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NBA 2016-17 Honors

Kia MVP: Russell Westbrook, Oklahoma City Thunder
Kia Rookie of the Year: Malcolm Brogdon, Milwaukee Bucks
Kia Most Improved Player: Giannis Antetokounmpo, Milwaukee Bucks
Kia Defensive Player of the Year: Draymond Green, Golden State Warriors
Kia Sixth Man Award: Eric Gordon, Houston Rockets
Coach of the Year: Mike D’Antoni, Houston Rockets
Executive of the Year: Bob Myers, Golden State Warriors
Twyman-Stokes Teammate of the Year: Dirk Nowitzki, Dallas Mavericks
NBA Sportsmanship Award: Kemba Walker, Charlotte Hornets
Lifetime Achievement Award: Bill Russell, Boston Celtics legend
Sager Strong Award: Monty Williams, San Antonio Spurs

Source: NBA

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1. Cristiano Ronaldo Real Madrid 53.4M
2. LeBron James Cleveland Cavaliers 37M
3. Neymar Jr. Barcelona 29.7M
4. Kaka MLS 27M
5. Sachin Tendulkar cricket 16.6M
6. Andres Iniesta Barcelona 16.5M
7. Kevin Durant Golden State Warriors 16M
8. Virat Kohli cricket 15.9M
9. Mesut Ozil Arsenal 15.5M
10. Gerard Pique Barcelona 15M
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Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Sep262013

Liverpool FC Gets Sports Marketing Nutrition Boost With Gatorade Alliance

By Barry Janoff

September 26, 2013: Gatorade, already a staple along the sidelines during NFL games, is making inroads into football in the U.K.

The Liverpool Football Club, a member of the Barclays English Premier League, has signed a three-year deal making PepsiCo's Gatorade its official sports nutrition partner.

Financial terms were not disclosed.

The deal will be supported by marketing, fan activations and sideline presence during home games.

Gatorade said it has alliances with more than 80 football clubs worldwide. Tim Cahill, midfielder for the MLS New York Red Bulls, who played eight seasons with Everton FC of the English Premier League, is a product endorser.

In addition to supplying product, Gatorade said that the club's backroom staff would have access to the Gatorade Sports Science Institute’s laboratory and testing facilities, "which will provide support in maintaining the fitness and conditioning of the Reds."

Other Liverpool FC marketing partners include jersey-front sponsor Standard Chartered, Chevrolet, Carlsberg, EA Sports and Maxxis.

To help launch the partnership, Gatorade has posted a behind-the-scene's video tracking a Liverpool FC training session.

According to Andrea Fairchild, vp-global & sports marketing for Gatorade, “Liverpool FC is one of the world’s most renowned football clubs. This new partnership allows us to not only fuel the players, but we will also assist the fitness and conditioning backroom staff by providing additional sport science support for the team."

“Gatorade is a leading sports nutrition brand worldwide and we are thrilled to be partnering with them as they continue establishing a dominant position in world football," Billy Hogan, chief commercial officer for Liverpool FC, said in a statement.

"Gatorade’s products have powered the world’s greatest athletes in all areas of sport for over 40 years and we look forward to working with them through the 2013-14 Barclays Premier League season and beyond.”

EA Sports Adds Liverpool FC To Global Soccer Push

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