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Bahamas Red Cross donation site. #HelpUsHelp

• CBD edible company Bhang, Miami, has acquired Red Ace, a leading organic beverage company. Bhang plans to launch a Red Ace-branded line of CBD/terpene-style beverages and products, including functional sparkling beverages.

“This strategic acquisition not only strengthens Bhang’s position as one of today’s most expansive and diverse global cannabis house of brands, it opens an incredibly valuable pipeline to some of the biggest retailers in the world,” Scott Van Rixel, CEO for Bhang, said via the company.

Athlete ambassadors include Christian Ramirez, Russell Canouse and Kelyn Rowe (MLS) and Spencer Keiboom (Washington Nationals). Red Ace products are currently sold at more than 1,400 locations, including Whole Foods and Amazon.

• Michael Jordan has sold minority stake ownerships in the NBA’s Charlotte Hornets to two investment brokers but will remain majority owner for the team: Gabe Plotkin, founder and chief investment officer for Melvin Capital, and Daniel Sundheim, founder and chief investment officer for D1 Capital, have joined the Hornets as partners, pending NBA approval. Financial terms were not disclosed.

• The future of WWE’s Superstars will be determined during a two-night draft taking place live on Friday Night SmackDown on Oct. 11 on Fos in T-Mobile Arena, Las Vegas; and Monday Night Raw on Oct. 14 on USA Network, Pepsi Center, Denver.

The draft will determine the Superstars that compete for Raw and SmackDown, which feature distinct casts, unique storylines and dedicated writing teams

• In an effort to “send a message of inclusion to its widely diverse fan base,” the NBA champion Toronto Raptors said they are the first NBA to offer an athletic hijab for Muslim women. The Nike Pro Hijabs with the team’s logo were inspired by the Hijabi Ballers, a Toronto-based non-profit organization dedicated to "celebrating and increasing the involvement of Muslim females in sports." “Inspired by those brave enough to change the game” the team posted to its social media platforms along with a video of the Hijabi Ballers in action.

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 13-15
1. It 2 $40.7M
2. Hustlers $33.2M
3. Angel Has Fallen $4.4M
4. Good Boys $4.3M
5. Lion King $3.6M
6. Hobbs & Shaw $2.8M
7. Overcomer $2.7M
8. The Goldfinch $2.6M
9. Peanut Butter Falcon $1.9M
10. Dora and the City of Lost Bold $1.9M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Roberto Clemente Award See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Entries in Peyton Manning (1)

Monday
Sep202010

Eli Manning QBs Oreo Double Stuf Racing Ads, But Where Are Peyton, Serena?

Eli Manning and Shaquille O'Neal discuss the merits of new Oreo Double Stuf Heads or Tails in TV spot.September 20, 2010: New York Giants quarterback Eli Manning has often appeared in national ads alongside older brother Peyton, but he steps into the spotlight to lead an organization that has stocked itself with all-stars: the Oreo Double Stuf Racing League. Manning, who had been teamed on the DSLR with brother Peyton for several years, now leads a line-up that includes Shaquille O'Neal of the NBA's Boston Celtics, Olympic gold medal-winning speed skater Apolo Anton Ohno and tennis star Venus Williams, another DSRL veteran whose previous partner was her sister, Serena.

Parent company Kraft Foods confirmed that Peyton Manning and Serena Williams no longer have marketing deals with the company and that Kraft, Nabisco and Oreo executives decided to move the DSRL campaign forward without them.

The sales of Double Stuf are in a much stronger position today than when Peyton and Eli helped to launch the fictitious DSRL three years ago, showing double-digit improvements every year, according to Stephen Chirss, senior director of scale and marketing partnerships for Kraft Foods North America. Sisters Venus and Serena Williams came on board after that to keep the family theme going as they challenged the Manning Brothers for DSRL supremacy.

"We had a great relationship with both Peyton and Serena, but they are no longer part of the campaign," said Chriss. "They are focusing on other things and we have decided to go in a different direction, with Eli heading up a new team that still include Venus but also adds Shaquille O'Neal and Apolo Ohno. Having Peyton with us from the beginning worked well for us and gave the product great awareness with consumers, but we feel that with Eli and the others we have a very strong marketing program."

The quad group of stars are featured in a campaign breaking Sept. 20 in which they "challenge a mysterious hooded menace who threatens to overtake the league. The campaign's first 30-second spot follows Manning as he assembles his team to face "the lick racing nemesis. According to Nabisco, will be left to speculate about the "shadowy adversary"  — described as a "notable celebrity — whose identity will not be revealed until January 2011.

Businessman Donald Trump previously faced off against athletes in the DSRL but, like Peyton Manning and Serena Williams, he is currently no where to be seen, as his deal with Kraft Foods also ended.

Does Apolo Ohno favor Heads or Tails?Support for the new campaign includes print, POP and Internet, led by a social media campaign on a dedicated Facebook/Oreo page in which consumers can enter a "Twist It" contest for an opportunity to met the DSRL athletes in person. (Full details here.) Lead agency is DraftFCB Chicago.
 
The campaign is supporting the launch of Double Stuf Oreo Heads or Tails cookies, which feature a chocolate wafer on one side and a vanilla wafer on the other, with the double creme in between.

"In Team DSRL we've assembled the most unique collaboration of world-class athletic talent I've ever seen," Eli Manning, who helped launch the campaign in 2008, said in a statement.  "We may excel in different sports but when united behind an Oreo Double Stuf cookie and a glass of milk, we are a lick racing force to be reckoned with."

According to Shaquille O'Neal, "People don't realize how much precision, speed and concentration it takes to win a lick race. You may have seen me take down a backboard or two in my time, but I guarantee no shattered glass when I dunk my Double Stuf Oreo Heads or Tails."

Donald Trump Double Stufs Manning Brothers, Williams Sisters In Oreo DSRL Campaign

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