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QUICK HITS

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.
Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multi-player online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

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Hottest Marketing Event Oct. 2017
 
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KEEPING SCORE

MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Sunday
Feb222015

Upper Deck, adidas, Under Armour Jump-Start 2015 NFL Marketing Season

By Barry Janoff

February 22, 2015: With Super Bowl XLIX and the 2014 NFL campaign barely in the rear view mirror, the league has already started to tackle the 2015 season with the Scouting Combine (underway through Monday, Feb. 23), the NFL Draft soon to follow (April 30-May 2) and incoming rookies signing deals and eyeing their future on and off the field.

Among the first in, Upper Deck, adidas and Under Armour have helped to jump-start the 2015 marketing season. Upper Deck and adidas have signed a number of top incoming rookies to exclusive contracts; meanwhile Under Armour was the presenting sponsor for the Scouting Combine in Indianapolis, where it supplied participants with shoes and apparel and had numerous other signage and activation on-site.

Upper Deck said it has signed ollegiate licensed rookie autograph cards of such top prospects as quarterbacks Marcus Mariota (Oregon) and Jameis Winston (Florida State) — who are expected to be the first two quarterbacks selected in the draft — Sean Mannion (Oregon State), Brett Hundley (UCLA) and Bryce Petty (Baylor); running backs Melvin Gordon III (Wisconsin), Todd Gurley (Georgia), Ameer Abdullah (Nebraska) and T.J. Yeldon (Alabama);  and wide receivers Amari Cooper (Alabama),  Davante Parker (Louisville), Dorial Green-Beckham (Missouri), Jaelen Strong (Arizona State).

Adidas' newly minted signees include quarterbacks Hundley and Parker; wide receivers Kevin White (West Virginia, pictured above), Green-Beckham, Phillip Dorsett (Miami, Fla.), Tyler Lockett (Kansas State), Jamison Crowder (Duke), Nelson Agholor (USC,) and Vince Mayle (Washington State); and running backs Abdullah, Tevin Coleman (Indiana), Jay Ajayi (Boise State) and Buck Allen (USC); and defensive backs Trae Waynes (Michigan State), Marcus Peters (Washington) and Quinten Rollins (Miami, Ohio)

"We have heard loud and clear from collectors and shops that there has been a void in the market for a premium early season release that includes awesome trading card technology, hard-signed autographs and inscriptions," Brandon Miller, Upper Deck's collegiate sports brand manager, said in a statement.

Upper Deck's 2015 Inscriptions Football set is scheduled to hit stores March 11.

According to Miller, "We believe 2015 Upper Deck Inscriptions Football will more than fill that void. We are very excited to introduce collectors to the different levels of rarity and assortment of inscriptions from players in this product. It gives every collector the unique feeling they have received something more special than an autograph card."

Adidas initially had a deal in place with Porsche to award the three fastest players in the NFL Scouting Combine who signed with the shoe and sports apparel company a 911 Carrera. The league would not allow that deal to happen due to an existing contract between the NFL and General Motors.

Instead, adidas side it would replace the car with $100,000 reward.

Editor's Note: After the conclusion of the Scouting Combine, adidas said it was awarding $100,000 each to the three fastest adidas athletes: Trae Waynes of Michigan State (4.31), Phillip Dorsett of Miami (4.33) and Kevin White of West Virginia (4.35), who ran their top 40-yard dash times in the 4.7 ounce Uncaged adizero 5-Star 40.
                                                            
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