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, the official car and SUV of launch a "fully integrated and multidimensional  campaign that will communicate its 'Better Drives Us' philosophy and introduce consumers to the newest vehicles in its lineup." This will be Hyundai's 10th Super Bowl appearance in 11 years.
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are in Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which could be the 75th anniversary of the NBA event.
• The Disney Co. is acquiring major assets of 21st Century Fox for $52.4 billion. 21st Century Fox said it would spinoff "Fox Broadcasting Co., Fox Sports, Fox News, Fox Television Stations and a handful of other assets into a new company." The deal brings to Disney key assets of major properties it did not own, including Marvel's X-Men and the first movie in the Star Wars franchise (Star Wars: A New Hope). Also included is FX Networks, National Geographic, 300-plus international channels, 22 regional sports networks and Fox’s 30% stake in Hulu.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

BUY SELL

TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

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CFB Title Games '21-24
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Sep122013

Dove Men+Care Puts MLB Dads Hunter, Wieters, Sale In Playoff Marketing Mode

By Barry Janoff

September 11, 2013: Dove Men+Care is ramping up a campaign with players from Major League Baseball timed for the end of the 2013 season, the post-season and World Series, but with an eye on the start of the 2014 season.

Players including Torri Hunter (Detroit Tigers), Ben Zobrist (Milwaukee Brewers), Chris Sale (Chicago White Sox) and Matt Wieters (Baltimore Orioles) have filmed a series of videos in which they talk about being dads and why "raising their own teams at home means more than batting and earned run averages."

The effort comes with an Instagram-based promotion in which people are asked to submit father-and-son photos for the chance to win tickets to a game on Opening Day in 2014. (Full details here.)

The promotion runs now through Oct. 30. The MLB post-season begins Oct. 1. The World Series scheduled to begin Oct. 23, with a seven-game series scheduled to end on Oct. 31.

"These men are recognized for their skills as pitchers, outfielders, and hitters, but what fans may not realize is that these all-stars consider being a dad their most important 'position,'" Rob Candelino, GM/vp-marketing for Dove parent company Unilever. "Dove Men+Care celebrates men who care for what matters, and we know dads watching baseball this season will appreciate seeing their favorite players prioritize fatherhood."

According to Dove Men+Care, one video per week will air exclusively online at a dedicated MLB-Dove Web site. An anthem spot features clips from all the videos is expected to air on TV during baseball programming.

Dove Men+Care will also support with social media including Facebook and Twitter.

"It can be hard at times and the travel can be tough," explains Wieters, whose first child was born last September. "It's better when you [play games] at home. Now, when I am home, I don't sit on the couch as much. I want to follow him around and see what he's doing." (See the full spot here.)

In his video, Hunter says, "The four or five months that I'm home during the off-season, I spend every day with my kids. [During that time] I try to pour into them everything that I have [to make up for] the eight months that I'm out . . . .  Baseball is important for a minute. What you have with your children is important for a lifetime."

"It's a lot of work and a lot of time being tired," says Zobrist (pictured with son). "But in the end, it's so worth it."

Dove Men+Care recently unveiled a campaign with tennis icon John McEnroe to support its alliance with the ING NYC Marathon this November. Athletes and coaches featured in previous campaigns include Dwyane Wade, Shaquille O'Neal, Steve Nash, Magic Johnson, Drew Brees, Albert Pujols. Stewart Cink and Davis Love III.

Consumer research firm Packaged Facts, Rockville, Md., estimates that the worldwide male-specific grooming market will hit $28 billion by next year, up from about $19 billion in 2009.

For Dove Men+Care, Targeting Men Via Athletes Turns Scents Into Dollars

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