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QUICK HITS

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.
Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multi-player online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

POLL POSITION
Hottest Marketing Event Oct. 2017
 
pollcode.com free polls
KEEPING SCORE

MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Saturday
Apr042009

Brand Keys 2009 Sports Loyalty Index

The Brand Keys Sports Loyalty Index gives an apples-to-apples comparison of the intensity with which fans support the home team vs. the corresponding values for the fans of the other teams in the market. Click here to learn more about the Index, including information on how Brand Keys can custom-tailor an edition for your company.

(Brand Keys is not affiliated with NYSportsJournalism.com. Please contact Brand Keys with questions and comments regarding their Sports Loyalty Index.)

Here are the top and bottom (5) teams in each league surveyed by Brand Keys, New York:

 

Major League Baseball

Top Five
1. Boston Red Sox
2. Philadelphia Phillies
3. New York Mets (tie)
3. New York Yankees (tie)
4. Anaheim Angels (tie)
4. Los Angeles Dodgers (tie)
5. Oakland Athletics

Bottom Five
15. Florida Marlins
16. Seattle Mariners (tie)
16. Washington Nationals (tie)
16. Colorado Rockies (tie)
16. Texas Rangers (tie)
17. Kansas City Royals
18. Baltimore Orioles
19. Pittsburgh Pirates

 

National Football League

Top Five
1. New England Patriots
2. Indianapolis Colts
3. Pittsburgh Steelers
4. New York Giants
5. Tennessee Titans

Bottom Five
17. St. Louis Rams
18. Houston Texans
19. Detroit Lions
20. Oakland Raiders
21. Cincinnati Bengals

 

National Basketball Association

Top Five
1. San Antonio Spurs
2. Detroit Pistons
3. Los Angeles Lakers
4. Dallas Mavericks
5. Phoenix Suns (tie)
5. Boston Celtics (tie)

Bottom Five
16. Memphis Grizzlies
17. Sacramento Kings
18. Golden State Warriors
19. Atlanta Hawks
20. Charlotte Bobcats

 

National Hockey League

Top Five
1. Detroit Red Wings
2. San Jose Sharks
3. New Jersey Devils (tie)
3. Philadelphia Flyers (tie)
5. Boston Bruins
5. Calgary Flames

Bottom Five
20. New York Islanders
21. Los Angeles Kings
22. Nashville Predators (tie)
22. St. Louis Blues (tie)
23. Atlanta Thrashers
24. Phoenix Coyotes