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• Universal Casting in Miami has been looking for people to fill three roles for what was called a “major commercial” with Serena Williams: Serena at 7-13 years old, 15-19 and 22-27. “Those auditioning must be proficient tennis players and must look like Serena.”   

• NFL Network’s Good Morning Football is in London for six days starting today (Monday, Oct. 22) leading up to the Philadelphia Eagles vs. Jacksonville Jaguars game in Wembley Stadium on Sunday (Oct. 28). Good Morning Football will air Monday-Friday (7 AM ET) from Westminster Live Studios. 

• Charles Wang, 74, businessman and former owner of the New York Islanders (2000-16), passed away on Sunday morning. RIP.

• ESPN said it generated its best NBA opening week rating since 2014 on Saturday for LeBron James’ home-opener with the Los Angeles Lakers. The Lakers vs. Rockets game telecast, won by Houston, 124-115, drew a 2.5 metered market rating, also making it the highest-rated NBA regular season game on ESPN since the Warriors 73rd win game in April of 2016.

POLL POSITION
The Rock & Roll Hall of Fame nominees for the Class of 2019: • Def Leppard • Devo • Janet Jackson • John Prine • Kraftwerk • LLCoolJ * MC5 • Radiohead • Rage Against the Machine • Roxy Music * Stevie Nicks • The Cure • Todd Rundgren • Rufus & Chaka Khan • The Zombies VOTE HERE
KEEPING SCORE

NBA Teams With Jersey-Logo Deals (to date):
• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Charlotte Hornets (LendingTree)
• Chicago Bulls (Jenni Optical)
• Cleveland Cavaliers (Goodyear)
• Dallas Mavericks (5miles)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Houston Rockets (Rokit)
• Los Angeles Clippers (Bumble)
• Los Angeles Lakers (Wish)
• Memphis Grizzlies (FedEx)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New Orleans Pelicans (Zatarain’s)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Phoenix Suns (PayPal)
• Portland Trail Blazers (Biofreeze)
• Sacramento Kings (Blue Diamond)
• San Antonio Spurs (Frost Bank)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)

BUY SELL

Weekend Box Office Oct. 12-14
1. Venom $35.7 M
2. A Star Is Born $28M
3. First Man $16.6M
4. Goosebumps 2 $16.2M
5. Smallfoot $9.3M
6. Night School $8M
7. Bad Times at the El Royale $7.2M
8. The House With A Clock In Its Walls $4M
9. The Hate U Give $1.8M

SOURCE: COMSCORE.com

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Sep142018

E-Poll: Wentz, Watt Most Appealing NFL Players, Frito-Lay Favorite Fan Brand

By Barry Janoff

September 13, 2018: Despite the presence of Tom Brady, Aaron Rodgers, Odell Beckham Jr. and other well-known NFL players, Philadelphia Eagles quarterback Carson Wentz tops all NFL players in E-Score “appeal” and “marketable attributes” while Frito-Lay is the brand most appealing to fans.

Wentz, who was on track to compete for the 2017 MVP award before an ACL injury in his left knee forced him to miss the last three games of 2017 and the entire post-season, comes in with a league-leading 80 E-Score, according to a just released study from E-Poll Market Research, Encino, Calif.

Frito-Lay a division of PepsiCo, posting a 45 E-Poll score among avid NFL fans, leading all NFL marketing partners..

In a separate category, Wentz also came in No. 1 as having the most “interesting” marketable attributes.

A celebrity or athlete’s E-Score is calculated based on combined awareness and appeal, using more than 40 attributes, and each person is ranked relative to all.

In addition, “Having a top NFL athlete as an endorser can significantly boost a brand’s profile, especially among NFL fans – who make up a large part of the U.S. population,” according to E-Poll.

In overall appeal, Wentz is followed by JJ Watt (Houston Texans, 73 E-Score), Larry Fitzgerald (Arizona Cardinals, 67), Clay Matthews (Green Bay Packers, 66) and Nick Foles (Eagles, 65), who replaced Wentz during the post-season and was named MVP of Super Bowl LII following the Eagles 41-33 win over the New England Patriots.

To view the potential impact of a sponsorship, E-Score Brand said it “allows key measures to be filtered by NFL fandom, helping gauge the influence a brand has on NFL fans versus non-fans.”

Frito-Lay is followed by Nike (38 E-Poll score among avid NFL fans), Bose (36), Under Armour (31), Microsoft (30), Gatorade (26), Marriott (25), Dannon Oikos (22), Budweiser (20), Lincoln (17), Verizon (17), Bud Lights (16), Sleep Number (16), Castrol (15) and Microsoft Surface (15) among NFL sponsors “appeal by fandom.”

Among the Top Five players with most interesting marketing able attributes, Wentz was followed by Antonio Brown (Pittsburgh Steelers), Julian Edelman (New England Patriots), JJ Watt and Drew Brees (San Diego Chargers).

Watt was No. 1 among most influential NFL players, in large part due to his efforts in the Houston area and neighboring regions following Hurricane Harvey.

Beckham Jr. was No. 1 in stylish marketability attributes.

When it comes to marketable looks, Brady of the New England Patriots and Aaron Rodgers were tied for No. 1.

More than half of the Top 20 most-liked athletes are quarterbacks, led by Wentz. Teammate Foles (65 E-Score) came in at No. 5.

Brady was not among the Top 20 atheltes

• No. 7 Brees (61 E-Score)

• No. 8 Rodgers (58)

• No. 9 Alex Smith (Kansas City Chiefs, 57)

• No. 10 Russell Wilson (Seattle Seahawks, 56)

• No. 13 Jimmy Garoppolo (San Francisco 49ers, 54)

• No. 14 Matthew Stafford (Detroit Lions, 54)

• No. 18 Dak Prescott (Dallas Cowboys, 53)

• No. 19 Matt Ryan (Atlanta Falcons, 53)

• No. 20 Philip Rivers (San Diego Chargers, 52).

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