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POLL POSITION
Sports Marketer Of The Year 2018

 

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NEWS REAL

• Manchester United has signed a multi-year deal with Marriott International, with multi-platform marketing including access to on-field & player experiences for 120M members of the Marriott BonVoy travel program.

• PepsiCo is acquiring the CytoSport supplements brand from Hormel, which includes the Muscle Milk line.

• MLS Los Angeles Galaxy has signed a deal naming Mescal El Silencio, a specially crafted mezcal label based in Los Angeles, as an official partner for the team and its venue, Dignity Health Sports Park. The alliance, being called the first mescal deal for a pro sports team, includes a Mezcaleria El Silencio bar on the main concourse.

• MLS FC Dallas has signed a pact naming Heineken as the official import beer for the club and Toyota Stadium. The alliance also make Heineken USA a founding partner for the National Soccer Hall of Fame, which recently opened in Toyota Stadium.

• Lisa Borders, who in October resigned from her position as president for the WNBA to become president and CEO for Time’s Up, has now resigned from that position, citing family situations.

KEEPING SCORE

Finalists For The Naismith Memorial Basketball Hall of Fame Class of 2019
Unveiled at NBA All-Star Weekend as finalists from the North American and Women’s committees to be considered for election in 2019:

Players
• Marques Johnson
• Bobby Jones
• Sidney Moncrief
• Jack Sikma
• Ben Wallace
• Chris Webber
• Paul Westphal
Coaches
• Bill Fitch
• Eddie Sutton
Referee
• Hugh Evans

Finalists from the Women’s Screening Committee
Player
• Theresa Weatherspoon
Coaches
• Leta Andrews
• Barbara Stevens

The Class of 2019 will be unveiled during a press conference in Minneapolis at the NCAA Men’s Final Four.

BUY SELL

Weekend Box Office Feb. 15-17
1. Alita: Battle Angel $27.8M
2. The Lego Movie 2: The Second Part $21.2M
3. Isn’t It Romantic $14.2M
4. What Men Want $10.9M
5. Happy Death Day 2U $9.8M
6. Cold Pursuit $6M
7. The Upside $5.6M
8. Glass $3.8M
9. The Prodigy $3.1M
10. Green Book $2.7M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Bud Reserve: 'Charlize' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Thursday
Sep212017

Craving A Signed Curry NBA Electric Guitar? New Deal With Steiner Says ‘Play On’

By Barry Janoff

September 20, 2017: Some consider Stephen Curry a maestro on the basketball court.

Now, people can get a Curry-autographed electric guitar to add credence to that.

Curry has signed with a new team . . .  or, to be more specific, he will be signing for a new team.

The All-Star guard for the defending NBA champion Golden State Warriors has inked an exclusive deal with Steiner Sports for autographed items, memorabilia and limited-edition pieces.

Curry previously had a similar deal with Fanatics, which has since ended.

Financial terms of the pact with Steiner Sports were not released.

"I’m very excited to partner with Steiner Sports to share in historic moments along my NBA journey," Curry in a statement.

Items in the "Curry Collection" include the usual suspects: signed jerseys, photos, basketballs.

But they also feature game-used memorabilia and unique items such as a signed and custom-designed Woodrow Northender Golden State Warriors electric guitar ($1,499.99).

Steiner Sports also has exclusive deals with athletes including Derek Jeter, Eli Manning, Mark Messier, Henrik Lundqvist, Chris Paul, Mariano Rivera and Odell Beckham, Jr.

According to Brandon Steiner, founder and CEO for Steiner Sports, "We are proud to welcome one of the elite athletes of this generation to the our exclusive roster.

"Steph’s legion of fans will be delighted at the chance to own a piece of history as we take his memorabilia to the next level."

Curry, who earns about $35 million from endorsements, also had deals that include Under Armor, Infiniti, JPMorgan Chase, Brita, Kaiser Permanente and Muscle Milk.

He has the best-selling jersey in the NBA, based on sales at NBAStore.com.

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