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• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel. 

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

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NYSportsJournalism.com + Topic Of Requested Search

Showtime: All The Smoke See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Friday
Jun092017

Is Rugby Ready To Scrum On The U.S. Sports Stage With Fans, TV, Marketers?

By Barry Janoff

June 9, 2017: Armed with new deals from adidas and NBC Sports, and with the first Rugby World Cup Sevens championship to be held in the U.S. scheduled for 2018, rugby appears to be primed to move up the ranks among pro and collegitate sports in America.

Rugby already seems to be on the rise in the U.S., at least based on the increase in fan attendance, media interest and marketing activation over the past few years.

According to Bill Beaumont, World Rugby chairman, "The USA is one of the fastest-growing markets for rugby participation and fan growth."

USA Rugby, the governing body for the sport in the nation in the U.S., will put that support to the test with a pair of upcoming games against top-rated international opponents.

As part of the Emirates Airline Summer Series, USA Rugby Men’s Eagles will play Ireland, scheduled for June 10 in Red Bull Arena (home to the MLS New York Red Bulls), with the match to air on NBCSN.

A week later, the Men’s Eagles are scheduled to play another international match, this one against Georgia Rugby Union in Fifth Third Bank Stadium at Kennesaw (GA) State University on June 17.

The games are being presented by Rugby International Marketing, the commercial arm of USA Rugby, and TLA Worldwide.

The matches will be the last preparatory competition for the U.S. ahead of a Rugby World Cup 2019 Qualifier series with Canada, scheduled for June 24 and July 1.

Both games have been supported via multi-media marketing, including a national TV spot as well as digital and other activation from LIFT, San Francisco, which has been working with USA Rugby to help grow the sport nationwide.

According to World Rugby CEO Brett Gosper, "We know there are about 40 million rugby fans in the States based on our research and that’s going up."

Adidas recently signed a multi-year deal to be the official kit supplier for USA National Teams and representative teams.

World Rugby and NBC Sports Group in May signed a seven-year alliance that gives NBC Sports exclusive U.S. media rights to the Rugby World Cup and other key rugby events through 2023.

Among the companies also aligned with USA Rugby are AIG, Gatorade, KT Tape, Crabbie’s, Thorne and WorldRugbyShop.com.

The first Rugby World Cup Sevens championship to be held in the U.S. is scheduled for July 20-22, 2018, in San Francisco’s AT&T Park.

More than 80,000 people attended a USA Sevens international tournament in March 2016 in Las Vegas, and 61,500 attended a USA vs New Zealand match in November 2014 in Soldier Field, Chicago.

The Penn Mutual Collegiate Rugby Championship, held June 3-4 in Talen Energy Stadium Philadelphia, with 24 teams from across the nation, saw a tournament record of more than 37,500 fans attend throughout the weekend. It aired on NBCSN.

"This exciting and unprecedented deal with one of the world’s most prestigious broadcasters will ensure that more people than ever before in the USA will be able to access the world’s top men’s and women’s 15s and sevens events.,” said Beaumont of the World Rugby-NBC Sports alliance. “NBC will be the destination for rugby in the USA."

The deal piggy-backs on NBCU’s exclusive U.S. broadcast rights to the Olympics, which in 2016 saw Rugby Sevens make its Olympic debut in Rio. (The sport was last played in the 1924 Summer Olympics when a Rugby Union competition was held),

USA Rugby has more than 115,000 members, including more than 32,000 college rugby members, 1,200 high school teams, 900 college teams, 700 senior club teams and 400 youth teams.

Another sign of the sport's growth: The first Rugby Business Executives Assn. Leadership Conference has been scheduled for the Rugby World Cup 2019 Qualifier weekend in San Diego, Calif., to be held at Marriott Mission Valley Friday, June 30.
 
The purpose of the conference: "To connect senior executives having a passion for rugby for networking, sharing knowledge, and the promotion of the sport in key regional markets."

Citing Team, Fan, Sponsor Growth In U.S., NBC All In With Rugby

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