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• Under Armour said this morning that Patrik Frisk, the company’s president and COO, would become its new CEO, effective Jan. 1, 2020. He will also remain president. Company founder, chairman and CEO Kevin Plank, will become executive chairman and brand chief. According to Friske via Under Armour, "The opportunity that lies ahead of us is incredible as our entire global team continues to lean hard into our transformation."

• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

The Rise Of Skywalker See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Thursday
May062010

Retailers Seek To Reverse Swing In Declining Golf Numbers

May 6, 2010: Mark Twain once commented that "Golf is a good walk, ruined." Apparently, more people are taking his words to heart.

In 2009, there were 486 million rounds of golf played on courses nationwide, down from 518 million rounds played in 2000, according to the National Golf Foundation. NGF, based in Jupiter, Fla., said that leading factors contributing to the decline are weather and the economy.

Golf has attracted the interest of more casual and non-golf fans this year due to the headlines being made by Tiger Woods off the course and Phil Mickelson's achievements on the course, including winning The Masters in April. However, that interest has not translated well for golf courses themselves. According to NGF, the decline has continued in 2010, with the number of rounds of golf played down 12.4% in the first three months of this year versus the same period in 2009.

The NGF also said the number of golfers in the U.S. has fallen for each of the past several years. Beginning with a peak in 2005 when more than 30 million golfers hit courses across the nation, the numbers were down to 29.5 million golfers in 2007 and 28.6 million golfers in 2008. (Numbers for 2009 have not yet been released to the public.)

However, two golf retailers have taken measures to help reverse this decline.

Golfsmith, which operates 75 retail stores across the country, has teamed with more than 70 golf courses to launch "Free Golf Month," during which it plans to give vouchers for upward of 50,000 rounds of golf to customers who have a minimum in-store purchase of $99. Golfsmith said the average free round is valued at $45-$50.

Separately, an online boutique for women's golf apparel, accessories, gear and fitness products has launched at Golf4Her.com. According to "webtique" founder and golfer Christina Thompson, golf retailers stock less than 15% of their inventory for women. "Golf4Her.com is 100% for women [and]  caters to the growing number of female golfers who want to look chic, sexy and fashionable on the golf course."

Golfsmith said that its promotion is a win-win for for golf because offering free rounds makes golf a bit more affordable for customers and will also benefit golf courses by potentially attracting new golfers to their courses. And Golfsmith also benefits. "With our ‘Free Golf Month’ promotion we’re now providing our customers a free pass and access to our network of great courses throughout the country while setting ourselves apart from the competition,” Marty Hanaka, CEO at Austin, Texas-based Golfsmith, said in a statement.

The vouchers, one per customer while supplies last, are good at participating golf courses that have partnered with Golfsmith locations in their respective areas. (Full details here).

“We’re making golf very affordable,”  said Hanaka. “Despite the challenging economic climate we are giving our customers exactly what they want - the opportunity to play more golf."

Golf4Her.com said its strategy is to tap into what the National Golf Foundation defines as one of the fastest growing demographics in the game, with an estimated 6.5 million women who are avid golfers.

"At Golf4Her, our goal is to inspire women to look and feel their best on and off the course", Thompson said in a statement. To that end, Golf4Her said it has partnered with the golf industry's top designers to offer the "latest styles, newest fabrics and hottest trends" in women's golf fashion.

"At Golf4Her, our goal is to inspire women to look and feel their best on and off the course", said Thompson. "We hope to be the first stop when shopping for golf apparel and accessories."

Thompson said the new site also offers a live chat feature that provides visitors with real-time support.

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