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Best Marketing Events In April 2017
 
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NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

SEARCH

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COLLEGE

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Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99

Entries in sports marketing (1)

Wednesday
May092012

En Route To London Olympics, Speedster Tyson Gay Stays Sharp In Gillette Ad

By Barry Janoff

May 9, 2012: Procter & Gamble division Gillette this week will unveil a pair of TV commercials, each with a member of Team USA scheduled to compete in the 2012 Olympics.

The spots feature track and field star Tyson Gay and swimmer Ryan Lochte, respectively, who are part of a group of 24 athletes from 18 countries who will represent the male grooming brand at the Summer Games in London.

Gay and Lochte are the only athletes from the U.S, on the Gillette roster, which also includes tennis icon Roger Federer (Switzerland), NBA star Manu Ginobili (Argentina), badminton great and 2008 Olympic gold medalist Lin Dan (China) and premiere cyclist and three-time 2008 gold medal winner Sir Chris Hoy (Great Britain).

Gay's commercial, "Mind Games," and Lochte's spot are the first salvos in Gillette's Olympic umbrella campaign, which in turn is part of P&G’s support of the 2012 Olympics that encompasses more than a dozen brands, such as Tide, CoverGirl, Duracell, Head & Shoulders, Bounty and Pantene.

In "Mind Games," we follow Gay as he prepares for a 100-meter event, in which he will compete in London. "You get in the zone long before the race," states a voiceover. "Get your head right, in focus. On race day, you don't leave anything to chance."

As Gay and the other athletes take off from their starting blocks, the scene cuts to a bathroom, where Gay is shaving with a limited-edition gold handle Gillette Fusion ProGlide.

"Get set every morning with Gillette Fusion ProGlide," the voiceover continues. As Gay crosses the finish line ahead of the competition, we are told, "Great starts begin with Gillette Fusion ProGlide." (See the full spot here.)

Gillette will support with print, Internet and dedicated social media sites, including Facebook, Twitter and YouTube. Gillette's lead agency is BBDO, New York.

Gay competed in the 2008 Olympics but failed to medal due in part to a hamstring injury. He has won numerous gold medals in world championship, world cup and world athletics events.

Lochte won two golds and two bronze medals in Beijing (but was overshadowed by the eight gold medal performance of teammate Michael Phelps).

P&G has been aligned with the Olympics for about 75 years. The consumer products company is now entering it's first Summer Games as an official top tier global partner with the International Olympic Committee and the U.S. Olympic Committee and second overall following the 2010 Winter Games in Vancouver. The company's current deal with the IOC runs through the 2020 Olympics.

“We think Gillette’s program is the perfect start to P&G’s Olympic Games program,” Marc Pritchard, P&G global marketing and brand building officer, said in January when the Gillette roster of athletes was unveiled  “[Among] them, these athletes have earned 18 world records and 55 world championships and they embody the commitment to excellence that inspires us as a company.”

"These athletes have earned 18 world records and 55 world championships and they embody the commitment to excellence that inspires us as a company.”

According to GIllette, Gay, Lochte and the other athletes "exemplify [the brand's] conviction that in athletics, and in life, a great start can make all the difference" and that the key to success in many sports "can be linked to proper preparation and an athlete’s action in the first milliseconds, not necessarily the final moments of the contest."

 Gillette said it intends to inspire future generations of Olympians by "telling powerful, personal stories that illustrate the importance of a great start from the athletes’ perspective."

The men's grooming division also said it wants to "reinforce Gillette’s role in helping more than 800 million men around the world begin their day with a close, comfortable shave, a key part of their grooming ritual that helps them give them a great start to their day so they can look, feel and be their best."

P&G's Tide Effort Flies Olympic Flag

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