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• On Location Experiences, the official hospitality partner for the NFL, said that 'ultimate fan packages' to the 2018 Pro Bowl are now available for purchase at NFLOnLocation.com. For the second consecutive year, the Pro Bowl will be played in Camping World Stadium, Orlando,(Jan. 28, 2018).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."
• Lagardère Sports and Entertainment has launched Lagardère Plus, a global agency 'with a mission to transform traditional brand sponsorships into highly inventive and impactful marketing platforms.'
• NBA has launched NBA AR app, an augmented reality experience that allows people to play virtual pop-a-shot from any point in the world through AR technology. 'This marks the first augmented reality game by a U.S. sports league.' NBA AR for iPhone is available for free at the App Store.

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MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99

Entries in adidas (1)

Wednesday
Oct142009

Why Dwight Howard, Derrick Rose Say 'It's On Me' In adidas Campaign

October 14, 2009: Adidas is anticipating the upcoming NBA with its first campaign for the 2009-10 season, "It’s On Me for My Brotherhood." The effort, which breaks Oct. 15, builds on its "Brotherhood" theme of previous seasons by spotlighting two of adidas Basketball's roster of stars: Dwight Howard, who led the Orlando Magic to the 2008-09 NBA Finals, and Derrick Rose, last season's Rookie of the Year with the Chicago Bulls.

The campaign will be anchored by an online initiative at www.Adidasbasketball.com that will feature films of Howard, Rose and adidas' other hoops stars: Kevin Garnett, Tracy McGrady, Tim, Duncan, Chauncey Billups and Josh Smith. Online also includes an NBA-adidas-EA Sports "Golden Ticket" promotion offering consumers a chance to win a trip to the 2010 NBA All-Star Game in Dallas. Support includes a TV spot, print and an alliance with Eastbay.com to generate such exclusive content as an online chat with Rose. Tag remains, "Impossible is nothing." Adidas' lead agency is 180, Los Angeles.

Creative includes Howard claiming, "It's on me to get back to the finals for my brotherhood " and Rose saying, "It's on me to be faster than the game." Other players state, "It's on me . . .  to rise up . . .  to be unbreakable . . . to finish strong."

The effort supports TechFit compression apparel, which will make its debut this season as the official compression apparel of the NBA; and new hoops shoes: Howard, Duncan and Garnett will wear the TS Commander LT, which is 6oz. lighter than previous Commanders; Rose and Billups will wear the TS Cut Creator, which features ForMotion technology and a TPU lateral support piece to minimize stress during hard cuts, according to adidas.

“‘Celebrating 'Basketball as a Brotherhood’ has been widely successful for adidas.  It hit home with the basketball-crazed consumer and we want to strengthen that relationship,” Ryan Morlan, head of global communication for adidas basketball, said in a statement. “The ‘It’s On Me’ insight is a celebration of Brotherhood as told through the players that make it up.  While the focus is still on Brotherhood, it’s a challenge to the individual to step up and be faster or stronger in order to improve the team.”

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