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• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.
Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multi-player online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

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MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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NYSportsJournalism.com + Topic Of Requested Search

R2: 'Heroes Evolved' Trending Game Ads Below

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Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Dec072016

Comcast Expands Role In Olympics As Official Partner For USOC, Team USA

By Barry Janoff

December 7, 2016: Comcast Corp., whose NBCUniversal unit is the exclusive broadcast partner for the Olympics through 2032, has extended its reach by becoming an official partner with the U.S. Olympic Committee and Team USA.

Comcast’s NBCUniversal, a long-time USOC partner, holds the U.S. media rights to the Olympic Games through 2032.

The new alliance enables Comcast to use Team USA marks in advertising and marketing for the Comcast, Xfinity and Comcast Business brands.

It also names Comcast the official Internet, video distribution, wireless, home security, and business services provider for the 2018 and 2020 U.S. Olympic and Paralympic teams.

Financial terms of the deal were not disclosed.

The move fills several voids that would have been created with the departure of USOC partner AT&T, which chose not to renew its pact with Team USA, which expires this month. AT&T is in the process of repositioning its alliances and financial spend due to its proposed $85.4 billion acquisition of Time Warner, which currently is undergoing Federal inspection.

The 2018 Winter Games will be held in South Korea, the 2020 Summer Games in Tokyo.

"Bringing the Olympic and Paralympic Games to America is an honor and a privilege, and I’m especially proud that our brand will now be aligned with the Olympic rings in the U.S., the U.S. teams themselves, and the qualities they represent," Brian Roberts, chairman and CEO for Comcast Corp., said in a statement.

"Our new partnership with the USOC further extends our support of Team USA, and we look forward to creating new and wonderful Olympic experiences for years to come,"said Roberts.

NBC has had exclusive U.S. coverage of every Summer Olympic Games since Seoul in 1988 and every Winter Olympics Games since Salt Lake City in 2002. In 2011, NBCUniversal extended its TV rights deal for the Olympics through 2020 for $4.38 billion, and in 2014 again extended those rights through 2032 for $7.65 billion, according to industry analysts.

Comcast Corp. acquired 51% of NBCUniversal from General Electric and became majority owner of the company on Jan. 29, 2011.

During the 2016 Summer Games in Rio, NBCU had what it called an "unprecedented" record 6,755 hours of programming, across 11 linear networks as well as on NBCOlympics.com and the NBC Sports app,

NBCU said ti also set an Olympic record with $1.2 billion generated in national ad sales (up 20% from London, according to NBC).

NBCU said its prime time presentation averaged a "total audience delivery" of 27.5 million daily viewers,

Comcast also built a Rio 2016 destination on its Xfinity X1 platform that combined all live TV and online streaming coverage — along with athlete profiles, stats and on demand content — into one integrated NBC Olympics dashboard that was searchable through the X1 voice remote, according to the company.

"I’m especially proud that our brand will now be aligned with the Olympic rings in the U.S., the U.S. teams themselves, and the qualities they represent."

"As a result, live plus same-day Olympic prime time ratings among adults 18-49 were 27% higher in X1 households than the rest of the country," said Comcast.

According to Scott Blackmun, USOC CEO, "We are thrilled to welcome Comcast into the USOC family of partners and know this relationship will have a significant impact on the Olympic and Paralympic movements in the United States.

"Comcast’s support of the USOC, coupled with an unparalleled ability to connect fans of Team USA with engaging content, represents a great opportunity, and we can’t wait to get started."

USOC partners include International Olympic Committee worldwide sponsors Atos, Coca-Cola, Bridgestone, Dow, GE, McDonald’s, Omega, Panasonic, Samsung, Procter & Gamble and Visa.

Team USA domestic sponsors include 24 Hour Fitness, Anheuser-Busch (Budweiser), BMW, BP, Chobani, DIck’s Sporting Goods, The Hartford, Hershey, Hilton, Kellogg’s, Liberty Mutual, Nike, Oakley, TD Ameritrade and United Airlines.

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