Tuesday
May262009

Muhammad Ali Comes Out 'Swinging' With New iPhone App

May 26, 2009: Float like a butterfly, ring like a bee: Muhammad Ali Enterprises and MGX Lab have unveiled "Ali’s Greatest Jabs," a iPhone application available to iPhone or iTouch users via the Apple iTunes App Store. Features of the app include humorous audio quotes from Ali himself, exclusive photos of the former heavyweight champ, photos that can be animated and controlled by iPhone/iTouch user and access to exclusive products from Muhammad Ali’s official online store. Details on the interactive application are available at www.ali.com/alijabs. “Muhammad Ali is a beloved worldwide figure, consistently ranked as the most recognized athlete in the world," Kelly Hill, licensing director of MAE, New York, a digital media, brand strategy and business development agency, said in a statement. "We're always working towards greater fan interaction through new media, and the Jab app adds substantially to our array of offerings." Back to Home Page