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QUICK HITS

• Puma, which is rebooting its hoops division with the signing of potential top NBA draft picks Deandre Jordan and Michael Bagley III to shoe deals, said it has named producer/musician/businessman Jay-Z as president of basketball operations. The company said it has been working with Jay-Z run Roc Nation “for quite some time.” In addition, Hall of Famer Walt "Clyde" Frazier, a Puma partner for its first signature shoe in the 1970’s and long-time endorser, has signed a lifetime contract with the shoe brand.

• Panini America has signed an exclusive autograph trading card memorabilia agreement with All-American point guard Trae Young, a projected Top Ten pick in this week's 2018 NBA Draft. Young led the nation in both scoring (27.4 ppg) and assists (8.8 apg) during a his freshman season with the University of Oklahoma.

• Xyience said it would be an official sponsor and the official energy drink for the 2018 International Champions Cup presented by Heineken, a premier  occer tournament featuring top clubs and players from Europe. The ICC runs from July 20- Aug. 7 and includes 17 matches played across 14 U.S. cities. (ESPN, ESPN2, ESPN Deportes and SiriusXM.) Sponsors also  include Heineken, Ally, Hertz, MasterCard, Gatorade, Konami and Vivid Seats.

KEEPING SCORE

Top-Selling MLB Jerseys (Jan.-May 2018)

1. Jose Altuve Houston Astros
2. Aaron Judge New York Yankees
3. Clayton Kershaw Los Angeles Dodgers
4. Giancarlo Stanton New York Yankees
5. George Springer Houston Astros
6. Anthony Rizzo Chicago Cubs
7. Kris Bryant Chicago Cubs
8. Shohei Otani Los Angeles Angels
9. Carlos Corea Hoston Astros
10. Mookie Betts Boston Red Sox
11. Mike Trout Los Angeles Angels
12. Cody Bellinger Los Angeles Dodgers
13. Buster Posey San Francisco Giants
14. Javier Baez Chicago Cubs

SOURCE: MLBShop.com

BUY SELL

WEEKEND BOX OFFICE (June 15-17)

1. Incredibles 2 - Disney - $180 M ($231.5M worldwide)
2. Ocean's 8 - Warner Bros. - $19.6M
3. Tag - Warner Bros. - $14.6M
4. Solo: A Star Wars Story - Disney - $9.1M
5. Deadpool 2 - 20th Century Fox - $8.8M
6. Hereditary - A24 - $7M
7. Superfly - Sony - $6.3M
8. Avengers: Infinity War - Disney - $5.3M
9. Adrift - STX Entertainment - $2.1M
10. Book Club - Paramount - $1.9M
11. A Wrinkle In Time - Disney - $1.8M
12. Gotti - Vertical Entertainment - $1.7M

NOTE: Jurassic World: Fallen Kingdom - Universal $173.6M international (opens in U.S. June 22)

SOURCE: COMSCORE.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

MGM: Creed II Nov. 21 World Cup Ads Below

COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Jul202015

Alex Morgan Adds Cover Star With Messi For EA Sports 'FIFA 16' To Her Credentials

By Barry Janoff

July 20, 2015: Fresh off the success of the U.S. Women's National Soccer Team in the 2015 FIFA World Cup, EA Sports said that team forward Alex Morgan would share the cover of its FIFA 16 video game in the U.S. alongside soccer star Lionel Messi. becoming the first woman to appear on an EA Sports FIFA cover.

Concurrently, EA Sports said that Christine Sinclair, captain of the Canadian Women’s National Team, would share the cover with Messi on the version to be released in Canada.

Morgan, on her Twitter account, wrote, "I’m so honored to be featured on the cover of #FIFA16. Thank you @EASPORTSFIFA!"

The FIFA 16 release also marks the first time in its franchise that women's teams will be part of the action, with a dozen nations represented.

A supporting multi-media marketing campaign features Morgan and other members of the U.S. Women's National Team. In the TV spot, a voiceover proclaims, "We're not here to stand and watch — this is our game, too."

“As soon as we knew Women’s National Teams were joining FIFA 16, we immediately recognized that Christine and Alex would be the perfect cover athletes based on their accomplishments and what they represent for their respective countries and the sport of women’s soccer," David Pekush, senior manager of North America marketing for EA Sports, said in a statement. "They are exhilarating players and exude heart and courage on the pitch, and we are extremely proud to be working with them this year.”

EA Sports is an official partner of U.S. Soccer, the sport's governing body in the country.

According to Morgan, “It is an incredible honor to be one of the first women featured on the cover of EA Sports FIFA. I know people all over the world play this game and I’m really excited that FIFA 16 is putting such an important spotlight on women’s soccer. And now to share the cover with today’s greatest player is surreal.”

Morgan's deals also include Nike, Mondelez (Ritz, Oreo, Chips Ahoy), McDonald's, ChapStick, Coca-Cola and Panasonic.

The U.S. won the FIFA Women's World Cup with a 5-2 victory over Japan on July 5.

"I’m really excited that FIFA 16 is putting such an important spotlight on women’s soccer. And now to share the cover with today’s greatest player is surreal.”

Regarding her place on the cover in Canada, Sinclair said, “This year’s World Cup showcased the unbelievable talent and skill in women’s soccer. I’m thrilled that EA Sports is celebrating female athletes in FIFA 16. To be featured in the game and to promote women’s soccer with Alex is really special and another exciting step for women in sports.”

EA Sports said that FIFA 16 would be available starting Sept. 22 in North America on Origin on PC, Xbox One, Xbox 360 games and entertainment system from Microsoft, PlayStation4 and PlayStation3.

U.S. Women's Team, Marketers Look To Kick Some World Cup Grass

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