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Most Popular NBA Jerseys (Oct.-Dec. 2017)
1. Stephen Curry, Golden State Warriors
2. LeBron James, Cleveland Cavaliers
3. Kevin Durant, Golden State Warriors
4. Giannis Antetokounmpo, Milwaukee Bucks
5. Kristaps Porzingis, New York Knicks
6. Joel Embiid, Philadelphia 76ers
7. Russell Westbrook, Oklahoma City Thunder
8. Ben Simmons, Philadelphia 76ers
9. Kawhi Leonard, San Antonio Spurs
10. James Harden, Houston Rockets
11. Lonzo Ball, Los Angeles Lakers
12. Kyrie Irving, Boston Celtics
13. Klay Thompson, Golden State Warriors
14. Damian Lillard, Portland Trail Blazers
15. Jimmy Butler, Minnesota Timberwolves

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3. Philadelphia 76ers
4. Los Angeles Lakers
5. New York Knicks
6. Milwaukee Bucks
7. Boston Celtics
8. San Antonio Spurs
9. Chicago Bulls
10. Oklahoma City Thunder
Source: NBAStore.com

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

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2018 NBA All-Star Game

East Starters: Giannis Antetokounmpo, DeMar DeRozan, Kyrie Irving, LeBron James, Joel Embiid
West Starters: Kevin Durant, Stephen Curry, Anthony Davis, James Harden, DeMarcus Cousins
The All-Star teams will still feature 12 players from each conference, but the captains — James and Curry — will select the team rosters without regard for conference affiliation.

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
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Friday
Jun162017

American Cancer Society Enlists Pro Golfer Chris DiMarco In ‘Tee Up For Life’ Effort

By Barry Janoff

(Originally Published in MediaPost)

June 15, 2017: In its on-going quest to raise awareness and funds to help find a cure for cancer, the American Cancer Society has launched a multi-media campaign fronted by its first national golf ambassador, pro golfer Chris DiMarco.

DiMarco, who turned pro in 1990, has been involved with cancer awareness and research for nearly two decades. According to ACS, he has helped to raise more than $5 million via the annual Norma DiMarco Tee Up For Life event in Orlando, named for his mother, who passed away following a heart attack in 2006.

The event this year was renamed the Norma & Rich DiMarco Tee Up For Life tournament following the passing of his dad in March due to pancreatic cancer. (The Tournament is scheduled for Oct. 29-29 in the Heathrow (FL) CC.)

The ACS golf-themed campaign is anchored by a 30-second spot with DiMarco, "Tee Up For Life," who talks about the loss of "my hero — my father" and explains how the golf community has united to fight cancer.

"I’m not a doctor or a researcher," DiMarco says in the spot. "I thought: What can I do to help? You just play, raising funds through golf to support research and to fight cancer. Together we play to make a difference."

"We are excited to launch this campaign with Chris’ unbelievable partnership and support, which will undoubtedly lay the groundwork for the future of the golf portfolio," said Sharon Byers, chief development and marketing officer for ACS, Atlanta.

"The campaign is designed to drive awareness and participation for our national golf platform, which encompasses more than 70 tournaments and raises nearly $10 million annually," said Byers.

The spot breaks on the Golf Channel (part of the NBCUniversal company) and will air to coincide with coverage of the 2017 U.S. Open this weekend (June 15-18) at Erin Hills, Hartford, WI.

It is scheduled to run through July 31 on various outlets, including GolfDigest.com, PGATOUR.com, ESPN.com/Golf, and BleacherReport.com/Golf.

ACS said the spot could be tailored for use in any local market.

Elements also include print, radio, social media, on-site activation at tournaments and a new microsite, Cancer.org/golf, intended "to establish awareness for the ACS golf platform."

Lead agency is Professional Sports Partners, Houston.

The new site currently lists 42 tournaments across the country now through August 2018. The site also offers information on cancer research, treatment, support, pro-active care and ways for people to get involved.

ACS was named Grand Sports Marketer of the Year for 2016 by the editors and readers of NYSportsJournalism.com

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