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• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel. 

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Showtime: All The Smoke See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Tuesday
Sep042012

Carell, Hanks, Jeong Play Ball For MLB Post-Season Stand Up To Cancer Campaign

By Barry Janoff

September 4, 2012: Steve Carell, Colin Hanks and Ken Jeong are best known for their work on-screen. But the trio of actors move into the sports world in a new campaign for Stand Up To Cancer, "Baseball Believes," which will bring Major League Baseball and SU2C's united message regarding cancer awareness to fans during the playoffs and World Series.

Six spots in the campaign, which were all filmed at Boston's Fenway Park, highlight iconic plays from MLB post-season history, with the actors recalling them in jubilant fashion and humorously recreating the events. Actual footage and play-by-play from the games are interspersed throughout.

The intended purpose is to "connect believing in miracles on the playing field with a shared vision of ending cancer," according to MLB and SU2C. Each spot ends with a call to action that encourages fans to join MLB and SU2C in raising awareness and funds "to end cancer forever."

MLB, a founding donor of Stand Up To Cancer in 2008, said that together with its 30 clubs, it has committed more than $30 million to the initiative to date.

The spots will break early this month in stadiums and on MLB Network, Fox and ESPN. They will then continue to air through the 2013 baseball season.

Last season, SU2C spots featured current and/or former MLB players Andy Pettitte, John Kruk, Mitch Williams and Ron Darling.

The classic plays highlighted in the campaign include Carlton Fisk of the Boston Red Sox "waving" his Game 6-winning 12th inning home run fair in the 1975 World Series against the Cincinnati Reds; New York Giants center fielder Willie Mays' over-the-shoulder catch on a ball hit by Vic Wertz of the Cleveland Indians in Game 1 of the 1954 World Series; New York Yankees Derek Jeter's backhand toss to catcher Jorge Posada in Game 3 of the 2001 American League Division Series to tag out Jeremy Giambi; and Los Angeles Dodgers Kirk Gibson, out of the starting line-up due to a pulled hamstring and a swollen knee, coming off the bench to hit a walk-off home run against Dennis Eckersley and the Oakland A's in Game 1 of the 1988 World Series.

"[Los Angeles is] down 4-3 in the ninth," begins Carell's story of Gibson's moment. "He limps to the plate," continues Jeong. "And Boom!" Then Carell yells, "She is gone!" as we see him recreate Gibson's home run limp and fist-pump around the bases as footage of Gibson from the actual game is also shown. The retelling of the three other iconic moments follows similar fashion. (See the first spot in the campaign here.)

According to MLB commissioner Bud Selig, "This campaign is a part of Major League Baseball's unwavering efforts to support and help empower Stand Up To Cancer in its noble work fighting all forms of cancer through the spirit of collaboration.

"We are proud that the most memorable and improbable moments in postseason history can be used as a way to inspire people to believe that anything is possible, including an end to cancer," Selig stressed.

"Under the steadfast leadership and dedication of commissioner Bud Selig and all 30 teams, MLB's financial support of SU2C has been vitally important to the success of our mission," SU2C co-founder Rusty Robertson said in a statement. "Equally important is what MLB has done to help build our grassroots movement by encouraging baseball fans everywhere to support our researchers, who work tirelessly to develop new therapies for patients to save lives now."

MLB Hits Cancer Hard With Stand Up To Cancer Effort

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