Top
POLL POSITION
Best Marketing Events In April 2017
 
pollcode.com free polls
KEEPING SCORE

NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Nespresso: 'Comin' Home' (iSpot.tv Top Ads Below)

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Sep172015

Stephen Curry Continues His MVP Play As Big Man On Under Armour's Campus

By Barry Janoff

September 16, 2015: What are the perks that come with being named MVP of the NBA and being a driving force that helped to lead your team to the league championship?

Plenty, if you are Stephen Curry, All-Star point guard for the Golden State Warriors, the latest not only being an extension of his endorsement deal with Under Armour, but also equity in the burgeoning sports apparel and footwear company.

Curry was in Under Armour's Baltimore headquarters on Wednesday when company founder and CEO Kevin Plank and other company executives unveiled the deal that now runs through 2024.

"Stephen is a once-in-a-generation talent and has unprecedented influence on the game of basketball,” said Adam Peake, evp-global marketing for Under Armour. “His work ethic, uncompromising self-belief, and commitment to the community are characteristics that make Stephen the perfect partner to ignite the growth of Under Armour in the sport of basketball and around the world. We are extremely proud to call Stephen family and we are excited to write the next chapter of our shared story.”

Under Armour launched Curry’s first signature hoops shoe, the Curry One, and his signature apparel collection this past February. Since then, the Curry One "has continued to almost fully sell out across all retail distribution channels," according to Under Armour.

The Curry Two recently launched in Asia during Curry’s first Under Armour tour of the region. It is scheduled to drop in the U.S. and globally on Oct. 24.

He appears in a new Under Armour campaign, "Rule Yourself" (pictured above), along with Tom Brady, Jordan Spieth and the American Ballet Theatre's female principal dancer Misty Copeland.

Under Armour said that Curry would continue to play a role in global brand marketing campaigns, including training, lifestyle offerings and Under Armour’s Connected Fitness platforms. Under Armour said it would also "continue to grow Curry’s signature footwear line and collection of products."

Curry, who earns about $7-$8 million in endorsements, also had deals that include State Farm (in several spots in a dual role with his faux "twin brother" Sebastian), Express, JBL audio, PlayStation, NBA 2K16, sports-equipment company Zamst and Fanatics Authentic memorabilia.

Over the past year or so he has also appeared in marketing for Foot Locker, EA Sports, Degree Men, East Bay, Muscle Milk, MoGo mouth guards, the NBA on ESPN, NBA on TNT, several spots for ESPN's This is SportsCenter and regionally for the Warriors. In addition, he appeared on a limited-edition box of Wheaties.

This past season, Curry had the second-most popular-selling jersey in the NBA behind LeBron James, according to the NBA.

“In the first two years of our partnership, we accomplished so much both on and off the court, and I’m looking forward to being part of the brand’s story for the rest of my playing career and beyond," Curry said during his visit/media conference in Under Armour headquarters. "Together we share a passion for making athletes better and instilling self-belief in athletes everywhere. The entire team has done an amazing job to develop innovative product that performs on the court and build platforms that allow me to connect with athletes all over the world.  The best is yet to come.”

Nike is No. 1 in category retail sales in the U.S., but Under Armour last year passed adidas for the No. 2 spot, according to industry analysts. In 2014, Under Armour's sales rose 30% and for the first time topped $3 billion.

"In the second quarter of 2015, we witnessed historic performances and accolades from our incredible portfolio of athletes, including the NBA's MVP and (Golden State Warriors) world champion Stephen Curry; PGA Tour pro Jordan Spieth who won this year's Masters and U.S. Open; and the American Ballet Theatre's first-ever African American female principal dancer, Misty Copeland," Plank said when the figures were released in July.

In addition to Curry and Spieth, Under Armour's roster of pro athletes includes MLB players Bryce Harper, Buster Posey, Zack Greinke, Joc Pederson, Lorenzo Cain and Todd Frazier; NFL players Brady, Brandon Marshall, Eddie Lac, Julio Jones and Patrick Peterson; world-class runner Frezer Legesse Miller; MMA fighter Elias Silverio; and Curry's brother, Seth, who plays for the Sacramento Kings.

Under its "I Will What I Want" mantra, Under Armour over the summer released a multi-media campaign for its growing women's division featuring its "Women of Will": Copeland, Gisele Bündchen, Lindsey Vonn, pro surfer Brianna Cope and Kelley O'Hara of the World Cup champion U.S. Women's National Soccer Team.

Under Armour said that the extended partnership with Curry is the "latest reflection of its fast-growing momentum in basketball."

In August, the brand signed a ten-year pact with the NBA, designating Under Armour as the title partner of NBA Draft Combine, presenting partner of the Jr. NBA program in the U.S. and partner of the NBA Fit App.

The partnership also extends marketing rights to Asia, allowing Under Armour to promote Curry and other athletes on its NBA roster in greater China using NBA uniforms and league marks.

Curry, Speith, Copeland Play Key Roles In Rising Under Armour Sales

Stephen Curry Continues March As Marketing MVP

Back to Home Page