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QUICK HITS

• Weekend Box Office via Comscore: 
1. Tyler Perry's Boo 2! A Madea Halloween $21.6M
2. Geostorm $13.3M
3. Happy Death Day $9.4M
4. Blade Runner 2049 $7.2M
5. Only The Brave - Sony $6M
6. The Foreigner $5.5M
7. It $3.5M
8. The Snowman 3.4M
9. American Made $3.2M
10. Kingsman: The Golden Circle $3M

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.

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Hottest Marketing Event Oct. 2017
 
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KEEPING SCORE

MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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NYSportsJournalism.com + Topic Of Requested Search

SBLII: Pepsi Timberlake Trending Game Ads Below

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Dec092015

Verizon, Hyundai, Pepsi, DirecTV Planning Super Events For Super Bowl 50

By Barry Janoff

December 8, 2015: Verizon Wireless, Hyundai, Pepsi and DirecTV are among the plethora of brands working to build their marketing footprint in and around the San Francisco Bay Area, which will host the parties, events and other activations associated with Super Bowl 50 this February.

Verizon is planing to blanket San Francisco, the Bay Area and Santa Clara — home to Levi's Stadium — with a mutli-platform, multimedia campaign surrounding the NFL's historic Super Bowl 50.

Verizon, already in place as the official wireless service provider for the NFL and Super Bowl 50, has signed on be come presenting sponsor for Super Bowl City, the San Francisco Bay Area Super Bowl 50 Host Committee's free fan-fest village.

The fan-fest is being designed to "showcase the best the Bay Area has to offer, with interactive games and activities that highlight the region's technological prowess, culinary excellence and cultural diversity, as well as celebrate Super Bowl 50 and the Bay Area's place in NFL history," according to the San Francisco Bay Area Super Bowl 50 Host Committee.

Super Bowl City presented by Verizon will be located in Justin Herman Plaza, on the Embarcadero at the foot of Market Street.

Super Bowl City presented by Verizon will operate in addition to the NFL Experience Driven by Hyundai, the league's interactive "theme park" that will be held in the Moscone Center.

Both Super Bowl City presented by Verizon and the NFL Experience will open Jan. 30 and run through 2 PM (PT) on Super Bowl Sunday on Feb. 7.

"We're looking forward to being an active partner in Super Bowl City and working with the Super Bowl 50 Host Committee to make it an experience unlike any other," Greg Haller, president-Pacific Market for Verizon, said in a statement. "Technology continues to play an increasing role in fans' enjoyment of the NFL, and we'll be bringing that to life in engaging ways in Super Bowl City."

Super Bowl 50 Host Committee marketing partners include Google, Intel, Kaiser Permanente, Old Navy, SAP, Yahoo!, San Francisco Travel and the San Francisco 49ers.

According to Keith Bruce, CEO for the Super Bowl 50 Host Committee, "Super Bowl City presented by Verizon will feature free family-friendly activities for locals and visitors alike to enjoy the extravaganza that is the sporting world's biggest annual event. Our partnership with Verizon will help us to deliver on our promise of celebrating Super Bowl 50 in an unprecedented way."

The NFL Experience Driven by Hyundai will feature interactive areas, player signings and other events sponsored by NFL partners.

Included will be The NFL Play 60 Zone; a section dedicated to the history of the game, such as at all past Super Bowl championship rings and the Vince Lombardi Trophy; and the NFL Shop.

Also as part of Super Bowl 50 activities, DirecTV and Pepsi, both NFL partners, are planning an "ultimate fan experience" on San Francisco's Pier 70, scheduled to run Feb. 4-6.

The DirecTV-Pepsi activation is scheduled to include live performances from Dave Matthews Band and Pharrell as well as "exclusive DJ sets and nightly performances by some of the top artists in music."

On Feb. 6, a tech-heavy event from DirecTV-Pepsi will be co-hosted AXS TV, which operates under the auspices of Mark Cuban.

Sponsors also include Showtime, Miller Lite and Jetlux.

"Since Super Bowl 50 is such a historic occasion, we wanted to create a disruptive and engaging experience that would match our customers' excitement for the big game," Adam Harter, vp-ultural connections for PepsiCo, said in a statement.

"Pepsi and DirecTV are both respected for providing premier entertainment for fans, serving up unique pop culture moments around the Super Bowl. This partnership will be an organic way of bringing our collective vision to life," said Harter.

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ColdplayTo Play Pepsi Halftime Show At Super Bowl

NFL Drives With Hyundai To Super Bowl

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