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What Are You Watching In May 2018
 
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QUICK HITS

• The Cleveland Browns have been named as the team to be featured in HBO’s 2018 series Hard Knocks. The Browns were 0-16 last season and then selected QB Baker Mayfield with the overall No. 1 pick. This year’s series is schedule to debut Aug. 7.

• The Alliance of American Football named Alliance Salt Lake City as its fourth market (Atlanta, Memphis, Orlando) and Dennis Erickson as the team’s head coach. Alliance Salt Lake home games will be played at Rice-Eccles Stadium, home to University of Utah football. Phoenix is expected to be named the fifth city today.

• For the third year, NFL partner Hyundai is hosting the Hyundai Youth Football Camp giving children ages 7 to 13 the chance to take the field and learn from their favorite teams and players. Sessions will be held in Pittsburgh, South Florida, Minnesota, Arizona, Los Angeles, the New York City area and Houston.

KEEPING SCORE

2018 NBA Draft Presented by State Farm Order (To Date)
(Barclays Center Brooklyn, NY June 21 (ESPN)

1. Phoenix Suns
2. Sacramento Kings
3. Atlanta Hawks
4. Memphis Grizzlies
5. Dallas Mavericks
6. Orlando Magic
7. Chicago Bulls
8. Cleveland Cavaliers (from Brooklyn Nets)
9. New York Knicks
10. Philadelphia 76ers (from Los Angeles Lakers)

BUY SELL

WEEKEND BOX OFFICE (May 11-13)
1. Avengers: Infinity War $61.8M
2. Life of the Party $18.5M
3. Breaking In $16.5M
4. Overboard $10.1M
5. A Quiet Place $6.4M
6. I Feel Pretty $3.7M
7. Rampage $3.4M
8. Tully $2.2M
9. Black Panther $1.9M
10. Blockers $1.1M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Mar222017

Budweiser Takes A Can-Do Attitude For Custom-Designed MLB Beer Campaign

Special to NYSportsJournalism.com

March 22, 2017: This past fall and winter, Anheuser-Busch’s Budweiser made a splash with fans with customized cans for each NFL team.

The self-proclaimed "King of Beers" is now targeting baseball fans with customized cans for 15 of its partner MLB teams.

What sets this series apart from previous Budweiser MLB cans is that, opposed to just a team name of logo, these were designed in partnership with local artists and baseball enthusiasts, and "bring to life the true ambition and personality of each team and its hometown."

Designs including iconic elements in each city: palm trees in Los Angeles, the Gateway Arch in Budweiser's hometown of St. Louis, the words "Red Sox Nation" for Boston, "Amazin’ Mets" for New York and the classic elephant balancing on a baseball logo for the Oakland A’s.

Anheuser-Busch said the cans are part of a larger multi-platform campaign to support the 2017 MLB season, a partnership that dates back some 30 years.

"Baseball and the culture it created is a true celebration of the American spirit," Ricardo Marques, vp-Budweiser, which is the official beer sponsor for both MLB and the NFL, said in a statement. "This year, we wanted to leverage our long-standing partnership with MLB to raise a toast to the fans by giving them a piece of their hometown to enjoy right in the palm of their hand with our MLB designed team cans."

"These custom-designed cans are another terrific example of Bud's support and their ability to connect with our fans."

Anheuser-Busch said team cans would be available on March 27 in the following markets: Baltimore, Boston, Chicago, Cincinnati, Dallas/Ft. Worth, Houston, Los Angeles, Minneapolis, New York, Oakland, San Diego, St. Louis, Tampa Bay and Washington D.C.

According to Noah Garden, evp-business for MLB, "Budweiser has been a great MLB partner for a long time and continually evolves its marketing connected to our sport. These custom-designed cans are another terrific example of Bud's support and their ability to connect with our fans."

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