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The newly unveiled logo for the Paris 2024 Summer Olympic and Paralympics Games combines two iconic symbols associated with the Games – a gold medal and the Olympic torch – which combine to form an image of Marianne, a female figure representing the French Republic  This is the first time the Olympic logo will be shared with the Paralympic Games.

• The late golf icon Arnold Palmer will be commemorated with a Forever Stamp from the U.S. Postal Service in 2020. The stamp features James Drake's action photo of Palmer at the 1964 U.S. Open at Congressional Country Club in Bethesda, Md. Art director Antonio Alcalá designed the stamp.

• Dr Teal's Epsom Salts has signed All Pro TE Jason Witten (Dallas Cowboys) and two-time defending Defensive Player of the Year Aaron Donald (Los Angeles Rams) to explain in marketing the “benefits of balancing rigorous workouts with regimented muscle recovery in order to achieve and maintain peak performance.”

• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

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NYSportsJournalism.com + Topic Of Requested Search

New Balance Kawhi Reign See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Monday
Oct182010

Cars.Com Joins Pepsi, GM, Visa On The Road Again To The Super Bowl

October 18, 2010: Cars.com, is mapping plans that would take the online auto destination from its Chicago headquarters to Arlington, Texas, the site of Super Bowl XLV.

Calling it a "proven investment," Cars.com said it would air two next spots on Fox during the game on Feb. 6, 2011, at Cowboys Stadium. This is the fourth consecutive year that the company will run ads during the Super Bowl.

Spots are said to be going for between $2.8-$3 million for 30 seconds, according to industry analysts, although brands that buy multiple spots, such as Anheuser-Busch (Bud, Bud Light) generally pay less on average. Other companies that already have unveiled Super Bowl ad buys include PepsiCo's Doritos and Pepsi Max, which will air three spots each; General Motors and Visa.

Reuters recently reported that Fox had sold more than 90% of its Super Bowl ad time. During Super Bowl XLIV on CBS, 41 companies bought 66 spots for a total of just under 48 minutes of ad time.

Cars.com said it would continue its 'With Knowledge Comes Confidence' umbrella campaign with two 30-second spots: one in the third quarter and one in the fourth quarter. The new ads will show how "Cars.com drives confidence with expert and consumer vehicle reviews, helping car buyers confidently pick the right car." Lead agency is DDB Chicago.

"Advertising in the Super Bowl is a proven investment, which is why we're returning," Mitch Golub, president of Cars.com, said in a statement. "The massive audience gives tremendous lift to our business, and as we continue to grow Cars.com and our offerings to car shoppers and dealers, it's paramount that we devote our resources to channels that will continue our trajectory as the fastest-growing brand in our category, and bring more overall value to our advertisers."

Specific details were not released, but Cars.com has been using the same basic story line for the past years: Someone who shows an extensive knowledge of life around them has trouble buying a new car. During Super Bowl XLIV, the Cars.com spot followed "Timothy Richman," who as a toddler knew how to put out a grease fire, as a junior high school student traveling overseas explained "in perfect  Italian" to a young woman how he could neutralize her jelly fish sting and as a young man on safari helped a wild Bengal tiger to give birth, but was unable to buy a new car until he found Cars.com. During Super Bowl XLIII, "David Abernathy" at birth congratulated his doctor, as a fourth grader student twice ran into his burning school to save class pets and at 24 "performed open-heart surgery in a crowded opera house — with a ball point pen." Like Richman, however, he lacked the confidence to buy a new car.

Timmothy Richman is a smart toddler who grows up to be a Cars.com customer in this TV spot from Super Bowl XLIV.According to Carolyn Crafts, Cars.com vp-marketing, "The unique attention paid to Super Bowl ads ensures our messages are delivered. Our ad during last year's Super Bowl reached more than 106 million viewers . . . After the game we not only saw an enormous surge in visitors to Cars.com – and a record number of referrals to our advertisers –  [but] our awareness has continued to grow since then."

Launched in June 1998, Cars.com is a division of Classified Ventures, LLC, which is owned by such media companies as Gannett, Tribune and The Washington Post.

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