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Best Marketing Events In April 2017
 
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NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

SEARCH

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Feb012017

Nintendo Joins Super Bowl LI Rookies To Sell Switch, 'Zelda: Breath Of The Wild'

By Barry Janoff

February 1, 2017: During the national broadcast of Super Bowl 50 last year on CBS, 23% of the parent companies were rookies, with ten of the 43 spots being first-time advertisers in the Big Game.

That was down from Super Bowl XLIX, when 28% were rookies, equal to Super Bowl XLVIII, up from Super Bowl XLVII (18%) and down from Super Bowl XLVI (27%), according to research and consulting firm Kantar Media, NY.

Among the first-time Super Bowl LI marketers this coming Sunday on Fox are KFC, 84 Lumber, Febreze, Fiji Water, King’s Hawaiian, Top Games, Wendy’s and Tiffany starring Super Bowl halftime performer Lady Gaga (and the firm that also makes the Vince Lombardi Trophy).

Also new to arguably the world’s largest one-day audience is Nintendo, which will air a 30-second spot (taken from an extended 90-second online version) to support the launch of the Nintendo Switch video game system and The Legend of Zelda: Breath of the Wild game.

Both are scheduled to hit retail March 3.

Thirty-second spots have gone for upward of $5 million, according to industry analysts.

"The most anticipated video game system and video game of the year will be seen on the biggest stage of the year," Nicolas Chavez, vp-marketing for Nintendo of America, said in a statement. "Nintendo Switch will change how, when and where people play games. It’s only fitting that we’re changing how, when and where we advertise those games."

The commercial, "Switch," is intended to introduce to a mass audience to Nintendo Switch, which, according to the company, combines the power of a home console with the mobility of a hand-held video game system. People can play on their TVs at home, then grab Nintendo Switch and continue playing seamlessly wherever they go.

As for The Legend of Zelda: Breath of the Wild: "It breaks conventions to become the next defining moment in the classic franchise,” according to Nintendo. "It offers the most immersive world that Nintendo has ever created and sends players on an adventure they will never forget.

The ad, to air in the fourth quarter, also features a new song by Imagine Dragons, "Believer."

The 90-second version of the ad showcases Nintendo Switch "in a variety of locations where home video games are not traditionally played," including a classroom, a kitchen and a laundromat.

Nintendo Switch games featured in the extended cut include The Legend of Zelda: Breath of the Wild,1-2-Switch, Mario Kart 8 Deluxe, ARMS, Splatoon 2, Just Dance 2017 from Ubisoft and Ultra Street Fighter II: The Final Challengers from Capcom.

The company said that Nintendo Switch would be available at a suggested retail price of $299.99.

Nintendo intends to move a lot of merchandise. But will if be among the freshman marketers that return as sophomores to the following Super Bowl? The odds are against it.

Over the past decade, more than 60% of first-timers were on the sidelines the next year, according to Kantar Media.

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Super Bowl-Related Consumer Spend To Top $14B

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Fox Eyes Biggest Ad Spend In Super Bowl History

Intel Takes Tom Brady 360 Degrees To Super Bowl

Houston Super Bowl Committee In Tune With Home-Grown Talent

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Pepsi Delivers Super Bowl Promo With Papa John's

Bud Light Channels Willy Wonka For Super Bowl Campaign


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