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Best Marketing Events In April 2017
 
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NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

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Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Jan242017

B-Dubs Plans To Intercept Super Bowl Marketing With Help From Brett Favre

By Barry Janoff

January 24, 2017: Buffalo Wild Wings is not an official partner with the NFL or Super Bowl LI, but it is using one of the league’s all-time great players, Brett Favre, to bring some guerrilla marketing to the Big Game.

Favre stars in a multi-platform campaign, "What the Favre?!" which employs one of B-Dubs key marketing talking points — that customers watching sports on TV in Buffalo Wild Wings restaurants can influence the outcome of a game at a crucial time by "hitting the button" — to explain why Farve threw an NFL record 336 interceptions during his 20-year pro career.

B-Dubs and Favre — who was signed specifically for this campaign and not longer-term — will try to hijack Super Bowl conversations via TV spots, Internet, social media and activation in B-Dubs locations — including several in Houston, the site of Super Bowl LI —as Favre seeks to uncover the "real" reason why he threw so many interceptions.

Unknown to Favre, all signs seemingly point to Buffalo Wild Wings customers who rooted for Favre’s opponents and hit the button so that Favre would end up on the losing side.

The faux connection between "hitting the button" and the outcome of actual games has become a legitimate leap of faith for Buffalo Wild Wings customers.

B-Dubs said that last year, there were more than 12,000 interactions on the brand’s social media destinations "where fans called them out, asked for help or were even mad at the final result."

That included some 3,000 tweets during Game 7 of the World Series between the Chicago Cubs and Cleveland Indians, when fans from both sides asked them to intervene using "the button."
 
Now, in the lead up to Super Bowl LI, Buffalo Wild Wings is "reintroducing fans to the idea that they might actually be able to control or impact the game" between the New England Patriots and Atlanta Falcons.

According to the Minneapolis-based chain, "Over the next two weeks, Favre will uncover and share new evidence through his social channels (Twitter/Facebook/Instagram) that aims to put blame on B-Dubs for tarnishing his legacy."

People will be encouraged to join the conversation using the #HitTheButton hashtag, with Buffalo Wild Wings adding that "friends from the NFL, such as Dallas Cowboys quarterback Dak Prescott, would join in.

In the launch spot, "The Encounter," unveiled during the AFC and NFC Conference Championship games this past Sunday, Favre is seen in a field throwing passes to scarecrows dressed as NFL players. As his passes continue to go awry, he has flashbacks to his playing days, with sports announcers questioning his skills and headlines that read, "Farve Off-Target."

"It just doesn’t make sense," Favre mutters to himself.

That’s when a mysterious car driven by two "Men in Black" straight out of The X-Files or Fringe pulls up. "Mr Favre," the driver says. "We’d like to talk." Eerie music plays as text reads, “What the Favre is going on?” directing people to social media to #HitTheButton. (See the full spot here.)

In the follow-up, "Marionette," Favre is seen in the same field but unable to control his actions, as if he were a marionette whose strings were being controlled by an unseen force.

As it turns out, the Men in Black have a specially designed lap top they use to control Favre, including having him throw a football into a nearby duck pond. (See the full spot here.)

"Football legend Brett Favre has thrown his share of INTs . . . but does someone, or something, have control over him?" ponders Buffalo Wild Wings.

Additional creative will be unveiled as Super Bowl Sunday approaches.

Favre is no stranger to Super Bowl activity, having quarterbacked the Green Bay Packers to victory in Super Bowl XXXI.

In addition to his interceptions, Favre is second among the NFL’s all-time leaders with 72,838 yards passing and 508 TD passes (behind Peyton Manning’s 71,940 and 539, respectively) and is first with 6,300 completions.

He was inducted into the Pro Football Hall of Fame in 2016

Super Bowl

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