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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Aug182010

Bank Of America Chicago Marathon Unveils 10-10-10 Inspirational Campaign

August 18, 2010: Bank of America, now in its third decade as sponsor for the Chicago Marathon, has unveiled an integrated marketing campaign to build awareness for the coming event, which this year takes place on Oct. 10. Bank of America is using the unique date — 10/10/10 — as the focus of an effort that will include ten Chicago athletes, their motivations for participating in the marathon and the impact they create.

 “10-10-10: The Date to Motivate”  will include print, outdoors, Internet, signage at Bank of America locations and experiential marketing involving the ten athletes being featured. The Bank of America Chicago Marathon is part of the World Marathon Majors, which also includes Boston, London, Berlin and New York.

“Bank of America’s investment in this world-class event helps set into motion opportunity for economic growth, greater support for charitable organizations, and motivation for thousands of runners who positively influence others,” Tim Maloney, president for Bank of America Illinois Market , said in a statement. “When combined with the impact created by individuals like the athletes being honored in this campaign, our support of the Bank of America Chicago Marathon helps make communities stronger.”

The campaign is being launched in conjunction with a just-released economic impact report, which found that the event generates nearly $150 million for the local economy. In addition, more than $10 million is expected to be raised in connection with the 2010 event, benefiting more than 150 nonprofit organizations, the largest charity field in race history.

Among the ten participants featured in this year’s campaign are: Diego Gonzalez, volunteer and Bank of America associate who is raising money for Open Heart Magic; Merri Lazenby, who donated a kidney to a co-worker she had never met; James Lilly, an inspirational speaker and wheelchair athlete; and Alan Robinson, a disabled athlete and founder of Halo Man Foundation, which supports spinal cord injury survivors.

In conjunction with the “10-10-10: The Date to Motivate” campaign, Bank of America is encouraging participants and race fans to customize their experience at the Bank of America Chicago Marathon through an interactive voting program. Runners and race fans will have the chance to impact some of the most memorable aspects of the Bank of America Chicago Marathon including this year’s official poster design and marathon start song. (Full details here.)

In advance of the race, a two-day Health & Fitness Expo will be held at McCormick Place Oct. 8-9. Other Bank of America Chicago Marathon sponsors include Nike, American Airlines, PepsiCo's Gatorade, Merrill Lynch, Volkswagen and Verizon.

According to Chicago Marathon organizers, approximately 10,000 of the 45,000 registered participants for the 2010 race are raising money for more than 150 charities. In addition, 23% of participants in the 2009 race reported that running the marathon was the first time they had ever visited Chicago and the sole purpose for their visit. This year’s race reached the 45,000 participant capacity in a record 51 days, closing a full month ahead of 2009, according to organizers.

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