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NEWS REAL

• Timex has partnered with more than 60 colleges and universities to design watches featuring the logo from each respective school for the College Tribute Collection. (See the schools here.)

• Kellogg's Cheez-It brand has signed a multi-year deal to become title sponsor for the Cheez-It Bowl , the college football game formerly known as the Cactus Bowl, which features teams representing the Big 12 and Pac-12 Conferences in Chase Field, Phoenix. Cheez-It also becomes the game's exclusive snacks partner. The 30th edition of the game is scheduled for Dec. 26, (ESPN).

• Events DC, the official convention and sports authority for the District of Columbia, and the Professional Fighters League said the PFL playoff semi-final matches would be held in the new Entertainment and Sports Arena on Oct. 20.

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Marvel Studios 10th Anniversary Film Festival Schedule (Check local IMAX for times)

• Thursday Aug. 30
Iron Man, The Incredible Hulk, Iron Man 2, Thor

• Friday Aug. 31
Captain America: The First Avenger, Avengers, Iron Man 3, Thor: The Dark World

• Saturday Sept. 1
Captain America: The Winter Soldier, Guardians of the Galaxy, Avengers: Rise Of Ultron, Ant-Man

• Sunday Sept 2.
Captain America: Civil War, Doctor Strange, Guardians of the Galaxy Vol. 2, Spider-Man: Home Coming

• Monday Sept. 3
Thor: Ragnarok. Black Panther, Avengers: Infinity War, Ant-Man and the Wasp

• Tuesday Sept. 4 Origins
Iron Man, Spider-Man: Home Coming, Black Panther, Doctor Strange

• Wednesday Sept. 5 Team Ups
Guardians of the Galaxy Vol. 2, Captain America: Civil War, Avengers, Avengers: Infinity War

• Thursday Sept. 6 Fans Choice
Avengers, Iron Man

BUY SELL

WEEKEND BOX OFFICE (August 17-19)

1. Crazy Rich Asians - Warner Bros. - $25.2M
2. The Meg  - Warner Bros. - $21.1M
3. Mile 22 - STX Entertainment - $13.6M
4. Alpha - Sony - $10.5M
4. Mission: Impossible - Fallout - Paramount - $10.5M
6. Disney's Christopher Robin - Disney - $8.9M
7. BlacKkKlansman - Focus Features - $7M
8. Slender Man - Sony - $5M
9. Hotel Transylvania 3 - Sony - $3.7M
10. Mamma Mia! Here We Go Again - Universal - $3.4M
11. The  Equalizer 2 - Sony - $2.8M
12. The Spy Who Dumped Me - Lionsgate - $2.6M

SOURCE: COMSCORE.com

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Sep182017

Camping World Pitches Strong Tent With MLB For Post-Season, Marketing, Products

By Barry Janoff

September 18, 2017: In what it sees as a major move to reach "millions of baseball fans," outdoor and camping retailer Camping World has signed a multi-year, multi-platform deal with MLB.

The alliance will be seen by fans beginning with the coming playoffs, for which Camping World would be MLB’s first presenting partner for the American League Championship Series and National League Championship Series.

The deal also names Camping World as the official RV dealer and official RV and outdoor supply company for MLB.

In addition, several Camping World Holding divisions have partnered with MLB.

Overton’s becomes the official marine and water sports company for MLB.

The Good Sam Club, an organization of recreational vehicle owners, is now the official RV club for the league.

Windward/W82 has been named the official boardsports company.

And The House, an online retailer specializing in bikes, sailboards, skateboards, wakeboards, snowboards and outdoor gear, has been named the official active sports company for MLB.

Financial details of the pact were not shared.

Camping World said it plans to "expand its brand awareness with an integrated marketing program that will reach millions of MLB fans" through broadcast, digital, social, mobile and in-ballpark platforms.

That includes LCS broadcast networks TBS, FOX and FS1, as well as MLB Media assets MLB Network, MLB.com and MLB Advanced Media mobile apps.

As part of the alliance, people can participate in the "MLB Postseason 2017 Flyaway Experience Sweepstakes" in Camping World retail stores nationwide (Sept. 19 through Oct. 11, 2017).

The partnership will see licensing and retail components with officially licensed MLB products sold at Camping World and Camping World Holding division retailers.

Camping World brands have also been granted rights to produce MLB-licensed items in a variety of consumer product categories.

Camping World has more than 135 locations in 36 states.

"It is an honor to work with Major League Baseball, one of the most historic leagues in American sports,” Marcus Lemonis, CEO for Camping World Holdings, said in a statement.

"We look forward to working with the organization, starting with this year’s post-season, and leveraging our extensive experience with outdoor enthusiasts around the country to create and provide the best game day experience to its sports and outdoor loving fan base,” said Lemonis.

Lemonis is also host for The Profit on CNBC, which seeks out struggling businesses, in which he makes an investment in return for a percentage of the company and subsequent profits. According to CNBC, Lemonis has "successfully turned around more than 100 companies" since the show premiered in 2013.

"Camping World plans to expand its brand awareness with an integrated marketing program that will reach millions of MLB fans."

Camping World Stadium in Orlando is home to college football’s Citrus Bowl, Camping World Bowl and Florida Classic.

According to Noah Garden, evp-business for MLB, "Camping World is a great brand and we are looking forward to 'The Profit' bringing his special vision and energy to MLB for new fan promotions surrounding the LCS, Spring Training and more.

"As we prepare to begin another memorable October of post-season baseball, this is the perfect time to welcome Camping World to the MLB family with a fully integrated partnership that will increase their brand awareness and deliver MLB products into their retail locations," said Garden.

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