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QUICK HITS

• The NBA London Game 2019 will feature a regular-season game between the Washington Wizards and the New York Knicks in The O2 on Thursday, Jan. 17. Marketing partners include Foot Locker, Gatorade, Nike, SAP and Tissot, with additional partners to be unveiled in the coming months.

• The Denver Broncos home field is getting a temporary name change to Broncos Stadium at Mile High. It had been Sports Authority Field at Mile High, but the national sporting goods retailer, which had been based in Englewood, Col., ceased operations in July 2016. A search for a more permanent naming rights holder is currently underway.

• Per AP Sports: Burger King in Russia ran a promotion on social media offering a lifetime supply of Whoppers to any women who become pregnant by World Cup players. The offer was then deleted, In a statement Wednesday to AP, Burger King said, “We are sorry about the clearly offensive promotion that the team in Russia launched online. (It) does not reflect our brand or our values and we are taking steps to ensure this type of activity does not happen again.”

• The PGA TOUR has signed a deal with Facebook to distribute exclusive Saturday and Sunday live competition coverage, on a free basis, from eight tournaments leading into the FedExCup Playoffs for the 2017-18 season. Airing on Facebook Watch in the U.S., coverage begins at the Travelers Championship on June 23-24. Other events in 2018 include: Quicken Loans National; A Military Tribute at The Greenbrier; John Deere Classic; RBC Canadian Open; World Golf Championships-Bridgestone Invitational; Wyndham Championship; and The Northern Trust.

KEEPING SCORE

MLB has released the leaders by position for the 2018 All-Star Game (as of June 19), with voting sponsored by Camping World. (Voting ends July 5 at 11:59 PM ET.)

American League: 1B José Abreu (Chicago White Sox), 2B José Altuve (Houston Astros), SS Manny Machado (Baltimore Orioles), 3B  José Ramirez (Cleveland Indians); OF Mike Trout (Los Angeles Angels). Aaron Judge (New York Yankees), Mookie Betts (Boston Red Sox); Wilson Ramos (Tampa Bay Rays), Gary Sanchez (New York Yankees); DH Victor Martinez (Detroit Tigers).

National League: 1B Freddie Freeman (Atlanta Braves), 2B Ozhaino Albies (Atlanta Braves), SS Brandon Crawford (San Francisco Giants), 3B Nolan Arenado (Colorado Rockies); OF Matt Kemp (Los Angeles Dodgers), Nick Markakis (Atlanta Braves), Bryce Harper (Washington Nationals); C Wilson Contreras (Chicago Cubs),Buster Posey (San Francisco Giants).

BUY SELL

WEEKEND BOX OFFICE (June 15-17)

1. Incredibles 2 - Disney - $180 M ($231.5M worldwide)
2. Ocean's 8 - Warner Bros. - $19.6M
3. Tag - Warner Bros. - $14.6M
4. Solo: A Star Wars Story - Disney - $9.1M
5. Deadpool 2 - 20th Century Fox - $8.8M
6. Hereditary - A24 - $7M
7. Superfly - Sony - $6.3M
8. Avengers: Infinity War - Disney - $5.3M
9. Adrift - STX Entertainment - $2.1M
10. Book Club - Paramount - $1.9M
11. A Wrinkle In Time - Disney - $1.8M
12. Gotti - Vertical Entertainment - $1.7M

NOTE: Jurassic World: Fallen Kingdom - Universal $173.6M international (opens in U.S. June 22)

SOURCE: COMSCORE.com

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COLLEGE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Sunday
Mar122017

Verizon IndyCar Series Revving Up Marketing, Attendance, TV, Social Media

By Barry Janoff

March 11, 2017: Defining it as a "unique moment in the recent history of the Verizon IndyCar Series,"  all four major manufacturers have renewed and extended their alliances with the auto racing circuit.

Chevrolet and Honda on Friday (March 10) signed multi-year contract extensions to supply engines for the Verizon IndyCar Series.

Earlier this year, chassis maker Dallara and tire supplier Firestone signed multi-year extensions.

Financial terms of the four pacts were not disclosed.

The renewed alliances coincide with the start of the 2017 Verizon IndyCar Series season at the Firestone Grand Prix of St. Petersburg (March 12).

"This is a unique moment in the recent history of the Verizon IndyCar Series," Jay Frye, Indycar president of competition and operations, said in a statement.

"To have all of our major manufacturers locked in with us for the foreseeable future points to the fact that they all have bought into the vision for the Verizon IndyCar Series. It’s another sign of the positive momentum we continue to build as we grow this sport into the next decade," said Frye.

IndyCar also said that the alignment of all four manufacturers for multiple years "is a key component of (our) five-year plan for the Verizon IndyCar Series," unveiled in January.

Under the plan, aerodynamic regulations were frozen this season for the kits produced by Chevrolet and Honda in preparation for a universal aero kit to be used by all cars in 2018, according to IndyCar.

In addition to title sponsor Verizon, IndyCar Series non-endemic partners include Coors Light, New Era, Highland Mint, Jostens, Nike, Sherwin-Williams, SiriusXM and Tag Heuer.

Verizon IndyCar Series said that TV ratings and viewership of races "has increased 55%% over the past three years." Six events in 2016 reported record attendance, including the first announced sellout in the 100-race history of the Indianapolis 500 presented by PennGrade Motor Oil.

The racing circuit said its social media numbers also continue to build, with more than 482,000 followers on Facebook, 259,000 on Twitter and 91,000 on Instagram.

Global spending on motorsports sanctioning bodies, teams and tracks is expected to total $5.75 billion in 2017, up 3.1% from $5.58 billion in 2016, but behind the projected 4.5% increase in overall global sponsorship spending, according to research and consulting firm IEG, Chicago.

After the Firestone Grand Prix of St. Petersburg, the 2017 race schedule, which runs through September, includes the 101st Running of the Indianapolis 500 (May 28), the Phoenix Grand Prix, the Toyota Grand Prix of Long Beach (April 9), Road America, Mid-Ohio Sports Car Course and Watkins Glen Grand Prix International (Sept. 3).

Among the teams currently competing full-time in the Verizon IndyCar Series are A.J. Foyt Enterprises, Andretti Autosport, Chip Ganassi Racing, Rahal Letterman Lanigan Racing and Team Penske.

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IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Prix May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17