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The newly unveiled logo for the Paris 2024 Summer Olympic and Paralympics Games combines two iconic symbols associated with the Games – a gold medal and the Olympic torch – which combine to form an image of Marianne, a female figure representing the French Republic  This is the first time the Olympic logo will be shared with the Paralympic Games.

• The late golf icon Arnold Palmer will be commemorated with a Forever Stamp from the U.S. Postal Service in 2020. The stamp features James Drake's action photo of Palmer at the 1964 U.S. Open at Congressional Country Club in Bethesda, Md. Art director Antonio Alcalá designed the stamp.

• Dr Teal's Epsom Salts has signed All Pro TE Jason Witten (Dallas Cowboys) and two-time defending Defensive Player of the Year Aaron Donald (Los Angeles Rams) to explain in marketing the “benefits of balancing rigorous workouts with regimented muscle recovery in order to achieve and maintain peak performance.”

• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

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NYSportsJournalism.com + Topic Of Requested Search

New Balance Kawhi Reign See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Saturday
Aug042018

EA Sports Puts A Rap On Madden NFL '19 Marketing With Nicki, Lil Dicky, Quevo

By Barry Janoff

August 3, 2018: EA Sports’ Madden NFL 19 is en route (Aug. 10), but multi-media marketing is already here.

An extended three and a half minute video, “Make Your Play” — which will be used in 15-, 30- and 60-second formats — tells the story of gamer named Will and "The Greatest Play Call Ever."

If nothing else, it boasts a roster of sports and entertainment celebs, some in extended roles, some in cameos, including Nicki Minaj, Lil Dicky, comic Chris Redd, DeAndre Hopkins (Houston Texans), Joel Embiid (Philadelphia 76ers) and even SpongeBob SquarePants and Patrick Starfish.

Lil DIcky and Redd are sitting in a diner, with Redd telling the story of Will.

The narrative is like a game of Telephone, where the basic story becomes more and more exaggerated.

Redd not only knows the story, but says emphatically, “Man, I was there!”

It seems that Will, who may (or may not) be a fictional character, made a Madden NFL call with time running out in a game between the Philadelphia Eagles and Dallas Cowboys that has become legendary.

“Down by three, seven seconds on the clock, seven-yard line, fourth and three, no timeouts left. The only option he has: A field goal to tie it up and force overtime,” says Redd.

“So Will brings out his field goal unit like anybody would do. The opponent calls time out to ice the kicker. So Will says to himself, ‘Let’s go. I got this.’ Will eyes the coverage . . .  decides to take a shot.”

By now, the conversation has attracted a crowd, including Nicky Minaj, a self-professed Madden player.

Instead of a field goal, Will sends out the offensive unit and calls a play, which goes from a run by Dallas quarterback Dak Prescott to a lateral to TE Geoff Swain (“A blocking TE with no career TDs,” boasts Will) who dives into the end zone in to score the game-winning TD.

“So Will starts going crazy,” continues Redd with the story. “Starts talking mad trash. That’s the Greatest Call Ever!”

While jumping around, Will’s cell phone falls out of his pocket and dials a random number — turns out it belongs to rapper Quavo, who happens to be playing Madden, who hears Will’s excitement and decides to turn it into a song.

“I’m a legend like Will/Be real like Will/Big rings like Will/I score at will.”

"That’s when things get really crazy," explains Redd

Will gets his own hot sauce, Fourth and Hot; a 30 for 30 documentary on ESPN; a freeway billboard; jewelry with his image on it; and being included in the plot line of an episode of SpongeBob SquarePants.

Even more amazing, Quevo's song was playing on the radio in a hospital room where Will’s aunt was in a coma, which woke her up, according to the story.

When the camera pull’s back, we see the name of the diner they have been sitting has changed from Chips to Will’s.

All or some of which may or may not be true, But as Nicki and others say at the end, “Heck of a play call.”

The video is from ad agency Johannes Leonardo, NY.

Nicki Minaj is also part of the Madden NFL 19 soundtrack on three songs: Post Malone’s “Ball For Me” (feat. Nicki Minaj) YG’s “Big Bank” (feat. 2 Chainz, Big Sean & Nicki Minaj) and Young Thug’s “Anybody” (feat. Nicki Minaj).

The Madden NFL 19 soundtrack created its own news when it was uncovered that YG’s song, "Big Bank," had been altered to eliminate the name of Colin Kaepernick.

In the original lyrics, Big Sean raps, “Feed me to the wolves/Now I lead the pack and shit/You boys all cap/I’m more Colin Kaepernick."

The soundtrack, omits Kaepernick's name.

“We made an unfortunate mistake with our Madden NFL soundtrack," EA said in a statement.

"Members of our team misunderstood the fact that while we don't have rights to include Colin Kaepernick in the game, this doesn't affect soundtracks. We messed up, and the edit should never have happened.

“We will make it right, with an update to Madden NFL 19 on August 6 that will include the reference again. We meant no disrespect, and we apologize to Colin, to YG and Big Sean, to the NFL, to all of their fans and our players for this mistake."

Last month. EA Sports unveiled Pittsburgh Steelers WR Antonio Brown as the Madden NFL 19 and Madden NFL Overdrive cover athlete. He also is part of the Madden 99 Club, joining "an elite group of players rated 99 OVR."

Former NFL WR and new Pro Football Hall of Fame member Terrell Owens is on the cover of the Madden NFL 19 Hall of Fame edition

Antonio Brown Catches Madden NFL 19 Cover

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