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Sports Marketer Of The Year 2018

 

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NEWS REAL

• Manchester United has signed a multi-year deal with Marriott International, with multi-platform marketing including access to on-field & player experiences for 120M members of the Marriott BonVoy travel program.

• PepsiCo is acquiring the CytoSport supplements brand from Hormel, which includes the Muscle Milk line.

• MLS Los Angeles Galaxy has signed a deal naming Mescal El Silencio, a specially crafted mezcal label based in Los Angeles, as an official partner for the team and its venue, Dignity Health Sports Park. The alliance, being called the first mescal deal for a pro sports team, includes a Mezcaleria El Silencio bar on the main concourse.

• MLS FC Dallas has signed a pact naming Heineken as the official import beer for the club and Toyota Stadium. The alliance also make Heineken USA a founding partner for the National Soccer Hall of Fame, which recently opened in Toyota Stadium.

• Lisa Borders, who in October resigned from her position as president for the WNBA to become president and CEO for Time’s Up, has now resigned from that position, citing family situations.

KEEPING SCORE

Finalists For The Naismith Memorial Basketball Hall of Fame Class of 2019
Unveiled at NBA All-Star Weekend as finalists from the North American and Women’s committees to be considered for election in 2019:

Players
• Marques Johnson
• Bobby Jones
• Sidney Moncrief
• Jack Sikma
• Ben Wallace
• Chris Webber
• Paul Westphal
Coaches
• Bill Fitch
• Eddie Sutton
Referee
• Hugh Evans

Finalists from the Women’s Screening Committee
Player
• Theresa Weatherspoon
Coaches
• Leta Andrews
• Barbara Stevens

The Class of 2019 will be unveiled during a press conference in Minneapolis at the NCAA Men’s Final Four.

BUY SELL

Weekend Box Office Feb. 15-17
1. Alita: Battle Angel $27.8M
2. The Lego Movie 2: The Second Part $21.2M
3. Isn’t It Romantic $14.2M
4. What Men Want $10.9M
5. Happy Death Day 2U $9.8M
6. Cold Pursuit $6M
7. The Upside $5.6M
8. Glass $3.8M
9. The Prodigy $3.1M
10. Green Book $2.7M
Source: Box Office Mojo

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BodyArmor Into NCAA
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Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Thursday
Sep272018

A History Of Life, Hoops: Goldin Auctions Scores Kareem Abdul-Jabbar Collection

By Barry Janoff

September 27, 2018: Kareem Abdul-Jabbar, one of the greatest athletes not just in NBA but sports history, is putting the bulk of his sizable collection of memorabilia up for auction.

The Kareem Abdul-Jabbar Collection will be part of  Goldin Auctions 2018 October Legends Auction (Oct. 1-27).

The collection, which spans his college career at UCLA and 20-year NBA career with the Milwaukee Bucks and Los Angeles Lakers, will include championship rings, trophies, awards, game-worn jerseys, autographed pieces and a pair of his signature goggles.

Arguably the highlight of the collection: a framed display featuring the NBA basketball he used to pass Wilt Chamberlain on April 5, 1984 as the NBA's all-time leading scorer (ultimately finishing his career with 38,387 points).

Chamberlain, who scored 31,419 points in his career, is currently fifth on the NBA's all-time list.

A portion of the proceeds will go to the Skyhook Foundation and its flagship Camp Skyhook program, started by Abdul-Jabbar to “give kids a shot that can’t be blocked by brining educational STEM opportunities to underserved communities.”

Among his sports achievements, he is a three-time NCAA champion, six-time NBA champion (winning two Finals MVP awards), six-time NBA MVP and 19-times All-Star.

He was inducted into the Naismith Memorial Basketball Hall of Fame in 1995.

Beyond basketball, Abdul-Jabbar is a best-selling author, Emmy Award winner (for HBO’s Kareem: Minority of One) and civil rights leader and humanitarian. He was awarded The Presidential Medal of Freedom by President Barack Obama in 2016.

“When it comes to choosing between storing a championship ring or trophy in a room or providing kids with an opportunity to change their lives, the choice is pretty simple,” Abdul-Jabbar said via Goldin Auctions.

"My sports memorabilia has a history. My history. My life. And, oddly, since my life is still happening and ever-evolving, I am less personally attached to those items than I am to my desire to create new history for myself-and futures for others.”

Goldin Auction said that Abdul-Jabbar would keep a few personal mementos and donate several others to charity.

According to Ken Goldin, founder of Goldin Auctions, “We have worked with Kareem several times in the past, so it is especially rewarding that he chose Goldin Auctions to bring this remarkable collection of his life's work to auction."

Goldin Auctions 2018 October Legends Auction also include collections from Barry Bonds, Bobby Doerr and other items featuring the likes of Reggie Jackson, Bart Starr, Sandy Koufax, Oscar Robertson and John Havlicek.

Among the more unique items: 1986-87 Lakers game-used yellow signed home jersey and shorts; 1970 NBA All-Star game-used and signed jersey and shorts; 1985 NBA All-Star game-used and signed jersey and shorts, 1967-68-69 UCLA NCAA tournament championship nets in a framed display and an original LeRoy Nieman oil on canvas painting of his famous skyhook.

Full details here.

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