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• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel. 

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

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NYSportsJournalism.com + Topic Of Requested Search

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Tuesday
Aug052014

Adidas Footing Bill For Return Of D-Rose, Rise Of Damian Lillard To NBA Stardom

By Barry Janoff

August 5, 2014: Damian Lillard and Derrick Rose are both having busy off-seasons from the NBA as they compete for roster spots on the USA Men's Basketball Team in preparation for the FIFA Basketball World Cup in Spain (Aug. 30-Sept. 14).

The high-profile time is especially important for Rose, who has appeared in just 12 games for the Chicago Bulls over the past two seasons due to injuries and is working to be in top shape come the 2014-15 campaign.

"This is only the beginning of a long journey. But my confidence level is through the roof." Rose said during a media conference in Las Vegas, where the team was training. "I'm there, man. I'm not worried about that. My confidence is very high, and that's the only thing you might see this year — that my confidence level is through the roof."

Those words were good news for adidas, which works with Rose as a lead endorser and certainly gets more play from shoe releases and marketing support with Rose on the court in game competition rather than in a rehab situation.

To that end, as part of the events surrounding Team USA's training camp, adidas unveiled its Boost basketball shoe line, including the Crazylight Boost and the D Rose Boost 5. In addition to Rose and Lillard, the gathering of adidas spokespersons included Joakim Noah, Jrue Holiday, Jeff Teague, Tim Hardaway Jr, Arron Afflalo and new signee Marcus Smart.

Adidas supported its Boost premiere this past weekend with a promo spot starring Rose and Lillard, then followed it with a humorous spot in which Lillard goes solo, with a little help from actor Morgan Freeman and Rachel Nichols, Turner Sports reporter and host of CNN's Unguarded.

The spots support the launch of Crazylight Boost, which Lillard will wear, on Sept. 1 and D Rose Boost 5 Oct. 23. Additional efforts include Internet and social media destinations such as Facebook, Twitter and YouTube.

Lillard's spot, "Boost or Bust," opens with Freeman's voiceover asking, "Imagine a world without Boost. What would that look like?"

We see a movie theater marquee displaying "Boost Or Bust starring Damian Lillard." We then go inside to find Lillard not in his Portland Trail Blazers uniform but working the concession stand, passing buckets of popcorn to customers. Nichols arrives with a film crew to get Lillard's reactions.

"Damian, great game," she says. "What was the key down the stretch?"

"I just try to stay aggressive," says Lillard. "If a guy wants popcorn, I ask if he also wants a soda."

Regarding his moves in getting popcorn to a customer, Lillard explains, "I wanted to get to the bucket. I knew it would be tough for me to get my hands on it — the buttery topping is really slippery."

The interview continues. "What's your biggest obstacle in trying to get that championship?"

"The nachos," says Lillard. "Cheese sauce is a handful."

"Where do you draw your strength from?" asks Nichols.

"Any place that's got a multiplex," responds Lillard, "Ogden . . .  Oregon . . . Oaktown," the latter a reference to his hometown of Oakland, Calif.

Text then reads, "Bust" and the scene cuts to Lillard, wearing his new adidas kicks, performing moves on a basketball court, following by the word, "Boost." Creative was handled in-house by adidas in conjunction with Sockeye, Portland, Ore. (See the full spot here.)

Lillard, who was the NBA Rookie of the Year in 2012-13 and a member of the All-Star team last season, in April signed a new deal with adidas that was put at eight-to-ten years and ranked as the third-highest shoe contract to date behind LeBron James (Nike) and Rose, both valued in excess of $10 million per year, according to industry analysts. He celebrated that by starring in a spot for Foot Locker, "No Rings," which also featured Chris Webber, Karl Malone, Barry Sanders and LaDanian Tomlinson.

The upcoming exhibition schedule for Team USA sees Rose returning to Chicago for a game against Brazil (Aug. 16), then the team playing a pair of games in New York (Aug. 20-21) before heading to Spain. (Full schedule here.)

Lillard Rings In New adidas Deal With 'No Rings' Foot Locker Spot

Derrick Rose Is Blooming Again With adidas

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