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deal w O via the NFL Players Inc. licensing- unit. "Since partnering in 2013, and have helped nearly 1,000 players connect with hundreds of brands to share campaigns, reaching more than 1 billion fans worldwide."

• The has named Shenzhen, as the host city for 2019-2028, a deal that includes the building of a 12K-seat venue, and doubling the prize money to $14M for the Top 8 singles players and Top 8 doubles teams.

• Overwatch League said that its first week of competition drew more than 10 million viewers via Twitch, MLG, and Chinese streaming partners ZhanQi TV, NetEase CC and Panda TV. Opening day had an average audience per minute of 408,000.

• Coca-Cola, International Speedway Corp. and Nascar have signed an extension to their partnerships under which Coca-Cola, would "continue its deep-rooted history in the sport by engaging racing fans across Nascar’s three national series and 12 ISC-operated race tracks" and events including the Coca-Cola 600 and the Coca-Cola 400. Coca-Cola-sponsored drivers include Austin Dillon, Denny Hamlin, Kyle Larson, Joey Logano, Ryan Newman, Daniel Suarez and Darrell “Bubba” Wallace Jr. Coca-Cola said it "has been involved with stock car racing for 50 years," and became an official partner with Nascar in 1998.

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Most Popular NBA Jerseys (Oct.-Dec. 2017)
1. Stephen Curry, Golden State Warriors
2. LeBron James, Cleveland Cavaliers
3. Kevin Durant, Golden State Warriors
4. Giannis Antetokounmpo, Milwaukee Bucks
5. Kristaps Porzingis, New York Knicks
6. Joel Embiid, Philadelphia 76ers
7. Russell Westbrook, Oklahoma City Thunder
8. Ben Simmons, Philadelphia 76ers
9. Kawhi Leonard, San Antonio Spurs
10. James Harden, Houston Rockets
11. Lonzo Ball, Los Angeles Lakers
12. Kyrie Irving, Boston Celtics
13. Klay Thompson, Golden State Warriors
14. Damian Lillard, Portland Trail Blazers
15. Jimmy Butler, Minnesota Timberwolves

Most Popular Team Merchandise
1. Golden State Warriors
2. Cleveland Cavaliers
3. Philadelphia 76ers
4. Los Angeles Lakers
5. New York Knicks
6. Milwaukee Bucks
7. Boston Celtics
8. San Antonio Spurs
9. Chicago Bulls
10. Oklahoma City Thunder
Source: NBAStore.com

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

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2018 NBA All-Star Game

East Starters: Giannis Antetokounmpo, DeMar DeRozan, Kyrie Irving, LeBron James, Joel Embiid
West Starters: Kevin Durant, Stephen Curry, Anthony Davis, James Harden, DeMarcus Cousins
The All-Star teams will still feature 12 players from each conference, but the captains — James and Curry — will select the team rosters without regard for conference affiliation.

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Oct182010

Go Daddy Vows: After GoDaddy.com Bowl, College Football Will Never Be The Same

October 18, 2010: Go Daddy, which has made its mark by being irreverent and, some would say, more than slightly risqué in motor sports, Super Bowl marketing and other sports endeavors, is taking on college football. The Web hosting provider and domain name registrar has signed a deal to become title sponsor of the GoDaddy.com Bowl, which will be played on Jan. 6, 2011, between teams from the Mid-American and Sun Belt Conferences.

The post-season collegiate football game, formerly known as the GMAC Bowl, will be broadcast live on ESPN. Financial terms of the deal were not disclosed.

As a heads-up to the NCAA, Go Daddy is already boasting on the GoDaddy.com Bowl Web site, "College football will never be the same." Observers would not be faulted if the immediate image that comes to mind is the Marx Brothers in a football game between Darwin and Huxley Colleges in the film, Horse Feathers.

"We thought it was about time Go Daddy had its own Bowl game – the GoDaddy.com Bowl has a nice ring to it, don’t you think?" Bob Parsons, Go Daddy CEO and founder, said in a statement. "Football is one of America’s favorite pastimes, and if college football fans are anything, they are passionate and loyal. We like that!”

Go Daddy said that it's title sponsorship also will be the catalyst for other ventures, including a "Kids Zone" during the game in which about 3,000 kids from the host city of Mobile, Ala., will get to watch the game for free in their own section. The GoDaddy.com Bowl Web site also links to a Go Daddy Marketplace, which includes a variety of NFL-branded items.

Would college football fans love it if Danica Patrick showed up at the GoDaddy.com Bowl?Go Daddy did not detail its planned marketing support, which likely would include Go Daddy ads flagging Super Bowl XLV a month later. Among other sports relationships, Go Daddy is the lead sponsor for race car driver Danica Patrick and has been a Super Bowl advertiser for several years, usually featuring TV spots loaded with sexual innuendo that direct viewers to the company's Web site for more revealing images. The company also recently signed celebrity fitness trainer Jillian Michaels as a spokesperson.

TheGoDaddy.com Bowl was first played in 1999, with GMAC Financial Services taking over title sponsorship in 2001, at Ladd Peebles Stadium. Last season, Central Michigan defeated Troy, 44-41 in double overtime. Corporate sponsors last season included Exxon Mobil, Hershey's, FedEx, the U.S. Coast Guard and numerous local companies. It was not indicated whether or not the previous deals would continue and whether new or additional marketing partners would be brought in.

According to Jerry Silverstein, president of GoDaddy.com Bowl, "We're excited to have a powerhouse like Go Daddy behind Mobile's biggest event of the year. Go Daddy stepped up big time for this sponsorship, which is good for all of us."

Q&A: Who's Your (Go) Daddy?

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