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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99

Entries in 5-Hour Energy (1)

Tuesday
Apr112017

5-Hour Energy Gets Official Roster, Marketing Status For '17-18 All-Star Games

Special to NYSportsJournalism.com

April 11, 2017: Baseball games usually take about three hours to play.

But MLB is looking at a different time frame via a new alliance with Living Essentials, LLC, the makers of 5-Hour Energy shots.

The brand has signed a deal to become an official partner for the 2017 All-Star Game presented by MasterCard this July in Miami.

It also will be the official partner for the 2018 MLB All-Star Game in Nationals Park, home of the Washington Nationals.

Financial terms of the pact were not shared.

To launch the alliance, Living Essentials has created a new flavor, Apple Pie Extra Strength 5-Hour Energy, which features a limited-edition MLB logo on the label of the bottle.

Marketing will include the tag, "When life is like Game 7," and feature a TV spot starring Jose Altuve, All-Star second baseman for the Houston Astros, touting Apple Pie Extra Strength 5-Hour Energy.

The brand said it would have activation around 2017 MLB All-Star Week, as well as sampling at MLB All-Star FanFest and other MLB All-Star Week events.

Among other deals, 5-Hour Energy has supported WWE, including the recent WrestleMania 33.

Marketing will include the tag, "When life is like Game 7," and feature a TV spot with Jose Altuve, All-Star second baseman for the Astros.

According to Living Essentials, to celebrate its status as an official partner of the 2017 MLB All-Star Game, "We are introducing Apple Pie Extra Strength flavor. With its delicious Apple Pie taste, it’s sure to deliver in the clutch.

"And of course it has zero sugar, four calories and the hard-working blend of vitamins, nutrients and caffeine that have made Extra Strength 5-Hour Energy the No. 1 line of energy shots in the U.S.”

"We are very excited to work with Major League Baseball as an official MLB All-Star Game partner, and we're thrilled that MLB-themed Apple Pie flavored Extra Strength 5-Hour Energy is now available to our fans throughout the baseball season," Melissa Skabich, communications director for Living Essentials, said in a statement.

MLB Starts March To 2017 All-Star Game In Miami

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