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• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel. 

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

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NYSportsJournalism.com + Topic Of Requested Search

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Friday
Mar182016

Amid Financial Challenges, FIFA Signs China's Wanda Group As Top Tier Partner

By Barry Janoff

March 18, 2016: Claiming that "we will attract new partners, new sponsors . . .  we have financial challenges but we will overcome them," FIFA has signed a sponsorship deal with the Dalian Wanda Group, just the sixth top-tier partner and the first China-based company to align with the worldwide governing body for the sport of soccer.

As part of their agreement, Wanda Group will have the "highest level of sponsorship rights" to all FIFA competitions and corporate activities for the next four FIFA World Cups, beginning with the 2018 World Cup in Russia and including the 2030 FIFA Men's World Cup, as well as the FIFA Women's World Cup through 2029.

Financial terms were not released, but global partners pay between $25-$50 million per year, according to industry analysts.

FIFA global partners also include adidas (based in Germany), Coca-Cola (U.S.), energy firm Gazprom (Russia), Hyundai-Kia Motors (South Korea) and Visa (U.S.).

FIFA has been seeking to re-build its top-tier alliance roster since Sony and Emirates chose not to renew their deals in 2014.

FIFA has been immersed in a financial and political scandal over the past 18 months, which led to the removal of long-time president Sepp Blatter and other top executives and criminal proceedings against the worldwide soccer organization.

Dalian Wanda Group, a conglomerate whose interests include commercial properties, culture and tourism, luxury hotels and department stores. is majority owned by its chairman, Wang Jianlin, whom financial analysts said is the richest man in China.

The agreement was unveiled in FIFA's Zurich headquarters during a media conference on Friday (March 18) headed by recently elected FIFA president Gianni Infantino and Wanda Group’s Wang Jianlin.

“We are pleased to welcome the Wanda Group to FIFA, a company that has a long affiliation with football, has been an active supporter of the game for many years and shares our enthusiasm to develop and strengthen football,” said Infantino. "Increasing awareness and participation in sports has become a key focus for the Wanda Group over recent years."

The alliance came a day after FIFA released its latest financial status, including a $122 million loss for 2015, which the organization said was its first deficit since 2002, largely tied to the on-going scandal involving former Blatter and other key executives.

According to FIFA’s Financial and Governance Report, "For the first time since 2002, FIFA posted a negative result of $122 million in 2015. In comparison to the first year of the previous cycle (2011-2014), revenue increased by $82 million to $1,152 million, mostly attributable to the steady sales of broadcasting rights for FIFA competitions.

"However, expenditure compared to 2011 also increased by $240 million to $1,274 million due to an increased budget for development expenses and higher competition costs, but also due to unforeseen costs such as legal fees and costs for extraordinary meetings."

The report also showed that FIFA had revised its forecast revenue for the 2015-18 cycle from $5 billion to $5.65 billion.

"I will restore the trust in FIFA and this means we will attract new partners, new sponsors and there will be some more positive news to announce in the coming weeks in this respect," Infantino said during the Wanda Group media conference. "2015 is in the past. The figures for 2016 will look very different.

"We have financial challenges but we will overcome them quite easily."

"I will restore the trust in FIFA and this means we will attract new partners, new sponsors and there will be more positive news to announce in the coming weeks."

A just-released study from research and consulting firm IEG, Chicago, showed that sponsorship spend on soccer in the U.S. is expected to set a record, reaching upward of $333 million in 2016. That is up nearly 10% from 2015

According to research firm Statista, which provides information to companies and universities around the world, global sponsorship spend on soccer will hit a record $60.2 billion, up from $57.5 billion in 2015, $55.3 billion in 2014, $48.6 billion in 2011 and $46.3 billion in 2010.

Wanda Group was founded in 1988 and Wang Jianlin has served as chairman since 1989. According to the company, Wanda Commercial Properties is the world's largest real estate enterprise and the biggest five-star hotel owner in the world. Wanda Cultural Industry Group is the largest cultural enterprise in China, and the world's largest cinema operator.

“As FIFA president, I am committed to providing stronger support for football development to our member associations, and I believe that the relationship with Wanda will support us to continue the on-going development and growth of the game in China and all over the world,” said Infantino.

PHOTO COURTESY FIFA

Marketers Kick Soccer Sponsorship Spend To U.S. Record $330M, $60B Global

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