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NEWS REAL

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey, along with such Legends as Hulk Hogan, “Stone Cold” Steve Austin and Shawn Michaels. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on TV, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Tuesday
Jan262016

Survey: In Season Of Super Bowl 50, NFL Remains Gold Standard For Brands, Fans

By Barry Janoff

January 26, 2016: Over the past two seasons, the NFL has come under more public scrutiny than at any time in its history, with issues covering rules and regulations, domestic violence, child abuse and player health, the latter with a focus on head trauma brought into a bigger spotlight via the movie Concussion.

Over the past two seasons, the NFL has also continued to set the gold standard among sports in the U.S. regarding TV ratings, marketing and the power of its biggest game on the biggest stage, the Super Bowl.

During Super Bowl XLIX last February, won by the New England Patriots over the Seattle Seahawks, 28-24, NBC charged upward of $4.4 million for a 30-second spot and generated a Super Bowl broadcast record of $345.4 million, according to marketing, research and consulting firm Kantar Media, New York.

That was up from $331.8 million in TV ad revenue during the broadcast of Super Bowl XLVIII (2014), when Fox charged upward of $4 million for 30-second spots.

TV ad revenue is projected to set a new record during Super Bowl 50, for which CBS has charged upward of $5 million for 30-second spots for the Feb. 7 game in Levi's Stadium (home for the San Francisco 49ers).

The past six Super Bowls "have been the most ad-saturated in history, each containing more than 47 minutes of commercial time," according to Kantar Media, a trend the company said is likely to continue in 2016.

Despite its on- and-off-field issues, pro football continues to reign as the most popular sport in America, two times more so than baseball and six times more popular than pro basketball and hockey, according to a new Harris Poll from Harris Interactive.

Pro football leads baseball by 18 percentage points, with 33% choosing pro football as their favorite sport and 15% selecting baseball.

Pro football also is the most popular sport among two demographics key to NFL alliances with companies and marketing partners, named by 48% of adults with household incomes between $75,000-$100,000, and 21% of adults with household incomes, according to The Harris Poll.

Since 1985, when The Harris Poll began studying trends among U.S. sports and people, pro football has increased in popularity by 9%, from being named in 1985 as their favorite sport by 24% of those surveyed to its current 33%.

Concurrently, pro baseball has dropped by 8% during that period, from being named in 1985 as their favorite sport by 23% of those surveyed to 15% in the new poll.

There are, however, some chinks in the NFL's armor. The NFL's 18 percentage point lead over MLB is up from last year (16) but down from 2013 (21) and from a high in 2011 (23).

Men's college football remains the third favorite sport among those surveyed, as it has dating back to 2004.

The advent of the College Football Playoff and CFP Championship, initiated in 2014, has helped the sport to maintain its popularity, but has not given it a boost. College football was named as the favorite by 10% of those surveyed, the same as 2014, but down from 11% in 2012 and 2013 and a high of 13% in 2011.

Auto racing, pro basketball and pro hockey are bunched together at Nos. 4, 5 and 6, respectively, in The Harris Poll, much as they have been since 2008.

The increasing amount of time that Tiger Woods has spent off the pro golf circuit, combined with the rise of such young golfers as Jordan Spieth and Rory McIlroy, has only minimally impacted the popularity of the sport, based on The Harris Poll.

The NFL's 18 percentage point lead over MLB is up from last year (16) but down from 2013 (21) and from a high in 2011 (23).

Golf was named as the favorite by 3% of those surveyed, up from 2% in each of the previous five polls but down from 4% 2004-09, just good enough to rank No. 9 behind men's soccer (No. 7) and men's college hoops (No. 8).

Boxing fills out the Top Ten among favorite sports in The Harris Poll.

Tennis, even with such high-profile players as Serena Williams, Novak Djokovic, Roger Federer, Andy Murray and Maria Sharapova, continues to lag behind most other sports watched by fans in the U.S.

Men's tennis came in No. 17, women's tennis No. 19, the latter tied with women's golf in The Harris Poll.

The Harris Poll Top 20 Favorite Sports also includes swimming (No. 11), track & field (No. 12), horse racing (No. 14), women's soccer (No. 15), women's college basketball (No. 16), women's pro basketball (No. 17) and bowling (No. 18).

Among other findings:

• Pro baseball is most popular among people who live in the eastern U.S. (24%) and post-grads (23%) and least favorite among Millennials, those with kids in the household and those with household incomes below $35,000 (9% each).

• Gen Xers (17%) and post-grads (15%) are college football’s biggest fans, but least popular among Easterners (5%) and those with household incomes in the $35,000-$50,000 range (6%).

• Baby Boomers (10%), people in rural areas (10%) and people with household incomes below $35,000 (9%) are the biggest auto racing fans, but the sport is least followed by post-grads (1%), people with household incomes in the $75,000-$100,000 range (1% each) and Millennials (3%).

The Harris Poll was conducted online, in English, within the U.S. between Dec. 9-14, 2015, among 2,252 adults (aged 18 and over), of whom 1,510 follow at least one sport.

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