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• In response to the mass shooting that occurred in the early hours of August 4, 2019, The Dayton Foundation has established the Dayton Oregon District Tragedy Fund.

• NBC Sports Group and World Rugby today signed a four-year partnership to exclusively present the HSBC World Rugby Sevens Series across NBC Sports platforms in the U.S. through 2023. The HSBC Sevens Series was an NBC Sports property from 2010-2016.

• ESPN, X Games and MLB said that four more MLB clubs have joined the Shred Hate initiative, described as a “multi-faceted, innovative bullying prevention program striving to put an end to bullying in schools by encouraging youth to choose kindness.

The Boston Red Sox, New York Mets, New York Yankees and Oakland A’s will “support Shred Hate bullying prevention efforts and have the No Bully methodology implemented within select schools in their markets throughout the 2019-2020 academic year.”

The Los Angeles Dodgers and Pittsburgh Pirates are returning to the initiative for a second consecutive year. Other MLB clubs have also been part of the initiative, which launched in 2017.

• The Museum of Ice Cream — a hands-on destination that serves homemade ice cream and offers such activities as cookie carousel to a slide that leads into a pool filled with rainbow sprinkles — will add to its original (2016) San Francisco location with the opening of a second location, in New York City’s Soho (555 Broadway), spanning almost 25,000 square feet over three floors.

• On the same day that Naomi Osaka was named the No. 1 seed for the upcoming U.S. Open, the two-time Grand Slam winner has signed a deal with Hyperice, a recovery and performance technology brand that specializes in vibration and percussion fitness devices. She joins such athletes as Blake Griffin and Lindsey Vonn on the roster. Full story here.
 

• Kellogg's Frosted Flakes has signed a deal to become title sponsor for the renamed Tony the Tiger Sun Bowl.  The postseason CFB game will feature teams from the ACC and Pac-12 in the Sun Bowl, El Paso, Texas, on Dec. 31, 2019, and will air for the 52nd consecutive year on CBS. The game was known as the Hyundai Bowl from 2010-18.

• The NFL said the Pro Bowl would return to Orlando's Camping Ground Stadium for the fourth successive year, scheduled for Jan. 26, 2020. It will air live on ESPN and ESPN Deportes and be simulcast on ABC (3 PM ET). Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

XFL Teams (scheduled to begin play Februty 2020)

• Dallas Renegades
Globe Life Park

• Houston Roughnecks
TDECU Stadium

• Los Angeles Wildcats
Dignity Health Sports Park

• New York Guardians
MetLife Stadium

• St. Louis Battlehawks
The Dome

• Seattle Dragons
CenturyLink Field

• Tampa Bay Vipers
Raymond James Stadium

• Washington DC Defenders
Audi Field

KEEPING SCORE

The 32 men and 32 women who will be seeded in the singles draws at the 2019 U.S. Open (Aug. 26-Sept. 8) have named by the USTA:

U.S. Open Men’s Top Ten Seeds
1. Novak Djokovic, Serbia
2. Rafael Nadal, Spain
3. Roger Federer, Switzerland
4. Dominic Thiem, Austria
5. Daniil Medvedev, Russia
6. Alexander Zverev, Germany
7. Kei Nishikori, Japan
8. Stefanos Tsitsipas, Greece
9. Karen Khachanov, Russia
10. Roberto Bautista Agut, Spain

U.S. Open Women’s Top Ten Seeds
1. Naomi Osaka, Japan
2. Ashleigh Barty, Australia
3. Karolina Pliskova, Czech Republic
4. Simona Halep, Romania
5. Elina Svitolina, Ukraine
6. Petra Kvitova, Czech Republic
7. Kiki Bertens, Netherlands
8. Serena Williams, United States
9. Aryna Sabalenka, Belarus
10. Madison Keys, United States

BUY SELL

Weekend Box Office Aug. 23-25
1. Angel Has Fallen $21.3M
2. Good Boys $11.8M
3. Overcomer $8.2M
4. The Lion King $8.2M
5. Hobbs & Shaw $8.1M
6. Ready or Not $7.8M
7. Angry Birds 2 $6.4M
8. Scary Stories $6M
9. Dora and the Lost City of Gold $5.2M
10. Once Upon a Time in Hollywood $5M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

8-3-19 El Paso Relief Fund See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Tuesday
Aug052014

You Must Remember This: Barkley, Pippen Join Harden In Foot Locker Campaign

By Barry Janoff

August 5, 2014: Do pro athletes have short-term memory loss when it comes to bad things that have happened during their career?

That's what Charles Barkley says, to the best of his memory, which is the premise in a new humorous spot from Foot Locker, which stars company spokesman James Harden of the Houston Rockets and introduces two NBA Hall of Famers to the mix: Barkley and Scottie Pippen.

The spot, "Short Memory Part I," which is part of Foot Locker's "Approved" campaign and from BBDO NY, is helping to support the brand's back to school efforts.

"Achieving greatness requires never dwelling on the past," Stacy Cunningham, evp-marketing for Foot Locker, said in a statement "It's always about looking ahead to the next opportunity and staying fresh, such as finding the best new gear for the new school year at Foot Locker."

For Foot Locker marketing, the staying fresh actually meant dipping into the NBA's past. Barkley retired in 2000 after 16 seasons and now works as an analyst and commentator for Turner Sports' NBA on TNT. Pippen last played in the NBA in 2004, a 17-year career during which he won six NBA championships with the Chicago Bulls alongside teammate Michael Jordan.

The spot opens with Harden, who currently is competing for a spot on the USA Basketball Men's World Cup Team, and Barkley at a party talking about the new gear available in Foot Locker. In response to Harden asking Barkley how to start the upcoming season off fresh, Barkley replies, "Your new Foot Locker gear is a big part of it."

But Barkley has some addition advice. "Now you just need a short memory. All the greats have short memories."

"So when you had a bad game you just forgot about it?" Harden asks.

"I never had a bad game," replies Barkley, proving his point.

"And you don't remember they used to call you 'The Round Mound of Rebound?'" Harden asks, referring to an infamous Barkley nickname.

"Uh-uh," Barkley offers, shaking his head.

Still, Harden persists. "Remember when you threw that guy through the window? And the time . . . "

Barkley cuts him short. "Look, all I know is all the greats have short memories. Scottie Pippen knows."

The scene then cuts to Pippen, who is standing nearby. "I sure do," Pippen smiles. Then, supporting Barkley's point, he says, "And I'm the greatest Chicago Bull of all time," having conveniently forgotten that reference is historically applied to Jordan.

"And that's how it's done," says Barkley.

The commercial, which breaks this week, ends with a shot of new Foot Locker gear and the text, "Start Fresh." (See the full spot here.)

Support for the TV spot includes in-store, Internet, social media such as YouTube and Facebook. A follow-up spot will break later this summer.

"Working with Foot Locker is a great experience for me every time because they appreciate my sense of humor," said Harden, whose previous efforts for Foot Locker have seen him singing in a spot with Stephen Curry and trading a member of his crew to the less-exciting posse of Kris Humphries. "I'm looking forward to taking the short memory advice from these legends and to start fresh this season."

Harden Croons For Curry, Foot Locker

Harden Trades Crew Member To Humpries' Posse For Violating Shoe Law

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