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• José Altuve of the Houston Astros named 2017 AL MVP.
• Giancarlo Stanton of the Miami Marlins named 2017 NL MVP.
has signed a five-year extension with to continue as "Official Fan-to-Fan Ticket Marketplace" for and the 30 clubs. "A valuable partner for our teams and their fans over the past decade."
• As a complement to NBC’s primary broadcast of the Monster Energy Nascar Cup Series Championship race from Homestead-Miami Speedway on Nov. 19,  NBCSN’s Hot Pass telecast will offer simultaneous live coverage dedicated to each of the Championship four drivers — Brad Keselowski, Martin Truex Jr., Kevin Harvick and Kyle Busch — as well as Dale Earnhardt Jr. in his final Nascar Cup Series race.

POLL POSITION
Hottest Marketing Event Oct. 2017
 
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KEEPING SCORE

TCS NYC Marathon InfoGraphics
• Average age of participants Nov. 5, 2017: 41.2 years old
• 11,696 participants will represent their running clubs
• More than 50,000 people will cross the finish line
• 305 runners will celebrate their birthday on Marathon Day
• Cost to take a taxi on the NYC Marathon 26.2 mile route: $68.50 (no traffic)
• The biggest and smallest includes on the race route are both on the Verrazano Bridge
• Number of hot dog vendor carts needed to cove the course: 34,584
• Number of intersections crossed by Marathon runners: 300
• Number of times needed to climb 104 stories of One World Trade Center to complete a marathon: 101+
• Size running shoe needed for the Statue of Liberty: 879

SOURCE: TCS NYC MARATHON

BUY SELL

Top-Selling MLB Jerseys (MLBShop.com)

1. George Springer Houston Astros
2. Justin Verlander Houston Astros
3. Anthony Rizzo Chicago Cubs
4. Yasiel Puig Los Angeles Dodgers
5. Francisco Lindor Cleveland Indians
6. José Altuve Houston Astros
7. Enrique Hernandez Los Angeles Dodgers
8. Clayton Kershaw Los Angeles Dodgers
9. Ernie Banks Chicago Cubs
10. David Ortiz Boston Red Sox
SOURCE: MLBSHOP.COM

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Deadpool 2: 'Wet On Wet' Heisman House Ads Below

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CFB Title Games '21-24
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NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Nov022016

Dos Equis Has Most Interesting Plans For College Football Playoffs, Title Game

By Barry Janoff

November 1, 2016: Dos Equis has a new “Most Interesting Man in the World,” but can he truly be interesting unless he makes an appearance at the college football National Champion game in January?

Consider that a done deal.

Dos Equis, finishing the first year of a multi-year deal as official beer sponsor for the College Football Playoff, is takging its Most Interesting Man to Tampa’s Raymond James Stadium for the National Championship on Jan. 9, 2017.

For added enhancement Dos Equis will also bring the helicopter RV from the new Most Interesting Man "Stay Thirsty" commercial "for tailgaters to get in on the action."

The deal, signed with ESPN, includes on-site, on-pack and integration rights and markings for the Playoff, New Year's Bowls and National Championship. According to the beer brand, "The CFP has proven to be a key platform for reaching consumers 21+ during one of the most exciting sports events of the year."

In addition, Dos Equis said it would be activating "interesting and unique tailgates throughout the season, at conference championship games — most notably the SEC Championship in Atlanta in partnership with the College Football Hall of Fame — the "New Years' Six" bowl games, CFP semifinals and the National Championship."

The new spot spotlighted Dos Equis' alliance with college football when the Most Interest Man carved a football out of a coconut and then kicked it through two giraffes, whose necks were acting as goal posts. Not a surprise considering that "he played college football . . . in high school."

Dos Equis said that a separate version of the spot "utilizes ESPN's emerging VFX technology to transition from the Serengeti into a live football game in real time."

Two new football-themed commercials will break later this month.

Marketing support also includes the Dos Equis "Go for Game Day Greatness" sweepstakes, with  a grand prize trip for two to the CFP National Championship in Tampa. Other prizes include tailgating grills, tents, entertainment centers and TVs.

Sweepstakes codes can be found on special CFP-themed bottles of Dos Equis Lager Especial and Dos Equis Ambar. (Details here.)

In alliance with Snapchat, Dos Equis said it would unveil a national filter during the National Championship that will "showcase Dos Equis' commitment to the College Football Playoff with The Most Interesting Man in the World."

"Working with the College Football Playoff and ESPN is a remarkable opportunity to help our consumers 'Stay Thirsty' during one of the biggest sporting events in America," Andrew Katz, vp-marketing for Dos Equis, distributed in the U.S. by Heineken said in a statement.

"(This) has been a groundbreaking year for the brand with this sponsorship, multiple partnerships with Snapchat, and the evolution of The Most Interesting Man in the World, and we're committed to elevating the beer drinking experience for fans whether at the stadium, at home or at their local watering hole," said Katz.

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