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NEWS REAL

• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel. 

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Showtime: All The Smoke See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Monday
Feb272012

Was Dwight Howard's Play During NBA All-Star Weekend A Farewell To Orlando?

By Barry Janoff

February 27, 2012: It should have been a weekend dominated by the presence of Dwight Howard of the hometown Orlando Magic.

Instead, it was Kevin Durant of the Oklahoma City Thunder who took over, not only playing in the NBA All-Star Game in Orlando on Feb. 26, but also participating in earlier events such as the Three-Point Contest and coaching in the Sprint All-Star Celebrity Game, as well as starring in a new commercial for Sprint and for the NBA's "BIG" campaign and being featured in another for BBVA.

Howard coached against Duncan in the Celebrity Game on Feb. 24 and was seen courtside during the All-Star Saturday Night events. But it was Derrick Rose who adidas chose to feature in a series of activations and not fellow adidas spokesman Howard. And it was Durant who scored 36 points (to go with seven rebounds, three assists and three steals) in the All-Star Game and was named MVP, while Howard had nine points and ten rebounds.

Is this another significant signal that Howard is on his way out of Orlando via trade before he becomes a free agent at the end of this NBA season? It certainly seems that way.

Trade talks involving Howard have focused on three teams — the Los Angeles Lakers, the soon-to-be-Brooklyn Nets and the Dallas Mavericks — but the Magic would have been shooting themselves in the foot had they pulled the trigger on a deal prior to hosting All-Star festivities, and then have had to endure Howard's return in an opposing team's uniform.

For his part, Howard was politically correct during the weekend, seemingly not counting down the days to the NBA's March 15 trade deadline. “I just want to have fun," he said during player gatherings with the media. "This is All-Star weekend, it’s in Orlando and let’s forget about that stuff for a couple days and let’s focus on what’s here. Instead of worrying about trades [let's focus on] what’s going on.”

Meanwhile, Durant was all the rage during the weekend. In the 30-second Sprint spot, which broke in time to coincide with the NBA's mid-season All-Star break, Durant is shown in his OKC uniform explaining a recent play.

"Man, I was double-teamed, with no one to pass it to, so I pull it up and hit the shot for the win," Durant explains as we see the action play out. "And you didn't see it.

"It's the data-playing role - always stressing about overages," the All-Star forward bemoans. "I get that. But seriously - you chose to download 'Doodle Jump' instead of streaming my shot. "Doodle Jump!?"

Text then offers, "Avoid a data dilemma," while Durant says, "Man, that's messed up."

A voiceover confirms, "Switch to Sprint, the only network with truly unlimited data."

Sprint is in the first year of a four-year deal with the NBA, under which it replaced T-Mobile as the league's official wireless communications partner. Earlier Sprint-NBA commercials featured generic shots of game action.

As for Howard: He took the floor prior to the All-Star Game, won by the West, 152-149, and with microphone in hand told fans that Orlando was "my city, my home." How long that holds true remains to be seen.

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