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QUICK HITS

• Nascar and Goodyear have extended their alliance under which Goodyear is the exclusive tire company for Nascar's top three racing series, which dates back to 1954.
• UFC said that Cris "Cyborg" Justino would defend her UFC women's featherweight title against Holly Holm at UFC 219 in T-Mobile Arena, Las Vegas, on Dec. 30. Holms knocked out the previously unbeaten Ronda Rousey in 2015 to win the UFC women's bantamweight title but lost the belt to Miesha Tate.
• José Altuve of the Houston Astros named 2017 AL MVP.
• Giancarlo Stanton of the Miami Marlins named 2017 NL MVP.
has signed a five-year extension with to continue as "Official Fan-to-Fan Ticket Marketplace" for and the 30 clubs. "A valuable partner for our teams and their fans over the past decade."
• As a complement to NBC’s primary broadcast of the Monster Energy Nascar Cup Series Championship race from Homestead-Miami Speedway on Nov. 19,  NBCSN’s Hot Pass telecast will offer simultaneous live coverage dedicated to each of the Championship four drivers — Brad Keselowski, Martin Truex Jr., Kevin Harvick and Kyle Busch — as well as Dale Earnhardt Jr. in his final Nascar Cup Series race.

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Hottest Marketing Event Oct. 2017
 
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KEEPING SCORE

TCS NYC Marathon InfoGraphics
• Average age of participants Nov. 5, 2017: 41.2 years old
• 11,696 participants will represent their running clubs
• More than 50,000 people will cross the finish line
• 305 runners will celebrate their birthday on Marathon Day
• Cost to take a taxi on the NYC Marathon 26.2 mile route: $68.50 (no traffic)
• The biggest and smallest includes on the race route are both on the Verrazano Bridge
• Number of hot dog vendor carts needed to cove the course: 34,584
• Number of intersections crossed by Marathon runners: 300
• Number of times needed to climb 104 stories of One World Trade Center to complete a marathon: 101+
• Size running shoe needed for the Statue of Liberty: 879

SOURCE: TCS NYC MARATHON

BUY SELL

Top-Selling MLB Jerseys (MLBShop.com)

1. George Springer Houston Astros
2. Justin Verlander Houston Astros
3. Anthony Rizzo Chicago Cubs
4. Yasiel Puig Los Angeles Dodgers
5. Francisco Lindor Cleveland Indians
6. José Altuve Houston Astros
7. Enrique Hernandez Los Angeles Dodgers
8. Clayton Kershaw Los Angeles Dodgers
9. Ernie Banks Chicago Cubs
10. David Ortiz Boston Red Sox
SOURCE: MLBSHOP.COM

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Mar052014

ESPN Celebrating 20 Years Of X Games With 'X' Rated Marketing, Programming

By Barry Janoff

March 4, 2014: ESPN said it would celebrate the 20th anniversary of its action sports X Games with a “20 Years, 20 Firsts” campaign, which features a collection of 20 of the most iconic “first-trick moments” since the franchise’s inception in 1995.

The ESPN campaign will include TV, print, Internet and social media, plus an opportunity for people to vote for their favorite X Games moment.

A launch spot tracks extreme accomplishments in the Summer and Winter X Games and tags the extended "20 Years, 20 Firsts" effort.

The first dedicated spot in the X Games "20 Years, 20 Firsts" series features Justin Seers, who in 1995 won the first-ever X Games (then known as the Extreme Games) gold medal in Barefoot Jumping during ESPN's inaugural event, held in Newport, Rhode Island.

The first Winter Extreme Games were held that year in Mt. Snow, Vt.

The first episode of "20 Years, 20 Firsts" was unveiled this week, and will be followed by the reveal of one new moment each succeeding week through April, according to ESPN.

Beginning in May, two moments will be revealed each week until June 5, the first day of the Summer X Games, being held this year for the first time in Austin, Texas.

According to ESPN, the top 20 firsts will include such moments as Travis Pastrana’s ground-breaking double backflip and Shaun White’s perfect SuperPipe score of 100 and the stories behind them.

After two years in Rhode Island, the Summer X Games moved to San Diego (1997-98), San Francisco (1999-2000), Philadelphia ((2001-2002), and then various locations in and around Los Angeles (2003-2013).

The Winter X Games have been held in Aspen, Colo., since 2002.

ESPN went international with the Summer and Winter X Games in 2013, but returned to one U.S. location each for the Summer and Winter X Games this year.

ESPN said that people would have the opportunity to vote for their favorite "first moment" starting this May at XGames.com. People on-site at X Games Austin, June 5-8, will be able to cast their votes to determine which “20 Years, 20 Firsts” moment has withstood the test of time as the fan favorite.

Following X Games Austin, all 20 moments will air in a one-hour special on ABC scheduled for June 29.

ESPN X's Out Global X Games

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