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NEWS REAL

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey, along with such Legends as Hulk Hogan, “Stone Cold” Steve Austin and Shawn Michaels. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on TV, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Main
Monday
Jun102019

Survey: Hispanic Women Driving Audience Behind FIFA Women’s World Cup 

NYSJ Sports-Entertainment Business News Service

June 10, 2019:
With the FIFA Women’s World Cup underway in France, broadcast networks, media and marketing are seeking to get a better focus on who, when and why people will be watching the month-long tournament.

Women’s soccer fandom is mainly driven by Hispanics, with 58% describing themselves as fans of women’s soccer compared to 39% of non-Hispanics.

In addition, support for women’s soccer is strong among Hispanic women, with 54% saying they are fans compared to 28% of non-Hispanic women.

And 24% of Hispanics consider themselves as "die-hard fans" of the women's game compared to just 6% of non-Hispanics, according to “La Ola de la FIFA,” a study commissioned by NBCUniversal Telemundo Enterprises in a partnership with Horowitz Research,

“Soccer is seen as an important part of Hispanic identity,” according to the survey. “Moreover, this enthusiasm is expected to grow, as about 62% of Hispanic female soccer fans hope to share their passion for soccer with their children.”

Telemundo Deportes is presenting exclusive Spanish-language coverage in the U.S. of the 2019 Women’s World Cup France.

The NBCU division is supporting with a multi-platform campaign, under the tag line, "Si lucharon para jugarlo, cuida lo que van a hacer para ganarlo" ("If they fought to play it, watch what they are going to do to win it”), the new spot, “Mira lo que lucharon para jugar la Copa Mundial Femenina de la FIFA por Telemundo” (“See what they fought to play the FIFA Women's World Cup on Telemundo”)

In the anchor spot, such players as Christen Press (U.S. striker), Vanina Correa (Argentine goalkeeper), Su Helen Galaz (Chilean defender) and Érika Dos Santos (Brazilian defender) show “the strength and perseverance of unstoppable female athletes.”

As the U.S. Women’s National Soccer Team plays to defend its 2015 World Cup title, new data shows that six in ten Hispanics are interested in tuning into the international event on TV.

Beyond that, the U.S. women’s team, seeking its fourth World Cup since 1991 (1991, 1999, 2015), has driven a growth of fans, especially since the last Women’s World Cup.

According to the survey, 40% of Hispanics and 24% of non-Hispanics feel that their interest in women’s soccer has grown over the past five years.

Looking ahead regarding of the outcome of the 2019 World Cup, “survey respondents are optimistic about the future of women’s soccer:

“Half of Hispanics and one-third of non-Hispanics (51% and 35%, respectively) feel that in the next five years, the FIFA Women’s World Cup will be equally as popular as the Men’s FIFA World Cup.”

Some 51% of Hispanics and 31% of non-Hispanics feel that “men and women soccer games are equally entertaining”

Similarly, 51% of Hispanics and 27% of non-Hispanics “would like to see more women’s soccer coverage on television.”

Also, soccer is best “en Espanol”: 57% of Hispanics overall, and 52% of Hispanic women, say they “enjoy watching soccer games in Spanish more than watching them in English.”

According to “La Ola de la FIFA,” “Even 13% of non-Hispanics and 7% of non-Hispanic women. concur that soccer is more enjoyable in Spanish.”

According to the survey, 40% of Hispanics and 24% of non-Hispanics feel that their interest in women’s soccer has grown over the past five years.

Fox Sports is the exclusive English-language U.S. broadcaster for the 2019 World Cup.

NBCUniversal Telemundo Enterprises said that findings in the “La Ola de la FIFA” study are based on quantitative surveys fielded in May 2018, n=1,780 U.S. Hispanics and non-Hispanics aged 18-54.

It was conducted in Spanish and English via mixed methodology: online and face-to-face interviews to ensure representation of all cultural orientations, language dominances and the full spectrum of soccer fandom.

Telemundo Deportes Continues Marketing Push For Women’s World Cup

Telemundo Deportes Preps For FIFA Women's Cup

Visa FIFA Women’s Cup Push: ‘One Moment Can Change the Game’

Fox, Twitter Expand Women’s World Cup Coverage

Fox Launches 100 Days To FIFA Women's World Cup Campaign

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