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QUICK HITS

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.
Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multi-player online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

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MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

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NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Jul152016

DC, Warner Empower Supergirl, Batgirl, Harley Quinn Super Hero Girls Worldwide

Special to NYSportsJournalism.com

July 14, 2016: People may be talking about "Pokémon Go," but there is another group of characters seeking to move up the awareness chain among the masses.

There is a lot of power in the likes of Wonder Woman, Supergirl, Batgirl, Harley Quinn, Bumblebee and Poison Ivy, and Warner Bros. Consumer Products and DC Entertainment intend to use their energy to empower girls around the world.

DC Super Hero Girls, a licensing program that launched exclusively in Target locations in March, is going global, with merchandise in more than 30 categories now expanding to more than 35 countries in such regions as Europe, the Middle East, Asia (EMEA), Latin America and Asia-Pacific.

According to Pam Lifford, president for Warner Bros. Consumer Products, "With our best-in-class licensees and partners, we’re excited to bring this girl-empowered program to fans around the world and allow them to imagine, aspire and be strong, brave and powerful."

The strategy mirrors one already employed by Disney, which has united its princesses under an umbrella marketing, merchandising and licensing effort.

Partners include Mattel, Random House Children’s Books, LEGO Group, Party City, Hallmark, American Greetings, Franco Manufacturing, Funko, Buffalo Games, Crayola and PEZ Candy.

Merchandise includes toys, games, apps, books, creative arts & crafts, costumes, stationery, comic books, graphic novels, scooters, skates, in-line skates, sleepwear, an apparel collection (including jackets, blouses, shorts and dresses), TV specials, made-for-video releases, animated webisodes and digital content.

DC Super Hero Girls: Hero of the Year, produced by Warner Bros. Animation and DC Entertainment, is scheduled to be distributed by Warner Bros. Home Entertainment on Aug. 9 Digital HD and Aug. 23 on DVD

“We’re excited to bring DC Super Hero Girls to life and create an immersive world to help inspire young women like never before," Mary Ellen Thomas, vp-family & animation marketing for WBHE, said in a statement.

"These characters were developed with girls 6-12 in mind and will deliver epic story lines featuring strong females. It truly embraces and celebrates girls as they discover their own unique abilities," said Thomas.

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