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NEWS REAL

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey, along with such Legends as Hulk Hogan, “Stone Cold” Steve Austin and Shawn Michaels. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on TV, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Wednesday
Jan162013

Adidas Ready To Hit The NBA All-Star Stage In Style With Marketing, Players, Uniforms

Special to NYSportsJournalism.com

January 16, 2013: Adidas plans to take center stage next month when the NBA hits Houston for a weekend of All-Star Game events/

Adidas, which is in the midst of an 11-year global deal (which began in 2006) as the official on-court apparel provider for the NBA, will have new uniforms for both teams, new shoes for its player endorsers and an array of local and on-site activation.

The 62nd NBA All-Star Game will be played Feb. 17 at the Toyota Center, with surrounding events to include All-Star Saturday Night presented by State Farm and the NBA All-Star Jam Session fan-fest.

Adidas this week also activated overseas as the presenting partner of NBA London Live 2013, which will see the New York Knicks play the Detroit Pistons at The O2 on Jan. 17.
 
The 2013 NBA All-Star uniforms "take inspiration from Houston’s rich aeronautical history and the speed of the jet planes that dot its skies," according to adidas. The company said they were intended to evoke "the world’s fastest fleet of aircraft with the classic silhouette of a basketball net."

In addition, players voted to the East and West squads, including Kobe Bryant, LeBron James and Kevin Durant, will wear black-and-white aviator-style NBA All-Star warm-ups, with each player’s jacket "customized to represent individual career accomplishments," such as NBA All-Star Game appearances and All-Star MVP awards, NBA titles and regular season awards, according to adidas.
 
“The NBA All-Star Game is an exciting time to unite adidas’ line of performance and style products to celebrate the court-to-street style that runs through basketball culture around the world,” Lawrence Norman, adidas vp-global basketball, said in a statement.

This season, adidas has been releasing new basketball shoes and apparel for its signature line from Derrick Rose, who is currently rehabbing from an injury suffered during the 2012-13 playoffs. Rose will not be in the All-Star Game itself but is expected to make appearances in Houston as part of adidas' marketing plans.

At the game, adidas is expected to launch new hoops shoes for brand endorsers Dwight Howard and Tim Duncan, as well as WNBA star Candice Parker, who is expected to take part in Saturday night skills events.

Adidas' roster also includes Ricky Rubio, Jrue Holiday, Iman Shumpert and John Wall, who recently moved over from adidas division Reebok.

According to Norman, “[This] marks adidas’ sixth season designing NBA All-Star uniforms and every year we look forward to introducing performance innovations that help the best basketball players in the world lift off and take their games to the next level in front of a global audience.”

Adidas said that replica 2013 NBA All-Star jerseys would be available at NBAStore.com with a full range of NBA All-Star apparel, including men’s and women’s T-shirts, track jackets and headwear.

NBA Marketers Hear London Calling

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