Top
POLL POSITION
Best Marketing Events In April 2017
 
pollcode.com free polls
KEEPING SCORE

NFL 2017 Draft Order
(Subject to change)
1. Cleveland Browns
2. San Francisco 49ers
3. Chicago Bears
4. Jacksonville Jaguars
5. Tennessee Titans
6. New York Jets
7. Los Angeles Chargers
8. Carolina Panthers
9. Cincinnati Bengals
10. Buffalo Bills
11. New Orleans Saints
12. Cleveland Browns
13. Arizona Cardinals
14. Philadelphia Eagles
15. Indianapolis Colts
16. Baltimore Ravens
17. Washington Redskins
18. Tennessee Titans
19. Tampa Bay Buccaneers
20. Denver Broncos
21. Detroit Lions
22. Miami Dolphins
23. New York Giants
24. Oakland Raiders
25. Houston Texans
26. Seattle Seahawks
27. Kansas City Chiefs
28. Dallas Cowboys
29. Green Bay Packers
30. Pittsburgh Steelers
31. Atlanta Falcons
32. New Orleans Saints

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Sep112012

A-Rod Shares His $275M Financial Wisdom In Prepaid RushCard Campaign

By Barry Janoff

September 11, 2012: Alex Rodriguez is one of the highest-paid players in MLB, so it is only appropriate that he stars in a marketing campaign for a prepaid debit card in which he talks about "the difficulty that comes with having just cash at hand."

A multi-media effort featuring the New York Yankees all-star third baseman broke this week from UniRush LLC to support its Dynasty Prepaid Visa RushCard, targeting services to individuals who are "looking for alternative banking solutions."

A Spanish-language TV spot with A-Rod launched on Hispanic networks. Support includes bilingual Internet and social media destinations, mobile and a relaunched Web site for card members.

UniRush was co-founded by Russell Simmons, entrepreneur and music mogul (Def Jam) on 2003. Rodriguez starred in a campaign last year when the Dynasty Prepaid Visa RushCard was introduced to the market.

“As a child, I watched my mother work two jobs to make ends meet. I remember sitting with her and helping her count her waitress tips to figure out how much we’d have to spend for the week,” says Rodriguez in the commercial. “I learned from a very young age the difficulty that comes with having just cash at hand. Paying bills, going out to eat as a family, shopping and saving money was all harder."

A-Rod, who in 2012 will earn $29 million as part of a 10-year, $275 million contract signed with the Yankees in 2007, continues in the spot, "Cash in many ways can be a burden. In today's society, plastic is not only efficient, but also advantageous and necessary. That’s why I partnered with RushCard to let the Hispanic community know that with the Dynasty Prepaid Visa RushCard you can enjoy the convenience, sense of security and prestige that cash may not provide.

"By launching our ad campaign in Spanish, we hope to reach other Latinos who seek a better alternative to cash and traditional banks."

Finally, Rodriguez states, "RushCard would have been great for my mom and our family when I was growing up."

According to the firm, the Dynasty Prepaid Visa RushCard offers budgeting tools, bill payment, mobile features and other services to individuals looking for alternative banking solutions. RushCards are accepted everywhere Visa debit cards can be used, per UniRush.

"We recognize and value the diversity of our card members [and] are proud to offer our Latino card members the option to communicate with us and manage their RushCard account in either English or Spanish," Adayna Gonzalez, director of Hispanic marketing for UniRush, said in a statement. “By launching our dedicated advertising campaign for the Dynasty Prepaid Visa RushCard in Spanish, we hope to reach other Latinos who seek a better alternative to cash and traditional banks. We’re honored to have Alex continue to help us deliver our message to the Hispanic community.”

Back to Home Page