love (CLE) 221,969
9.  Ben Simmons (PHI) 210,085
10. John Wall (WAS) 175,990
Western Conference
1. Kevin Durant (GSW) 767,402
2. Stephen Curry (GSW) 735,115
3. James Harden (HOU) 602,040
4. Russell Westbrook (OKC) 438,469
5. Klay Thompson (GSW) 359,442
6. DeMarcus Cousins (NOP) 356,340
7. Draymond Green (GSW) 325,612
8. Manu Ginobili (SAS) 231,460
9. Kawhi Leonard (SAS) 212,650
10. Carmelo Anthony (OKC) 194,239

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

NYSJ NETWORK
BUY SELL

Top-Selling NFL Jerseys By Team 2017 At Dick’s Sporting Goods
1. Dallas Cowboys
2. New England Patriots
3. Pittsburgh Steelers
4. Philadelphia Eagles
5. Denver Broncos
6. Carolina Panthers
7. New York Giants
8. Seattle Seahawks
9. Atlanta Falcons
10. Cincinnati Bengals
11. Houston Texans
12. Minnesota Vikings
13. Detroit Lions
14. Chicago Bears
15. Green Bay Packers
16. Oakland Raiders
17. Kansas City Chiefs
18. Baltimore Ravens
19. Washington Redskins
20. Arizona Cardinals

SOURCE: DICK'S SPORTING GOODS

COLLECTIBLE CORNER

NFL My Cause My Cleats 2017-18 Auction

Garett Boles Denver Broncos To benefit: National Center For Learning Disabilities
Troy Hill Los Angeles Rams To benefit: Harold Robinson Foundation
Oliver Quinn Detroit Lions To benefit: Attack Poverty
Cody Davis Los Angeles Rams To benefit: Fellowship of Christian Athletes
Adam Gotsis Denver Broncos To benefit: Around the Campfire
Brandon Marshall Denver Broncos To benefit: Williams-Marshall Cares Leadership Program
Aqib Talib Denver Broncos To benefit: Yellow Jackets United
Emmanuel Sanders Denver Broncos To benefit: Emmanuel Sanders Foundation
Sammy Watson Los Angeles Rams To benefit: American Cancer Society
Marvin Jones Detroit Lions To benefit: Playworks of MI

My Cause My Cleats Auction

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United: USA 'Superheroes' Aussie Open Ads Below

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Entertainment for includes pre-game (U.S. national anthem) (Canadian national anthem)

Even 'jaded' New Yorkers who have seen everything stop to watch in Jan. 18-25

. brand extends title of (since 2014) '18 Reese’s Senior Bowl Jan. 27 in Mobile’s Ladd-Peebles Stadium . Practices will be televised by NFL Network & Events includ

To support its 1st alliance w , activates '' Parents submit 'photo of their young athlete going to a practice or game' for opp to meet athletes such as

. siblings Blaze + Ice will join for back-2-back 30-sec spots starring + Teaser

Per new from UK-based named 'most boring sport' (by 70% surveyed) followed by American Football (59%) (58%) 'Most exciting' nondescript 'Athletics' (47%) (43%) (43%)

. rescues in & finds US homes 1.8k+ in 8 yrs Milo & siblings now in US

'Nothing in all the world is more dangerous than sincere ignorance and conscientious stupidity'

'We have come too far, we have sacrificed too much, to disdain the future now'

MARKETWATCH

NBA ALL-STAR GAME Jan. 18 Starters & Captains to be revealed during one-hour special, NBA on TNT Tip-Off presented by Autotrader 6PM (ET); reserves unveiled Jan. 23, rosters Jan. 25

NFL CONFERENCE CHAMPIONSHIPS Jan. 21

AFC Jacksonville Jaguars vs. New England Patriot CBS 3 PM (ET)

NFC Minnesota Vikings vs.Philadelphia Eagles Fox 6:30 PM (ET)

AUSTRALIAN OPEN Jan. 15-28 Melbourne ESPN2

BASEBALL HALL OF FAME Class of 2018 Unveiled Jan. 24 MLB Network

NHL ALL-STAR GAME Weekend Amaile Arena, Tampa

Jan. 27 All-Star Skills Competition NBCSN

Jan. 28 All-Star Game presented by Honda NBC

NFL PRO BOWL Jan. 28 Camping World Stadium, Orlando ESPN 3 PM (ET)

WWE 1st WOMEN'S ROYAL RUMBLE MATCH Jan. 28 Wells Fargo Center, Philadelaphia WWE Network 7 PM (ET)

SUPER BOWL LII Feb. 4 U.S. Bank Stadium Minneapolis NBC

WINTER OLYMPICS Feb. 8-25 PyeongChang, South Korea NBC NBC Sports

MLB SPRING TRAINING Feb. 13 Grapefruit League/Cactus League Pitchers/Catchers report in

NBA ALL-STAR GAME Staples Center, Los Angeles

Feb. 17 State Farm All-Star Saturday Night

Feb. 18 NBA All-Star Game  TNT 8 PM (ET)

DAYTONA 500 Daytona International Speedway Feb. 18 Fox 2:30 PM (ET)

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99

For Danica, GoDaddy, It's Déjà Vu All Over Again

As she heads into the final two races of her storied career, Danica Patrick has reunited with a former lead sponsor, GoDaddy, which partnered with Patrick from 2006-2016 and featured her in more than a dozen Super Bowl commercials, with the domain service provider again taking a lead role for the 'Danica Double' — scheduled races at the Daytona 500 and the Indy 500 — and then remaining a partner for her post-racing business endeavors. 'We're getting the band back together, which makes sense because our goals are so well-aligned,' said Barb Rechterman, CMO for GoDaddy. MORE

UFC, Monster Energy Take New Alliance 'To Next Level'

 Calling it a partnership between 'two global brands that share a passion for performance and innovation,' UFC and Monster Energy have extended their union, which began in 2015, with a multi-year pact that will see the 'official energy drink of UFC' continue to have a major presence in the Octagon, UFC marketing and among such sponsored athletes as Conor McGregor, Daniel Cormier, Max Holloway, Tyron Woodley and Paige Van Zant. According to UFC president Dana White, 'Monster Energy is an amazing partner that truly understands what UFC is all about.' MORE

IndyCar Says 'Future Starts Now' With Racing, Marketing

Following years of planning and preparing, Verizon IndyCar has officially unveiled the car 'that will rule the roads, streets and ovals of the series for  2018 and beyond,' featuring a rebuilt and reconfigured body that is intended to 'provide more passing, more exciting racing' and safety, with the upcoming season supported by a multi-level campaign and the new mantra, 'The Future Is Now,' eying the opening race in March and including the 102nd running of the iconic Indy 500 in May. MORE

Curry, LeBron, Sixers Pace NBA Jersey, Merch Sales

The NBA this season has a new jersey partner in Nike, but some things remain the same, in particular the popularity of jerseys from Stephen Curry, LeBron James and Kevin Durant, who had the Top Three best-sellers from October-December, but what is new is how the excitement regarding the Philadelphia 76ers is reflected in sales, with two players — Joel Ebiid and Ben Simmons — in the Top Ten in jersey sales and No. 3 in team merchandise sales behind the Golden State Warriors and Cleveland Cavaliers. MORE

Dale Jr. Takes Gets Behind NBC Wheel At Super Bowl, Olympics
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