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• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel.  

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts.” A publication date was not given.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Showtime: All The Smoke See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Wednesday
May182011

Coca-Cola Heads Into 2012 Olympic Marketing With Eight-Pack Of Stars

May 18, 2011: With just over a year to go to the 2012 Summer Olympics, Coca-Cola is ramping up activation to get its message out around the world.

Coke said it has signed "a high profile group of Olympic champions and Olympic hopefuls" to form the Coca-Cola “Eight-Pack” of Athletes for the London 2012 Olympic Games.

The group includes tennis star John Isner and Shawn Johnson, regarded as one of the top women gymnasts in the world.

Coca-Cola is an official partner of the U.S. Olympic Committee and is also among a short-list of companies that are official worldwide marketing partners of the International Olympic Committee.

In addition to their role as medal contenders for Team USA, the athletes will also serve as "Coca-Cola Ambassadors of Active Living to help encourage and inspire people to lead active, balanced lives."

The “Eight-Pack” will be featured next year on special Coca-Cola in-store materials and advertising, according to the beverage giant. Specific plans for how the “Eight-Pack” will be featured in the Coca-Cola 2012 Olympic Games program will be revealed in the future.

This is the third consecutive Olympic Games in which Coca-Cola has included a collection of athletes as part of the brand’s Olympic program. Previous have featured six athletes.

The increase in athlete endorsements coincides with the company recently evolving its packaging lineup to include eight-packs of 90 calorie mini-cans.

The “Eight Pack”  includes:

David Boudia: Silver medalist in men’s platform (10M diving) at 2008 FINA Diving World Cup and winner of 14 national diving titles; 2008 U.S. Olympic Trials 10M Dive Champion; member of the 2008 Olympic Team

Henry Cejudo: 2008 Olympic gold medalist in 55kg freestyle division (wrestling); youngest American wrestler ever to win an Olympic gold medal at 21 years of age.

Marlen Esparza: 2010 U.S. national champion in women’s boxing; gold medalist at the 2008 Pan American Games; longest winning streak at the U.S. nationals and undefeated in every U.S. event competed in the last five years; number one ranked female amateur flyweight boxer in U.S. for the last five consecutive years

John Isner: Currently ranked 39th in the Association of Tennis Professionals (ATP) standings; winner of record-breaking singles tennis match at Wimbledon which lasted for 11 hours and 5 minutes; widely recognized as having one of the hardest serves on the ATP Tour

Shawn Johnson: Winner of one gold and three silver medals in women’s gymnastics at the Beijing 2008 Olympic Games; member of the 2008 U.S. Olympic team; three-time gold medalist at the 2007 World Championships in All-Around, Floor, and Team; and four-time gold medalist at the 2007 Pan American Games in All-Around, Balance Beam, Floor and Team; and 2008 Olympic Trials All-American champion

Jessica Long: Seven-time Paralympic Gold medalist in women’s swimming; member of 2004 and 2008 U.S. Paralympic Teams; 2008 Paralympian of the Year; seven-time World Championship gold medalist and two-time silver medalist in 2010

Alex Morgan: Drafted number one overall in the 2011 Women’s Professional Soccer Draft; youngest member on the U.S. Women’s National Soccer Team

David Oliver: Beijing 2008 Olympic medalist in men’s 110M hurdles; member of 2008 U.S. Olympic team; 2010 Male Track & Field Athlete of the Year; 2010 U.S. Outdoor Champion.

Back to London 2012

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