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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Feb142012

Bridgestone/Firestone Extends Ride In The Fast Lane With IZOD IndyCar

By Barry Janoff

February 14, 2012: With the 2012 auto racing seasons fast approaching, Bridgestone Americas Tire Operations has signed a deal that keeps its Firestone brand aligned with Indycar as the IZOD IndyCar Series' official tire through "at least" 2014.

In addition, Firestone will remain as title sponsor and official tire to Firestone Indy Lights through the 2012 season. Bridgestone said that "negotiations are already underway to extend the IZOD IndyCar Series sponsorship and supply contract beyond 2014."

Financial terms of the deal were not disclosed.

Separately, IndyCar has entered into multi-year agreements with Discover Network and First Bankcard, a division of the First National Bank of Omaha, to offer a credit card program designed to provide rewards to fans of the sport.

Firestone will support its role as the official ire of IndyCar through TV, digital and print advertising; at-track hospitality; title sponsorship of the Firestone 550k at Texas Motor Speedway; and official tire designation at events. Firestone adds with the new deal an enhanced presence at the IZOD IndyCar Series Fan Village, an interactive experience for spectators at race events.

The Firestone brand has competed in every IZOD IndyCar Series race since the series' inception in 1996, and it has been the official tire and sole supplier since 2000, according to Bridgestone.

"Our company has actively supported IndyCar with more than just race tires, and we'll continue to remain highly visible through our promotional activities and marketing initiatives around the series," Al Speyer, executive director, Firestone Racing, said in a statement. "It has been great to have the support of Indycar and the IZOD IndyCar Series and Firestone Indy Lights teams throughout this process as we have extended our long-term, successful partnership for the second time in one year."

In March, 2011, BATO and Indycar agreed on a two-year extension that secured Firestone's official tire status for the 2012 and 2013 IZOD IndyCar Series seasons. The Firestone Indy Lights contract was set to expire at the end of 2011, but included in the new agreement is a provision for Firestone to continue as the official tire of the development series for an additional year.

"As the IZOD IndyCar Series ushers in a new era of competition in 2012 and beyond with the new Dallara DW12 and engine diversity, Firestone Racing is pleased to continue supplying our world-class racing tires to each and every car on the grid for at least the next three years," said Speyer. "And, as we look to identify the next generation of IZOD IndyCar Series stars, Firestone Indy Lights drivers will continue to hone their craft on Firestone Firehawk race tires for another season.

According to  Randy Bernard, CEO for Indycar, "Firestone continues to be a great fit for our sport, carrying on a 100-year-old tradition that began at Indianapolis Motor Speedway. When our new car takes its first competitive laps on the streets of St. Petersburg in March, all of our drivers will take great pride in knowing that they have a reliable tire designed to maximize performance."

Regarding the deal with Discover, there will be two card designs for card members to choose from: a vintage look highlighting the start of the 1960 Indianapolis 500 and a modern look featuring the 2012 IZOD IndyCar Series car.

“With this agreement, Discover is able to help the premier open-wheel auto racing series in North America reach their fan base in a new, rewarding way,” Kevin O’Donnell, vp-credit issuance at Discover, said in a statement. “The IndyCar Discover credit card is designed to help drive card member loyalty by offering tailored card benefits and exclusive access to events that card members care about most.”

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