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QUICK HITS

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.
Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multi-player online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

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MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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NYSportsJournalism.com + Topic Of Requested Search

Bud Light: 'Zombies' Trending Game Ads Below

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Jun282017

Dale Jr. Unveils JR Nation Appreci88ion Campaign To Fete Fans, Nascar Career

By Barry Janoff

June 27, 2017: Arnold Palmer had Arnie’s Army, his most loyal fans who would support and honor him through thick and thin.

Dale Earnhardt Jr. has JR Nation, his most loyal fans, many who have been with him long before his first win in the 1998 Coca-Cola 300.

Now in his final laps as a fulltime Nascar driver, having shared this past April his decision not to race full time following the current season, Earnhardt Jr. has launched what he called JR Nation Appreci88ion, a five-month campaign to get closer to, and connect with, his fans.

"The rest of this season is about two things . . . Winning and #Appreci88ion," Earnhardt Jr. wrote on his social media platforms, which include more than two million followers on Twitter and nearly three million on Facebook.

In a video posted to Nascar.com, Earnhardt Jr. unveils the campaign and even thanks many of his fans by name.

The effort begins July 1 at the Daytona International Speedway during the Coke Zero 400 and will continue through the completion of the 2017 Monster Energy Nascar Cup series.

According to Earnhardt Jr. he will "create opportunities in social media, at-track activation, fan engagement, industry participation and philanthropy to celebrate his historic career while offering gestures of gratitude to everyone who made the ride possible."

He said that includes fans, teammates, colleagues, family members, lifelong friends and "anyone who influenced (my) time in the driver’s seat."

Earnhardt Jr. has also unveiled a line of Appreci88ion merchandise, including hats, T-shirts and mugs. The goods will be available at tracks in the Dale Earnhardt Jr. souvenir trailer and at ShopJRNation.com.

Among other activation, Earnhardt Jr. said he would release weekly videos "recollecting memories and milestones achieved at each of the specific racing venues."

His sponsors and industry partners will have featured roles as well, activating in "unique ways to give back to JR Nation."

Earnhardt Jr.’s partners include Nationwide, Mountain Dew, Chevrolet, Hellmann’s, Breyers, Suave, Goodyear, Wrangler, Under Armour and Axalta.

He said he selected  Daytona International Speedway  to launch the effort because "it has been home to many (of m) career highlights," including two Daytona 500 trophies (2004, 2014), four total Cup wins, seven non-points Cup victories and six Nascar Xfinity Series wins.

"My expectations were very low when I started racing — I just wanted to pay my bills," Earnhardt Jr. said in a statement. "If I could pay bills and make a living by racing, that was a win.

"Now some 18 years later, I look at what became of it, and I just feel grateful. I wouldn’t be where I am today without the support of so many people, especially fans.

"So as I visit tracks for the last time in this role, that is my motivation. I’m going to drive as hard as I can for the people who made an 18-year Cup career possible," he said.

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