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NEWS REAL

• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel. 

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Showtime: All The Smoke See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Thursday
Jun042015

Big (Apple) Deal: DraftKings Builds Sports Role With MSG, Knicks, Rangers, Liberty

By Barry Janoff

June 4, 2015: Fresh off a deal naming it the presenting sponsor of the Belmont Stakes on Saturday, DraftKings has signed a long-term alliance making it a "signature partner" of Madison Square Garden and the exclusive "official daily fantasy sports partner" for all of Madison Square Garden Company's teams, including the New York Knicks, Rangers, Liberty and the NBA D-League Westchester Knicks.

DraftKings joins such MSG signature partners as Anheuser-Busch, Coca-Cola, Delta Air Lines, Kia, Lexus and SAP, plus marquee partner Chase.

Among its other alliances, DraftKings is the exclusive daily fantasy sports partner of MLB, the NHL, Nascar, UFC, the World Series of Poker and the Breeders Cup.

As part of its deal with the Belmont Stakes (June 6), DraftKings gets branded apparel on all horses and gate crew, a branded cooler blanket on the winning horse of the Belmont Stakes at the conclusion of the race, a DraftKings Player Lounge and an exclusive hospitality area for VIP race fans. DraftKings also said it would air a "number of advertisements and promotions" during the broadcast on NBC.

Financial terms of the MSG pact were not disclosed.

"DraftKings is a leader in daily fantasy sports and has been at the forefront of offering fans new ways to connect with their favorite teams and players on a nightly basis," Ron Skotarczak, evp-marketing partnerships for The Madison Square Garden Company, said in a statement.

As part of the deal, DraftKings is now the marquee partner for the WNBA's Liberty, which includes having its logo appear on the team's home and away uniforms and shooting shirts.

Marketing support includes DraftKings' brand exposure at Madison Square Garden for all Knicks, Rangers and Liberty games, as well as Westchester Knicks games in the Westchester County Center.

DraftKings will also have a year-round presence on the seven video boards on the outside walls of The Garden and will be title partner for MSG's "DraftKings Fantasy Lounge" (located on the SAP Madison Concourse), schedule to open this fall.

DraftKings said that integration at these events would include digital and static signage throughout Madison Square Garden, exposure on MSG's GardenVision center-hung multi-media display, branding on the apron of the court for Knicks, Liberty and Westchester Knicks home games and "hospitality offerings" around the four teams.

According to Jason Robins, CEO and co-founder of DraftKings, "The Madison Square Garden Company's outstanding lineup of world-renowned teams and properties makes this an ideal partnership for us," said "We couldn't be more excited to have a brand-new DraftKings Fantasy Lounge at 'The World's Most Famous Arena' where we will continue to provide our DraftKings community with the best of the best in innovative and exclusive experiences for years to come."

"We are thrilled to welcome them to our industry-leading group of MSG signature partners and as the new marquee partner of the Liberty," said Skotarczak. "We look forward to providing them with a platform that connects the fantasy sports destination with our teams' loyal and passionate fan bases."

Boston-based DraftKings was founded in 2012.

Daily Fantasy Sports Category Named Top Ten Marketer Of 2014

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