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What Are You Watching In June 2018?
 
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QUICK HITS

• The NBA London Game 2019 will feature a regular-season game between the Washington Wizards and the New York Knicks in The O2 on Thursday, Jan. 17. Marketing partners include Foot Locker, Gatorade, Nike, SAP and Tissot, with additional partners to be unveiled in the coming months.

• The Denver Broncos home field is getting a temporary name change to Broncos Stadium at Mile High. It had been Sports Authority Field at Mile High, but the national sporting goods retailer, which had been based in Englewood, Col., ceased operations in July 2016. A search for a more permanent naming rights holder is currently underway.

• Per AP Sports: Burger King in Russia ran a promotion on social media offering a lifetime supply of Whoppers to any women who become pregnant by World Cup players. The offer was then deleted, In a statement Wednesday to AP, Burger King said, “We are sorry about the clearly offensive promotion that the team in Russia launched online. (It) does not reflect our brand or our values and we are taking steps to ensure this type of activity does not happen again.”

• The PGA TOUR has signed a deal with Facebook to distribute exclusive Saturday and Sunday live competition coverage, on a free basis, from eight tournaments leading into the FedExCup Playoffs for the 2017-18 season. Airing on Facebook Watch in the U.S., coverage begins at the Travelers Championship on June 23-24. Other events in 2018 include: Quicken Loans National; A Military Tribute at The Greenbrier; John Deere Classic; RBC Canadian Open; World Golf Championships-Bridgestone Invitational; Wyndham Championship; and The Northern Trust.

KEEPING SCORE

MLB has released the leaders by position for the 2018 All-Star Game (as of June 19), with voting sponsored by Camping World. (Voting ends July 5 at 11:59 PM ET.)

American League: 1B José Abreu (Chicago White Sox), 2B José Altuve (Houston Astros), SS Manny Machado (Baltimore Orioles), 3B  José Ramirez (Cleveland Indians); OF Mike Trout (Los Angeles Angels). Aaron Judge (New York Yankees), Mookie Betts (Boston Red Sox); Wilson Ramos (Tampa Bay Rays), Gary Sanchez (New York Yankees); DH Victor Martinez (Detroit Tigers).

National League: 1B Freddie Freeman (Atlanta Braves), 2B Ozhaino Albies (Atlanta Braves), SS Brandon Crawford (San Francisco Giants), 3B Nolan Arenado (Colorado Rockies); OF Matt Kemp (Los Angeles Dodgers), Nick Markakis (Atlanta Braves), Bryce Harper (Washington Nationals); C Wilson Contreras (Chicago Cubs),Buster Posey (San Francisco Giants).

BUY SELL

WEEKEND BOX OFFICE (June 15-17)

1. Incredibles 2 - Disney - $180 M ($231.5M worldwide)
2. Ocean's 8 - Warner Bros. - $19.6M
3. Tag - Warner Bros. - $14.6M
4. Solo: A Star Wars Story - Disney - $9.1M
5. Deadpool 2 - 20th Century Fox - $8.8M
6. Hereditary - A24 - $7M
7. Superfly - Sony - $6.3M
8. Avengers: Infinity War - Disney - $5.3M
9. Adrift - STX Entertainment - $2.1M
10. Book Club - Paramount - $1.9M
11. A Wrinkle In Time - Disney - $1.8M
12. Gotti - Vertical Entertainment - $1.7M

NOTE: Jurassic World: Fallen Kingdom - Universal $173.6M international (opens in U.S. June 22)

SOURCE: COMSCORE.com

SEARCH

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Showtime: Jim Carrey World Cup Ads Below

COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Jan022014

Two Of These Five Consumer-Generated Doritos Ads Will Crash The Super Bowl

By Barry Janoff

January 2, 2014: Back in 2006, PepsiCo's Frito Lay brand Doritos invited the public at large to create and submit ads that would compete against a bevy of others for the opportunity to air during Super Bowl XLI, which aired Feb. 4, 2007, on CBS.

In 2013, in anticipation of Super Bowl XLVIII, the ante has been upped by Doritios' "Crash the Super Bowl,"  which is offering  a $1 million grand prize and the opportunity to work with Marvel Studios on the set of The Avengers: Age of Ultron.

According to Doritos, the consumer-generated competition attracted thousands of submissions representing 30 countries.

The quest to crash Super Bowl XLVIII is now down to the Final Five, from which voting among the public and Doritos executives will determine the two 30-second spots that will air on Fox on Feb. 2.

Thirty-second spots during the game have topped $4 million, according to Fox.

In addition to the increased prize money and Marvel tie-in, this was the first year PepsiCo's Doritos brand opened its annual "Crash the Super Bowl" contest to people from "around the world where Doritos tortilla chips are sold." Never the less, four of the five finalist are from the U.S.

The five Crash the Super Bowl finalist ads (in alphabetical order by finalist last name) are:

• "Time Machine" by Ryan Andersen, Scottsdale, AZ: Jimmy is a kid who has invented a time machine, which runs on Doritos. Next door neighbor Mr. Smith gives it a try and finds himself "transported" to the future and an aged "Jimmy."

• "Office Thief" by Chris Capel, Valencia, Calif.: An employee is accused of eating all of the break room Doritos.

• "The Cowboy Kid" by Amber Gill, Ladera Ranch, Calif.: A boy and his dog turn into the Lone Ranger and Silver to claim a bag of Doritos.

• "Breakroom Ostrich" by Eric Haviv, Atlanta: This one adds an ostrich to the mix when an office employee is blamed for eating all the break room Doritos and also leaving a big mess.

• "Finger Cleaner" by Thomas Noakes, Sydney, Australia: Billy, a garage mechanic, gets the Doritos dust off his fingers by using the "finger cleaner," a hole in the wall that leads, unbeknownst to him, to a guy who licks fingers clean.

"When the Doritos brand first launched 'Crash the Super Bowl,' the concept of user-generated content was brand new," Ram Krishnan, vp-marketing for PepsiCo's Frito-Lay division, said in a statement. "Since then, the amount of content created and shared on a global level has grown to an astounding rate. We were so excited by the global response to this year's contest, and are thrilled to now spotlight two finalist ads on one of the world's biggest advertising stages."

People can vote for the best ad Jan. 4- 29 at Doritos' dedicated Web site.

Ultimately, two ads will air during Super Bowl XLVIII, one selected by the public's votes and one by the Doritos brand team.

The creators of both winning ads will receive the opportunity to work on the set of The Avengers: Age of Ultron, scheduled to hit theaters in 2015.

According to Stan Lee, the creative mastermind behind Marvel, "As someone who has brought comic book characters to life for an entire career, I know what it takes to tell a great story. In just 30 seconds, these five finalists tell incredible stories — each with their own style — and have left me truly blown away."

The ad with the highest total number of votes will win its creator the $1 million grand prize. The runner-up will receive $50,000. The three finalists whose commercials don't air during the broadcast will each win $25,000, according to Doritos.

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