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POLL POSITION
Sports Marketer of the Year
 
pollcode.com free polls
QUICK HITS

• “While these Olympic Games will once again be profitable for NBC Sports Group, they also created major benefits for the rest of our portfolio, including NBC News, NBC Entertainment, Universal theme parks, our many cable networks, and our owned television stations and affiliate partners." — Mark Lazarus, chairman-NBC Broadcasting and Sports

• Winter Games Brand Awareness
Which of the following brands have you seen an ad for in the past two weeks during Winter Olympics?
1. Coca-Cola 45.4
2. Liberty Mutual 25.3
3. Samsung 24.5
4. NBC 23.7
5. Chobani 16.3
6. United 14.4
7. NBCSN 10.9
8. Intel 9.1
9. Dow 3.2
10. Panasonic 2.9
SOURCE YouGov

• This wknd all 30 MLB teams (including players, coaches, managers and umpires) will wear caps to honor before games, with option to wear the caps  in-game. Players will sign caps and auction them to raise money for Broward Education Foundation to benefit the official Victims' Fund.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Top Selling MLS Player Jerseys
1. Miguel Almirón Atlanta United
2. Bastian Schweinsteiger Chicago Fire
3. Josef Martínez Atlanta United
4. Jordan Morris Seattle Sounders
5. David Villa NYCFC
6. Clint Dempsey Seattle Sounders
7. Sebastian Giovinco Toronto FC
8. Kaká Orlando City FC
9. Andrea Pirlo NYCFC
10. Nicolás Lodeiro Seattle Sounders
SOURCE MLS STORE

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NYSportsJournalism.com + Topic Of Requested Search

MLB: Stoneman Douglas Winter Games Ads Below

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Oct262009

Lance Armstrong Wants To Run You Down (And Why You'll Be Happy When He Does)

October 26, 2009: Clear2O, a portable, reusable water bottle with its own replaceable filter, is giving consumers the opportunity to take a bike ride with seven-time Tour de France winner Lance Armstrong.

"This ride is going to be fun and maybe a little bit rigorous," warned Armstrong jokiingly in a statement. "I  just hope the winner is ready."

The catch: You have to enter and win the "Ride with Lance Sweepstakes," and then go to Armstrong's hometown of Austin, Texas, to make the opportunity a reality. The grand prize winner and a friend will receive an all-expense paid trip to Austin where they will take a ride with Armstrong on their new TREK bike, which is another of Armstrong's marketing partners.
 
Now through Dec. 7, consumers are being directed to www.Facebook.com/C2GoRideWLance, Twitter@Clear2Go2Win or www.Clear2o.com. to find full entry details, rules and regulations.

The company said that Armstrong helped design the Clear2O bottle with a replaceable filter so that it could be filled from any tap water source to reduce the use of bottled water.
 
"Working with Lance on the launch of Clear2Go this year has been such a positive experience for us,"  Stu Levitan, a general manager at parent company Applica Consumer Products, said in a statement. "Everywhere we go consumers ask us about what he's like, so we thought let's give them a chance to find out in a way that encourages health and fitness."

Armstrong's other marketing partners include FRS, 24 Hour Fitness, Nike, Michelob Ultra and Oakley. Armstrong currently is training for the 2010 Tour de France as part of Team RadioShack. The Lance Armstrong Foundation, under the LiveStrong banner, is raising awareness and funds worldwide to find a cure for cancer.

Is Lance Armstrong The Right 'Spokes-Person' For Michelob Ultra?

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