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deal w O via the NFL Players Inc. licensing- unit. "Since partnering in 2013, and have helped nearly 1,000 players connect with hundreds of brands to share campaigns, reaching more than 1 billion fans worldwide."

• The has named Shenzhen, as the host city for 2019-2028, a deal that includes the building of a 12K-seat venue, and doubling the prize money to $14M for the Top 8 singles players and Top 8 doubles teams.

• Overwatch League said that its first week of competition drew more than 10 million viewers via Twitch, MLG, and Chinese streaming partners ZhanQi TV, NetEase CC and Panda TV. Opening day had an average audience per minute of 408,000.

• Coca-Cola, International Speedway Corp. and Nascar have signed an extension to their partnerships under which Coca-Cola, would "continue its deep-rooted history in the sport by engaging racing fans across Nascar’s three national series and 12 ISC-operated race tracks" and events including the Coca-Cola 600 and the Coca-Cola 400. Coca-Cola-sponsored drivers include Austin Dillon, Denny Hamlin, Kyle Larson, Joey Logano, Ryan Newman, Daniel Suarez and Darrell “Bubba” Wallace Jr. Coca-Cola said it "has been involved with stock car racing for 50 years," and became an official partner with Nascar in 1998.

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Most Popular NBA Jerseys (Oct.-Dec. 2017)
1. Stephen Curry, Golden State Warriors
2. LeBron James, Cleveland Cavaliers
3. Kevin Durant, Golden State Warriors
4. Giannis Antetokounmpo, Milwaukee Bucks
5. Kristaps Porzingis, New York Knicks
6. Joel Embiid, Philadelphia 76ers
7. Russell Westbrook, Oklahoma City Thunder
8. Ben Simmons, Philadelphia 76ers
9. Kawhi Leonard, San Antonio Spurs
10. James Harden, Houston Rockets
11. Lonzo Ball, Los Angeles Lakers
12. Kyrie Irving, Boston Celtics
13. Klay Thompson, Golden State Warriors
14. Damian Lillard, Portland Trail Blazers
15. Jimmy Butler, Minnesota Timberwolves

Most Popular Team Merchandise
1. Golden State Warriors
2. Cleveland Cavaliers
3. Philadelphia 76ers
4. Los Angeles Lakers
5. New York Knicks
6. Milwaukee Bucks
7. Boston Celtics
8. San Antonio Spurs
9. Chicago Bulls
10. Oklahoma City Thunder
Source: NBAStore.com

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

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2018 NBA All-Star Game

East Starters: Giannis Antetokounmpo, DeMar DeRozan, Kyrie Irving, LeBron James, Joel Embiid
West Starters: Kevin Durant, Stephen Curry, Anthony Davis, James Harden, DeMarcus Cousins
The All-Star teams will still feature 12 players from each conference, but the captains — James and Curry — will select the team rosters without regard for conference affiliation.

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Nov032009

Cars.com Drives Presence Of Online Marketers At Super Bowl XLIV

November 3, 2009: It may not signal the return of the infamous Dot.com Super Bowl XXXIV in 2000, when 17 Internet companies paid more than $2 million for each 30-second spot. But the presence of online retailers is growing for Super Bowl XLIV with the addition of Cars.com, which said it would launch its 2010 marketing campaign during the big game. This will be the third consecutive Super Bowl buy for the online automotive destination.

Cars.com did not reveal creative, but said it would continue its 'Confidence' campaign with a 60-second spot during the first half of the game on CBS on February 7, 2010. Lead agency is DDB, Chicago.

Cars.com joins Internet companies GoDaddy, CareerBuilder and Monster.com. Others confirmed for Super Bowl XLIV include Anheuser-Busch, Bridgestone, Coca-Cola, Hyundai Motor, PepsiCo's Frito-Lay and Pepsi-Cola units and first-time Super Bowl advertiser HomeAway. Analysts put the upcoming Super Bowl rates at between $2.5-$3 million for each 30-second spot.

"Super Bowl is the largest stage in advertising and a proven brand-builder for Cars.com," Mitch Golub, president of Cars.com, said in a statement. "Our presence in each of the past two years has paid off, exposing our brand to record audiences and building awareness of the site and service we offer to car shoppers. It is a smart investment that supports our strategy, and works to grow our business and that of our customers."

Cars.com TV spot from Super Bowl XLIII.Cars.com said new creative would build on last year's popular "Lifetime of Confidence" ad, in which a man named David Abernathy has the confidence to do everything but buy a car until he finds Cars.com. Two years ago, Cars. com's creative included "Shrunken Head" and "Stone Circle," in which people threaten to resort to unusual "Plan B's" to buy a car.

"As car buyers return to market in 2010, we want them to know Cars.com provides the tools, credible information and advice to help them make confident new and used-car purchase decisions," Carolyn Crafts, Cars.com's vp-marketing, said in a statement. "Advertising on the Super Bowl gives us the opportunity to get that message out in a big way at the start of the year."

Launched in June 1998, Cars.com is a division of Classified Ventures, LLC, which is owned such media companies as Gannett, the Tribune Company and The Washington Post Co.

HomeAway Will Play With The Big Boys At Super Bowl XLIV

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