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• Tostitos, the Official Chip and Dip of the NFL, is offering a personalized ad for every person throwing a Super Bowl party at Tostitos.com, "Super Bowl Ads for All, a digital "invite creator that composes a completely unique and personalized Super Bowl party invitation."

• Dale Earnhardt Jr. will make his NBC debut as a contributor during the network’s coverage of Super Bowl LII on Feb. 4, traveling to Minnesota to participate in NBC’s Super Bowl Pre-Game Show; and then at the Olympic Winter Games, beginning Feb. 8,when he will travel to PyeongChang.

• FanDuel has named Mike Raffensperger CMO. He previously was head of marketing for Amazon Advertising; prior to that, he was director of digital marketing & strategy for DirecTV.

• NBC Olympics has produced a two-part original series in advance of its 2,400 hours of coverage of XXIII Olympic Winter Games from South Korea, Go for the Gold and Meet Team USA, which will stream on Netflix beginning today (Jan.15).

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KEEPING SCORE

Top NBA All-Star Game Votes (To Date)
Eastern Conference
1.  Giannis Antetokounmpo (MIL) 863,416
2.  LeBron James (CLE) 856,080
3.  Kyrie Irving (BOS) 802,834
4.  Joel Embiid (PHI) 433,161
5. Kristaps Porzingis (NYK) 359,459
6.  DeMar DeRozan (TOR) 259,368
7.  Victor Oladipo (IND) 251,886
8.  Kevin Love (CLE) 221,969
9.  Ben Simmons (PHI) 210,085
10. John Wall (WAS) 175,990
Western Conference
1. Kevin Durant (GSW) 767,402
2. Stephen Curry (GSW) 735,115
3. James Harden (HOU) 602,040
4. Russell Westbrook (OKC) 438,469
5. Klay Thompson (GSW) 359,442
6. DeMarcus Cousins (NOP) 356,340
7. Draymond Green (GSW) 325,612
8. Manu Ginobili (SAS) 231,460
9. Kawhi Leonard (SAS) 212,650
10. Carmelo Anthony (OKC) 194,239

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

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1. Dallas Cowboys
2. New England Patriots
3. Pittsburgh Steelers
4. Philadelphia Eagles
5. Denver Broncos
6. Carolina Panthers
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8. Seattle Seahawks
9. Atlanta Falcons
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Sunday
Sep022012

Nascar's Patrick Going From Green To Pink For Breast Cancer Awareness Month

Special to NYSportsJournalism

September 2, 2012: Danica Patrick usually stands out from the crowd on the race track thanks in part to her lime green car that flies the color of her lead sponsor, GoDaddy.com. But in October, Patrick’s GoDaddy.com No. 7 Chevy is going “pink” to support the month-long Breast Cancer Awareness campaign from the National Breast Cancer Foundation.

Patrick and GoDaddy.com said she would drive the hot pink car during the Nascar Nationwide Series race at the Charlotte Motor Speedway on Oct. 12. The car will retain a prominent GoDaddy.com logo and some lime green items, including the No. 7. The Nascar Nationwide race presented by GoDaddy.com will be seen on ESPN2 at 6:30 PM (ET).

Go Daddy and Patrick's race team, JR Motorsports, are sponsoring the pink-themed car as part of the Chase Authentics’ “Check Your Headlights” program, which works to raise money and awareness for breast cancer research and education. Chase Authentics and JR Motorsports will also feature a “Check Your Headlights” line of apparel and products, such as miniature Danica cars (pictured below), items autographed by Patrick and T-shirts. A portion of the proceeds go directly to the National Breast Cancer Foundation.

“I love the idea of a pink car to help raise awareness about breast cancer," Patrick said in a statement. "The No. 7 Chevy is known for its iconic Go Daddy green color [but] I think the pink car will pop and attract attention for a good cause. We all know someone who has been impacted by this disease and Nascar fans are so passionate, I know they’ll step up to help the cause.”

Each year some 200,000 women are diagnosed with breast cancer. Of those, 40,000 succumb to the disease, according to The National Breast Cancer Foundation.

Web hosting and domain name registration company Go Daddy said it would donate $50,000 to the National Breast Cancer Foundation, along with the Public Interest Registry which manages .Org domain names.

“We are fortunate to be in a position to help others – awareness and prevention are keys to ‘beating breast cancer,’” Teri D’Hooge, Go Daddy’s vp-marketing, said in a statement. “Women’s health has been a cornerstone of Go Daddy’s charity work over the years. We think this campaign is especially powerful because it plays off of Danica and Nascar in a fun, non-conventional way."

Danica and Go Daddy said they hope that this initiative will encourage Nascar fans to "help get more people talking about the breast cancer battle, which unfortunately has touched so many families.”

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