Top
QUICK HITS

, the official car and SUV of launch a "fully integrated and multidimensional  campaign that will communicate its 'Better Drives Us' philosophy and introduce consumers to the newest vehicles in its lineup." This will be Hyundai's 10th Super Bowl appearance in 11 years.
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are in Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which could be the 75th anniversary of the NBA event.
• The Disney Co. is acquiring major assets of 21st Century Fox for $52.4 billion. 21st Century Fox said it would spinoff "Fox Broadcasting Co., Fox Sports, Fox News, Fox Television Stations and a handful of other assets into a new company." The deal brings to Disney key assets of major properties it did not own, including Marvel's X-Men and the first movie in the Star Wars franchise (Star Wars: A New Hope). Also included is FX Networks, National Geographic, 300-plus international channels, 22 regional sports networks and Fox’s 30% stake in Hulu.

POLL POSITION
BEST ALL-STAR GAME
 
pollcode.com free polls
KEEPING SCORE

Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

BUY SELL

TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Mar102014

Anheuser-Busch Plans Key Events For March Madness Edition Of Bud Light Hotel

By Barry Janoff

March 10, 2014: As Frank Sinatra used to sing regarding New York, "If I can make it there, I'll make it anywhere."

Anheuser-Busch is taking that to heart, transitioning its Bud Light Hotel, last seen docked in the waters off New York in conduction with the NFL's Super Bowl XLVIII, to Dallas, setting up the Bud Light Hotel in Dallas in conjunction with the NCAA Div. I Men's Basketball Tournament Final Four.

The Bud Light Hotel will be the center of a bevy of activations that the brewer is planning for March Madness. Although not an official marketing partner of the NCAA (the organization that encompasses student-athletes distances itself from beer and alcohol alliances), Anheuser-Busch is one of the top marketing spenders during the event, as is rival SABMiller, according to research and marketing firm Kantar Media.

Anheuser-Busch said this would be the first non-Super Bowl staging of the Bud Light Hotel, which has been at the past five Super Bowls.

"For the past five years, Bud Light Hotel has been the premier party destination at Super Bowl,” Rob McCarthy, vp-Bud Light, said in a statement. “Now we’re expanding Bud Light Hotel and bringing the best parties and first-class entertainment to a different stage.”

Bud Light said it would transform to the Bud Light Hotel, open to people of legal drinking age, from April 5-8 to coincide with the Final Four, being held in AT&T Stadium, home of the Dallas Cowboys, on April 5 and April 7.

The revamped location will include such features as the Bud Light Platinum Lounge and the Bud Light Lime Poolside deck and will be stocked with Bud Light-branded signage, pillows, soaps and key cards.

Planned events include the Bud Light Watch Party (April 5); Rolling Stone Live at the Bud Light Hotel (April 6), a VIP concert that has become a mianstay of the Bud Light Super Bowl hotels, which here will feature Empire of the Sun and New Politics; and a pre-game Bud Light Tailgate party prior to the championship game (April 7).

To help marketing the Bud Light Hotel Dallas, the brand is supporting with a Bud Light Mini Hoops Challenge tournaments in local bars and restaurants nationwide. Now through March 23, consumers 21 and older who participate in the tournament will have an opportunity to win a trip to Bud Light Hotel. (Details here.)

In addition, people of legal drinking age can also attempt to win a trip to Bud Light Hotel Dallas by playing a virtual version of the Mini Hoops Challenge via Anheuser-Busch’s Fan Zone smartphone app. (Details here.)

According to McCarthy, "With an outstanding music and entertainment lineup, we expect Bud Light Hotel Dallas to be the best place to enjoy all the action of the weekend.'

Back to March Madness

Back to Home Page